The document discusses how Annie Flippo used natural language processing (NLP) techniques to solve AwesomenessTV's business problem of managing similar video assets across different platforms. NLP was used to identify similar videos by processing video titles and descriptions, vectorizing them, and measuring cosine similarity. Specifically, it discusses data processing techniques like tokenization, stemming, lemmatization and vectorization to transform text into numeric vectors that can then be compared to identify similar videos. It also describes how bi-grams were later used to improve results by capturing word pairs instead of individual words.