The document outlines a magazine called WHAM! that will focus on action films, especially promoting local and independent films in North London. It will include reviews, discussions, and interviews. The target audiences are males aged 13-21 and anyone aged 14-75. It will be distributed locally and marketed through social media. The magazine will also promote the creator's action film called Inferno of Retaliation and their streaming service called Wham TV.

1. WHAM!

2. Purpose
• The purpose of my magazine is to inform and entertain my audience
about new and old Action films, via reviews and discussions.
• I also intend to promote local and independent films that may not be as
popular or as well known.
• I hope to spotlight and bring more attention to local North London
indie films that are not globally recognised.

3. Form
• Priced at £4.99 – Charm price
• Will include around 40 pages
• Subscription offer
• Digital copy available for free
with every purchase

4. Genre
• My magazine will be all about
action films
• In 2021 action films brought in
the most revenue compared to
other genres at £296,700,000

5. Target audience
• Primary – Males ages 13-21,
middle class, my race and
ethnicity target audience is
Non-Applicable.
• Secondary - Any gender ages
14 to 75, Lower class, Young
adults and Adults, my race and
ethnicity target audience is
Non-Applicable.

6. Resources and
Personnel
For my magazine I will need a:
• editor
• photographer
• writer
• graphic designer
• social media manager
• Journalist
• Resources include:
• camera, photoshop, printer,
tripods, lenses , laptops,

7. Budget
• Editor - £170 a day
• Photographer - £200 a day
• Writer - 20p per word
• Graphic designer - £375-450 per
project
• Social media manager - £500-
2500 a month depending on
amount of work
• Total £5000 a month but this is
an over estimate

8. Distribution and
Marketing
• Firstly, it will be distributed
locally in small shops, cafes and
local cinemas such as the
Everyman hampstead
• It will be marketed through
social media promotion such as
Instagram accounts
• There will be flyers and posters
in local art clubs
• Using social media means there
is a low advertising cost

9. Competition
Other similar magazines include:
• Total film
• Empire
• Impact magazine
• The prices of these range from £5 – £10
• Currently there are no North London
Action Film magazines which is better for
me as there is no direct competition

10. Article Ideas
The main articles will be:
• Q&A’s with directors and actors
• Interviews with an up & coming North London Actor in a new action
film
• Promotion for my streaming service

11. Content
• My magazine will also include Promotion for my New Release Action
Film called Inferno of Retaliation
• It will be produced by North Harley Films LTD
• They have many accolades such as winners of The LA indie film fest as
well as the New York short film festival

12. Title
• My magazine will be
called ’WHAM!’, this is
onomatopoeia and is effective to
an audience.
• It identifies that it is an Action
Based magazine to possible
customers interested in action
films

13. Font Styles &
colour scheme

14. Fonts
• For my Cover lines I will be using Nexa.
• This is an easy to read bold font which will
be perfect for the cover lines.
• For my Body copy I will use Action man
• I have chosen this because it has a more
interesting look to it rather than a standard
plain font. It also designed around the theme
of 'Action'.

15. Streaming service
• My streaming service is Called wham TV
• All magazine purchases will come with a
free 3 months subscription
• It will have many Action Films available to
stream
• There will be monthly competitions to win
further free subscriptions
• My existing streaming service will be Apple
Tv as they show more niche films/series

16. Front cover & Double page spread