Upcycling, also known as creative reuse, is the process of transforming by-products, waste materials, useless and/or unwanted products into new materials or products of better quality or for better environmental value.
Out Care The Competition - Presented to the Association of Fundraising Profes...Jeph Maystruck
Presented January 13th for the Association of Fundraising Professionals of Regina. It was a BLAST! The general theme was stand out, be different, and make sure you're helping people.
This document describes Cubeyou, a customer analytics platform. It provides examples of how Cubeyou helps companies analyze customer data from social media to better understand customers, target communications, and measure marketing campaign effectiveness. Specifically, it shows how Cubeyou helped Vodafone, Cosmopolitan magazine, and Amadori food company customize their messaging, improve customer retention, and calculate return on investment from various marketing activities.
This document discusses social media marketing and digital marketing strategies. It outlines the different components of a digital marketing mix including search, display, email, mobile, and social media marketing. It also defines common social media metrics like revenue, retweets, traffic, conversions, and followers. Additionally, it provides tips for social media success like using alt tags, naming photo albums with keywords, scheduling vs manual posting, and analyzing post performance. The document emphasizes setting goals, measuring key performance indicators, and reviewing analytics to gain a competitive advantage with social media marketing.
This two slide document does not provide enough contextual information to generate an informative summary. The document consists of two unlabeled slides but no other details are given about the content, purpose, or key points across the slides. A proper summary requires more substantive information to extract and convey the most important elements in 3 sentences or less.
Outcare The Competition | Bayer Crop Science 2016Jeph Maystruck
Presented Oct. 18th 2016 at the Canadian Museum of Human Rights for a wonderful crowd from Bayer Crop Science.
In a world where we can have anything, the only thing that really matters now is human connection. People want something to believe in, something amazing, something they care about.
So what are you going to do? What's your Superpower? How are you going to Outcare each and every day?
The Mobile Payers send money for a product or service through portable electronic devices such as a cell phone, smartphone or PDA. Mobile payment technology can also be used to send money to friends or family members.
This Powerpoint presentation tell us about what is reporting? How a reporter should be? List of ten tips for the reporter and different kinds of reporting.
Out Care The Competition - Presented to the Association of Fundraising Profes...Jeph Maystruck
Presented January 13th for the Association of Fundraising Professionals of Regina. It was a BLAST! The general theme was stand out, be different, and make sure you're helping people.
This document describes Cubeyou, a customer analytics platform. It provides examples of how Cubeyou helps companies analyze customer data from social media to better understand customers, target communications, and measure marketing campaign effectiveness. Specifically, it shows how Cubeyou helped Vodafone, Cosmopolitan magazine, and Amadori food company customize their messaging, improve customer retention, and calculate return on investment from various marketing activities.
This document discusses social media marketing and digital marketing strategies. It outlines the different components of a digital marketing mix including search, display, email, mobile, and social media marketing. It also defines common social media metrics like revenue, retweets, traffic, conversions, and followers. Additionally, it provides tips for social media success like using alt tags, naming photo albums with keywords, scheduling vs manual posting, and analyzing post performance. The document emphasizes setting goals, measuring key performance indicators, and reviewing analytics to gain a competitive advantage with social media marketing.
This two slide document does not provide enough contextual information to generate an informative summary. The document consists of two unlabeled slides but no other details are given about the content, purpose, or key points across the slides. A proper summary requires more substantive information to extract and convey the most important elements in 3 sentences or less.
Outcare The Competition | Bayer Crop Science 2016Jeph Maystruck
Presented Oct. 18th 2016 at the Canadian Museum of Human Rights for a wonderful crowd from Bayer Crop Science.
In a world where we can have anything, the only thing that really matters now is human connection. People want something to believe in, something amazing, something they care about.
So what are you going to do? What's your Superpower? How are you going to Outcare each and every day?
The Mobile Payers send money for a product or service through portable electronic devices such as a cell phone, smartphone or PDA. Mobile payment technology can also be used to send money to friends or family members.
This Powerpoint presentation tell us about what is reporting? How a reporter should be? List of ten tips for the reporter and different kinds of reporting.
Moz is simply an amazing company. Formally known as SEO Moz, they are a band of buccaneers reigning out of Seattle. They are the online experts when it comes to ranking, search engines, competitive metrics, and online strategy. This is how we use their software to measure our client websites.
PepsiCo's Quaker is reviewing its Quaker Chewy snack bar business and considering moving it to a separate agency from the hot cereal business. The review process is underway, with agencies presenting pitches in mid-December. Quaker Chewy is the 4th largest granola bar brand in the US, with sales expected to reach $451 million in 2015. The target audience for marketing Quaker Chewy bars consists mainly of healthy, college-educated mothers aged 25-34 on the west coast, who show interests in beauty/wellness, home decor, fashion and travel.
Do Something Impossible (made with love by @stratlab)Jeph Maystruck
Presented Jan 17th in Saskatoon to the University of Regina Alumni branch in #YXE. "As one who serves" is the motto of the UofR and as such the message ends off with a question... "Want to be happy?" the answer is simple....volunteer, serve others.
more info at: http://strategylab.ca/community/
24/7 Prayer 2011 - Christ Church Matchboroughrandan88
Visitors to Christ Church Matchborough had powerful spiritual experiences. Many felt a sense of peace, hope, and security from God. Others felt uplifted, blessed, and encouraged to step out in faith. Through activities like spending time in prayer, exploring one's life journey, and removing symbolic masks, people discovered freedom and insight from God about their past, present, and future. Visitors consistently expressed that God met them through the experiences and carried them through difficult times.
Den 14 og 15 april 2011 deltog elever fra hele landet i Danmarksmesterskabet i Iværksætteri og Innovation i forløbet Company Programme arrangereret af Fonden for Entreprenørskab - Young Enterprise.Fra CPH West, Ishøj deltog elevvirksomheden Safety First Class. Deres produkt var en sikkerhedssko, hvor du kan indsætte din egen sko.
Out-care Your Competition - Non-profit EditionJeph Maystruck
Delivered Sept. 9th in Saskatoon to the Saskatoon Fundraising Executives. The world is changing mighty fast! Faster than we can manage. As technology gets ever more advanced some things still never change. Building relationships, being a good person, helping others, all these things are obvious to the organizations and people who out-care. Its a journey through example after example of organizations doing some amazing things, oh and give the Ted Talks a watch too!!
Thanks for popping by!
Social Data e Data Mining - Presentazione di Cubeyou per l'evento Imille Clie...Cubeyou Inc
Social Data e Data Mining, tra moda e opportunità. Qualche definizione, qualche case studies e tanti spunti per fare delle tecniche di data mining applicate ai social data una fonte inesauribile di informazioni spendibili in attività di marketing e digital communication.
This document discusses using spreading activation, a connectionist method, to recommend related concepts from medical ontologies. It describes a Java tool called ONTOSPREAD that implements spreading activation in 3 stages over a graph. The tool can use constraints like context and can recommend related symptoms and diseases from ontologies like Open GALEN and SNOMED CT when given initial medical concepts. Evaluation shows it works like the human brain but still requires domain experts for configuration.
Hyatt and its creative agency of record MullenLowe have parted
ways as the hotel chain launches a global review for all 12 of its
brands around the world, sources confirmed to Adweek.
This news follows last month’s announcement that Hyatt would
eliminate the global chief marketing officer role as part of an
effort to “accelerate growth” and better target “the high-end
traveler with distinctive experiences.” Maryam Banikarim, who
came to the company three years ago after serving as CMO of
Gannett, will depart in April.
A MullenLowe spokesperson deferred to the client, and a Hyatt
representative declined to comment on the news. Agency
search consultancy Select Resources International, which
managed the chain’s last review in 2016, has not responded to
a request for comment.
Jack Links is evaluating its creative partnerships and has enlisted an agency search consulting firm, Pile, to manage the process. Jack Links spent $9.1 million on advertising in 2016 and over $10.7 million in the first nine months of 2017. The meat snacks market was worth $2.8 billion in 2016, growing 7% over the last 4 years, and Jack Links has 51% market share in the US jerky market. Jack Links is looking to expand beyond its traditional male audience by targeting women and millennials with new brands and product lines promoting health and wellness.
Mars Inc. wants to move from a three-agency media
structure to using a single global media partner. It
announced a review process that could take the rest of
the year.
"We want to make sure we keep pushing the boundaries
in how we reach our consumers; being quicker, bolder
and more innovative with our choices in this
ever-changing media landscape," Chief Marketing and
Customer Officer Andrew Clarke said in a statement.
"Data can play a crucial role here, both in providing us
with new insights, but also with reinforcing our
commitment to evidence-based marketing and
investment."
Dunkin' Donuts has put its U.S. creative business up for
review and aims to complete the process by the end of the
first quarter of 2018.
The review begins this month and could mean that Dunkin'
will no longer run on Hill Holliday, which has handled creative
for the brand since April 1998 and introduced the tagline
"America Runs on Dunkin'" in 2006. Media, which has also
been under Hill Holliday since 1998, will not be affected by
this review.
Hill Holliday was invited to participate in the invitation-only
review, which is focused on national creative services,
Dunkin' Donuts said. Interpublic Group of Cos' Hill Holliday
deferred comment to Dunkin' Donuts. The longtime Dunkin'
Donuts agency will compete in the review, according to
people with knowledge of the matter.
BMW has kicked off a U.S. agency review for its creative account. The incumbent agency KBS has steadily lost other pieces of BMW's U.S. business in recent months. BMW looks to reclaim its sales leadership as it lost the global luxury sales crown to Mercedes-Benz in 2016, ending over a decade at the top. The document provides background on BMW of North America, the U.S. automotive industry and luxury car market, top brands and models, BMW's sales and falling U.S. sales, and insights into BMW's target millennial luxury car consumers.
The Campbell Soup Company has launched a review of its global media buying and planning business.
“We are pleased with the performance of our current agencies, but believe we can be both more effective and efficient with a more streamlined approach,” a company spokesperson explained in a statement to Adweek confirming the review.
MEC has served as Campbell’s global media agency since the company consolidated its global media buying and planning duties with MEC in 2006. Prior to that, MEC’s New York office had served as Campbell’s U.S. media agency of record, beginning in 1999.
McDonald's is beginning its first global media review in more than 10 years, now seeking to work with a roster of preferred agencies rather than a single partner.
OMD, the company's longtime media agency, will be participating in the process, McDonald's said. "Our long-term relationship with OMD remains strong," McDonald's said in a statement.
"As part of our journey to build a better McDonald's we are striving to make our marketing dollars work harder—through more efficient media spending and better connections with our customers," it said.
Better Ingredients. Better Pizza. Better Marketing. Chief Marketing Officer Brandon Rhoten confirmed that he recently sent a note to about 10 agencies and holding companies seeking a new creative partner. The note kicked off a non-traditional request-for-proposals process that Papa John's is handling on its own. Its goal is to wrap up the review and have an agency partner in place by end of 2017.
Rhoten says he wants Papa John's, the nation's 4th-largest pizza chain, to stand out in what has become a commoditized pizza category. Plus, as Papa John's puts more emphasis on digital ordering and social media, it wants a creative team that can enhance the company's effectiveness in those areas.
E-commerce giant Amazon is conducting a global media agency review.
It’s a huge piece of business. The firm spent more than $5 billion on advertising and promotional costs in 2016, according to the firm’s latest annual report. Of that total, more than $1 billion is estimated to be earmarked for measured media expenditures worldwide, most of it targeted to U.S. consumers.
It’s believed that most of the holding companies will participate in the review, although one exception is Omnicom, which handles competitor Google.
Deli meat company Dietz & Watson has launched ad agency review that puts both media and creative duties in play. Search consultant Pile & Co. has been retained to help manage the process.
Boston-based Allen & Gerritsen, the company’s longtime creative agency, confirmed it will not participate in the review. Philadelphia-based MayoSeitz Media is the media agency incumbent. The shop didn’t respond to a query for comment.
D&W spent $12.4 million on ads in 2016, according to Kantar Media, up sharply from the $7.7 million the firm spent in the prior year.
Moz is simply an amazing company. Formally known as SEO Moz, they are a band of buccaneers reigning out of Seattle. They are the online experts when it comes to ranking, search engines, competitive metrics, and online strategy. This is how we use their software to measure our client websites.
PepsiCo's Quaker is reviewing its Quaker Chewy snack bar business and considering moving it to a separate agency from the hot cereal business. The review process is underway, with agencies presenting pitches in mid-December. Quaker Chewy is the 4th largest granola bar brand in the US, with sales expected to reach $451 million in 2015. The target audience for marketing Quaker Chewy bars consists mainly of healthy, college-educated mothers aged 25-34 on the west coast, who show interests in beauty/wellness, home decor, fashion and travel.
Do Something Impossible (made with love by @stratlab)Jeph Maystruck
Presented Jan 17th in Saskatoon to the University of Regina Alumni branch in #YXE. "As one who serves" is the motto of the UofR and as such the message ends off with a question... "Want to be happy?" the answer is simple....volunteer, serve others.
more info at: http://strategylab.ca/community/
24/7 Prayer 2011 - Christ Church Matchboroughrandan88
Visitors to Christ Church Matchborough had powerful spiritual experiences. Many felt a sense of peace, hope, and security from God. Others felt uplifted, blessed, and encouraged to step out in faith. Through activities like spending time in prayer, exploring one's life journey, and removing symbolic masks, people discovered freedom and insight from God about their past, present, and future. Visitors consistently expressed that God met them through the experiences and carried them through difficult times.
Den 14 og 15 april 2011 deltog elever fra hele landet i Danmarksmesterskabet i Iværksætteri og Innovation i forløbet Company Programme arrangereret af Fonden for Entreprenørskab - Young Enterprise.Fra CPH West, Ishøj deltog elevvirksomheden Safety First Class. Deres produkt var en sikkerhedssko, hvor du kan indsætte din egen sko.
Out-care Your Competition - Non-profit EditionJeph Maystruck
Delivered Sept. 9th in Saskatoon to the Saskatoon Fundraising Executives. The world is changing mighty fast! Faster than we can manage. As technology gets ever more advanced some things still never change. Building relationships, being a good person, helping others, all these things are obvious to the organizations and people who out-care. Its a journey through example after example of organizations doing some amazing things, oh and give the Ted Talks a watch too!!
Thanks for popping by!
Social Data e Data Mining - Presentazione di Cubeyou per l'evento Imille Clie...Cubeyou Inc
Social Data e Data Mining, tra moda e opportunità. Qualche definizione, qualche case studies e tanti spunti per fare delle tecniche di data mining applicate ai social data una fonte inesauribile di informazioni spendibili in attività di marketing e digital communication.
This document discusses using spreading activation, a connectionist method, to recommend related concepts from medical ontologies. It describes a Java tool called ONTOSPREAD that implements spreading activation in 3 stages over a graph. The tool can use constraints like context and can recommend related symptoms and diseases from ontologies like Open GALEN and SNOMED CT when given initial medical concepts. Evaluation shows it works like the human brain but still requires domain experts for configuration.
Hyatt and its creative agency of record MullenLowe have parted
ways as the hotel chain launches a global review for all 12 of its
brands around the world, sources confirmed to Adweek.
This news follows last month’s announcement that Hyatt would
eliminate the global chief marketing officer role as part of an
effort to “accelerate growth” and better target “the high-end
traveler with distinctive experiences.” Maryam Banikarim, who
came to the company three years ago after serving as CMO of
Gannett, will depart in April.
A MullenLowe spokesperson deferred to the client, and a Hyatt
representative declined to comment on the news. Agency
search consultancy Select Resources International, which
managed the chain’s last review in 2016, has not responded to
a request for comment.
Jack Links is evaluating its creative partnerships and has enlisted an agency search consulting firm, Pile, to manage the process. Jack Links spent $9.1 million on advertising in 2016 and over $10.7 million in the first nine months of 2017. The meat snacks market was worth $2.8 billion in 2016, growing 7% over the last 4 years, and Jack Links has 51% market share in the US jerky market. Jack Links is looking to expand beyond its traditional male audience by targeting women and millennials with new brands and product lines promoting health and wellness.
Mars Inc. wants to move from a three-agency media
structure to using a single global media partner. It
announced a review process that could take the rest of
the year.
"We want to make sure we keep pushing the boundaries
in how we reach our consumers; being quicker, bolder
and more innovative with our choices in this
ever-changing media landscape," Chief Marketing and
Customer Officer Andrew Clarke said in a statement.
"Data can play a crucial role here, both in providing us
with new insights, but also with reinforcing our
commitment to evidence-based marketing and
investment."
Dunkin' Donuts has put its U.S. creative business up for
review and aims to complete the process by the end of the
first quarter of 2018.
The review begins this month and could mean that Dunkin'
will no longer run on Hill Holliday, which has handled creative
for the brand since April 1998 and introduced the tagline
"America Runs on Dunkin'" in 2006. Media, which has also
been under Hill Holliday since 1998, will not be affected by
this review.
Hill Holliday was invited to participate in the invitation-only
review, which is focused on national creative services,
Dunkin' Donuts said. Interpublic Group of Cos' Hill Holliday
deferred comment to Dunkin' Donuts. The longtime Dunkin'
Donuts agency will compete in the review, according to
people with knowledge of the matter.
BMW has kicked off a U.S. agency review for its creative account. The incumbent agency KBS has steadily lost other pieces of BMW's U.S. business in recent months. BMW looks to reclaim its sales leadership as it lost the global luxury sales crown to Mercedes-Benz in 2016, ending over a decade at the top. The document provides background on BMW of North America, the U.S. automotive industry and luxury car market, top brands and models, BMW's sales and falling U.S. sales, and insights into BMW's target millennial luxury car consumers.
The Campbell Soup Company has launched a review of its global media buying and planning business.
“We are pleased with the performance of our current agencies, but believe we can be both more effective and efficient with a more streamlined approach,” a company spokesperson explained in a statement to Adweek confirming the review.
MEC has served as Campbell’s global media agency since the company consolidated its global media buying and planning duties with MEC in 2006. Prior to that, MEC’s New York office had served as Campbell’s U.S. media agency of record, beginning in 1999.
McDonald's is beginning its first global media review in more than 10 years, now seeking to work with a roster of preferred agencies rather than a single partner.
OMD, the company's longtime media agency, will be participating in the process, McDonald's said. "Our long-term relationship with OMD remains strong," McDonald's said in a statement.
"As part of our journey to build a better McDonald's we are striving to make our marketing dollars work harder—through more efficient media spending and better connections with our customers," it said.
Better Ingredients. Better Pizza. Better Marketing. Chief Marketing Officer Brandon Rhoten confirmed that he recently sent a note to about 10 agencies and holding companies seeking a new creative partner. The note kicked off a non-traditional request-for-proposals process that Papa John's is handling on its own. Its goal is to wrap up the review and have an agency partner in place by end of 2017.
Rhoten says he wants Papa John's, the nation's 4th-largest pizza chain, to stand out in what has become a commoditized pizza category. Plus, as Papa John's puts more emphasis on digital ordering and social media, it wants a creative team that can enhance the company's effectiveness in those areas.
E-commerce giant Amazon is conducting a global media agency review.
It’s a huge piece of business. The firm spent more than $5 billion on advertising and promotional costs in 2016, according to the firm’s latest annual report. Of that total, more than $1 billion is estimated to be earmarked for measured media expenditures worldwide, most of it targeted to U.S. consumers.
It’s believed that most of the holding companies will participate in the review, although one exception is Omnicom, which handles competitor Google.
Deli meat company Dietz & Watson has launched ad agency review that puts both media and creative duties in play. Search consultant Pile & Co. has been retained to help manage the process.
Boston-based Allen & Gerritsen, the company’s longtime creative agency, confirmed it will not participate in the review. Philadelphia-based MayoSeitz Media is the media agency incumbent. The shop didn’t respond to a query for comment.
D&W spent $12.4 million on ads in 2016, according to Kantar Media, up sharply from the $7.7 million the firm spent in the prior year.
Male consumers interested in fast fashion brands like Zara, H&M and Topman.
The term “fast fashion” refers to a phenomenon in the fashion industry whereby production processes are expedited in order to get new trends to the market as quickly and cheaply as possible.
The LEGO Group is launching a multi-market media agency review. Publicis Groupe's Starcom has handled the toy giant's account in the U.S. since 2004. Dentsu Aegis' Carat has been responsible for most of the client's European media business since then. It’s expected that both will participate in the review.
The toy marketer spent about $85 million in the U.S. (its biggest market) on ads last year, according to Kantar Media. That was up sharply from the previous year, when it spent about $50 million, per Kantar. Global figures weren’t immediately available.
Japanese apparel brand Uniqlo is seeking a creative agency partner in the U.S. The review comes as the brand looks to increase awareness and amplify marketing efforts in the States.
Uniqlo is a growing global fast-fashion brand, but it takes a different tack. Quality is a selling point, just as much as price (their website currently features shirts made from 100% premium French linen), and their target market is young men.
Airbnb, the online marketplace for short-term renters and hosts around the world, has placed its global creative advertising business in review. Incumbent TBWA\Chiat\Day will not participate.
“As a global hospitality company at a pivotal moment in our trajectory, we are seeking a partner agency that takes us closer to unlocking the creativity of our community, in which content and product are inextricably linked. We are engaged in a global pitch, inviting the participation of a handful of diverse agencies to identify this new partner that will help us achieve our next phase of phenomenal growth.”
18-34 Entrepreneurs, business owners, or just professionals, Cubeyou's business people put their work and career at the top of their priorities. They are fully invested in their jobs for both economical reasons and personal satisfaction, and tend to follow business news online.
Fage Yogurt has placed its account in review after nearly seven years with MullenLowe.
America’s second-biggest Greek yogurt company picked the shop then known as Mullen in late 2010, breaking with former agency of record Ogilvy & Mather. The IPG shop handled creative, digital, social, media planning and buying, brand strategy and public relations as Fage fought its chief competitor Chobani for market share.
Hispanic consumers of beer.
Hispanics over index in their consumption of alcoholic beverages, with half consuming beer, compared to two in five consumers purchasing beer overall.
Brewing giant AB InBev has kicked off a global media planning and buying review and is inviting the six major holding companies to put together teams to pitch the assignment, the company confirmed early Wednesday. Strategic consulting firm MediaLink and media auditor Mediapath have been enlisted to assist with the review process. The review will be led by the brewer's global marketing team, which is based in New York.
Affluent Creative Millennials are Generation Y consumers with a household income greater than or equal to $100k per year.
This demographic is highly attuned to arts and design.
Did you know that drowning is a leading cause of unintentional death among young children? According to recent data, children aged 1-4 years are at the highest risk. Let's raise awareness and take steps to prevent these tragic incidents. Supervision, barriers around pools, and learning CPR can make a difference. Stay safe this summer!
Enhanced data collection methods can help uncover the true extent of child abuse and neglect. This includes Integrated Data Systems from various sources (e.g., schools, healthcare providers, social services) to identify patterns and potential cases of abuse and neglect.
Codeless Generative AI Pipelines
(GenAI with Milvus)
https://ml.dssconf.pl/user.html#!/lecture/DSSML24-041a/rate
Discover the potential of real-time streaming in the context of GenAI as we delve into the intricacies of Apache NiFi and its capabilities. Learn how this tool can significantly simplify the data engineering workflow for GenAI applications, allowing you to focus on the creative aspects rather than the technical complexities. I will guide you through practical examples and use cases, showing the impact of automation on prompt building. From data ingestion to transformation and delivery, witness how Apache NiFi streamlines the entire pipeline, ensuring a smooth and hassle-free experience.
Timothy Spann
https://www.youtube.com/@FLaNK-Stack
https://medium.com/@tspann
https://www.datainmotion.dev/
milvus, unstructured data, vector database, zilliz, cloud, vectors, python, deep learning, generative ai, genai, nifi, kafka, flink, streaming, iot, edge
Build applications with generative AI on Google CloudMárton Kodok
We will explore Vertex AI - Model Garden powered experiences, we are going to learn more about the integration of these generative AI APIs. We are going to see in action what the Gemini family of generative models are for developers to build and deploy AI-driven applications. Vertex AI includes a suite of foundation models, these are referred to as the PaLM and Gemini family of generative ai models, and they come in different versions. We are going to cover how to use via API to: - execute prompts in text and chat - cover multimodal use cases with image prompts. - finetune and distill to improve knowledge domains - run function calls with foundation models to optimize them for specific tasks. At the end of the session, developers will understand how to innovate with generative AI and develop apps using the generative ai industry trends.
Open Source Contributions to Postgres: The Basics POSETTE 2024ElizabethGarrettChri
Postgres is the most advanced open-source database in the world and it's supported by a community, not a single company. So how does this work? How does code actually get into Postgres? I recently had a patch submitted and committed and I want to share what I learned in that process. I’ll give you an overview of Postgres versions and how the underlying project codebase functions. I’ll also show you the process for submitting a patch and getting that tested and committed.
2. 69% Are Females
67% Are Married
76% Have no Children living at Home
THE UPCYCLIST
Upcycling, also known as creative reuse, is the process of
transforming by-products, waste materials, useless
and/or unwanted products into new materials or products
of better quality or for better environmental value.
QUICK DEFINITION
70% College Educated
Upcyclists: Who they are
3. ARTS, DESIGN & HOME DECORATION
READING
BEAUTY
POLITICS
The Upcyclists’ passions
4. TOP GALLERIESTOP ARTISTS
VISUAL ART & DESIGN
159.6
( popularity index )
ART APPRECIATORS
188.6
( popularity index )
de Young Museum
Ground of SculptureLurie Belegurschi
Simon Beck
Sue Bryce
Upcyclists & Arts
5. 150
TOP MAGAZINES
& WEBSITES
TOP BOOKSREADERS
144.1
( popularity index )
112,5
37,5
0
75
Magazines
15
WebsitesBooks
Discworld
Reading
6. BEAUTY & WELLNESS AWARE
148.9
( popularity index )
TOP BRANDS TOP SOURCES
Beauty & Wellness
7. SOCIAL ISSUES
& ADVOCACY
188.7
( popularity index )
TOP SOURCES
TOP
ORGANIZATIONS
POLITICALLY ACTIVE
177.8
( popularity index )
Politics & Activism
Natural News
Politics & Activism