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More items per transaction (UPT) is the key measure of individual performance and store success. Increasing UPT through marketing to obtain new customers, encouraging repeat purchases from existing customers, and selling more high-margin items per customer transaction are the three ways to grow retail business. Store managers should track and share KPIs like UPT, average ticket value (ATV), return rates, and margins with staff to monitor performance and set goals of 3.5-5.0 items per transaction.
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87% of the terms sales and marketing teams use to describe each other are negative. Not only does that make for a negative work experience, it means you miss out on significant revenue growth. Learn how to align your marketing and sales departments by goal and by persona - get on the same team!
This presentation is part of HubSpot's complimentary Inbound Certification. Get started at: http://academy.hubspot.com/certification
Growth Marketing: Secrets for Fueling Bottom-Line Revenue
Growth marketing is the practice of using data and agility to drive revenue.
This prescriptive guide solves the most pressing growth challenges with proven B2B marketing and demand generation strategies. With it, you will connect the dots from current reality to future company vision.
We give you the direction and context to optimize the marketing and sales funnel, and explain how to make incremental changes to uncover areas where your company is losing money. Next, we explore the strategies to scale programs that are producing the most leads in target and impacting bottom-line revenue.
[Magestore Infographic] Top 5 sales reports for retail managers
In this infographic, we’ll identify the benefits of using POS reports for sales managers and the 5 essential sales reports.
Read more here: https://blog.magestore.com/sales-report-infographic/
How to crack consulting case interview
Getting into consulting is one of the most difficult tasks. It’s not only very selective but also quite tough and long recruitment process. You will have at least 5 job interviews, spend on average 2-3 months in recruiting process and your chances of succeeding will be around 5-10%. I will help you significantly boost the odds in your favor. In this presentation you will see examples of cases that you may expect during case interviews.
For more you can check my online course: http://bit.ly/CaseInterviewSlideShare
The presentation will help you prepare for the cases that you will be asked to solve during the job interviews with consultants. I will improve your knowledge and skills in analysis through a series of practical cases. It is based on my 14 years of experience as a consultant in top consulting companies and as a Board Member responsible for strategy, improvement and turn-arounds in biggest companies from FMCG, SMG, B2B sector that I worked for. I have participated in over 200 recruitments and the materials in this course will encompass all the tricks that you should use during the interview. On the basis of what you will find in this course and I have trained over 100 business analysts who now are Investment Directors, Senior Analyst, Directors in Consulting Companies, Board Members etc.
There is little theory – mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. My intention is that thanks to the course you will know:
1. How to approach any type of cases that you may come across in the job interview?
2. How to apply the most useful concepts and methods used later by consultants in their work?
3. How to be efficient during the interview?
4. How the consultant minds works?
Market Like You Mean It
This document provides an overview of marketing concepts and best practices. It defines marketing as "the art and science of entertaining, engaging, delighting and informing your target market clients in a way that drives results that tie back to your organizationʼs goals and objectives." It discusses differentiating a product, the importance of branding, developing a marketing plan with objectives, audiences, messages and tactics, and metrics for measuring effectiveness such as website traffic and new customers. The document emphasizes the importance of determining why a product matters to potential customers.
Global Lean Sales
This document provides guidance on building an effective online sales process and team. Some key points include:
- Know your target customers well, including their pain points and size of business. Focus on the mid-to-high end of the market.
- Clearly position your product benefits against customer pain points. Have a concise answer for "Why buy mine?".
- Use various digital channels like ads, content, and events to drive awareness and build a qualified sales funnel. Nurture leads through this funnel.
- Establish sales metrics, processes, tools like CRM, and compensation plans as you grow from validation to growth to scale. Hire the right sales roles and structure as needed.
11 Game-Changing Sales Metrics & How/When to Use Them
Sales metrics can help you drive more efficient growth by understanding bottlenecks and weak points in your business.
Neil Patel's Webinar Slides
This document discusses Neil Patel's webinar on generating over 1.7 million visitors per month through growth hacking techniques without spending on ads. Neil outlines 7 vital mindset shifts needed to think like a growth hacker, including thinking like a detective, journalist, monk, circus trainer and scientist. He demonstrates tools for optimizing sites, generating leads, personalizing experiences and winning like other top entrepreneurs. Neil offers two options - consulting for established companies, or an "SEO Unlocked" program teaching his proven systems for massive traffic and sales growth.
Lottery marketing effectiveness case study
Applications of predictive analytics and econometrics for measuring the effectiveness of Lottery Corp. marketing and media. This study is able to differentiate marketing effectiveness across different types of lottery games, including instant (scratch) games, draw games and high jackpot intererstate games like Powerball and Mega Millions.
Methods to Measure Marketing & The Metrics We Move
How do you measure the impact of your marketing strategy? Are you a victim of misleading data spikes up and down? Do you even know which metrics matter when?
Channel of Distribution Sales MIS
What are the Sales Metrics in Channel of Distribution mode of buisness? If you cannot measure it you cannot improve it!
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The power of smarketing 2014 - Class #9 HubSpot Inbound Academy Certification
The power of smarketing 2014 - Class #9 HubSpot Inbound Academy Certification
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Growth Marketing: Secrets for Fueling Bottom-Line Revenue
[Magestore Infographic] Top 5 sales reports for retail managers
[Magestore Infographic] Top 5 sales reports for retail managers
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Methods to Measure Marketing & The Metrics We Move
Methods to Measure Marketing & The Metrics We Move
UPT's
- 1. More is Better Unleashing the Awesome Power of UPT’s
- 2. How do you Measure Success?
- 3. What do you get when you don’t measure it all?
- 6. What is the Measure of Success at Retail?
- 7. Profit!
- 8. What is the Measure of Individual Performance?
- 10. Financial
- 11. Average Item Sale $40 (Gross Sales/Number of Items Sold)
- 12. Increased Items x 1.0 $40 x # of Transactions
- 14. Three Ways to Grow Your Business • New Customers • Frequency • Amount you sell
- 15. • New Customers: • -2% Marketing Success • Frequency: • -Reduced Margin • Amount You Sell: • -You Control • You Control
- 16. How do You Track?
- 17. What do I Share with Staff? The Store Numbers
- 18. What is a Good Number? 3.5-5.0
- 19. The Whole Story ★ ATV ★ Return Rate ★ Margin
- 20. manngroup.net