ITV is structured through various job categories including broadcast operations, communication, finance, and global entertainment. A group of directors are responsible for overseeing the company and making major decisions regarding budgets, finances, and performance. Finance plays a key role in ITV's structure by controlling pensions, taxes, and financial issues, which is essential for the company's profitability. Similarly, the BBC is publicly funded through television license fees and selling some of its channels and programs. Both ITV and the BBC produce a variety of television content across different genres but make money in different ways, with ITV relying more on advertising revenue and the BBC depending more on public funds.

3. ITV also has a group of directors who are
responsible for looking after the whole
company and make the big decisions like
budgeting, financial, and seeing how the
company is performing over all to find
ways to improve their services.
ITV is structured through many jobs that fall
under these categories:
• Broadcast Operations
• Communication
• Finance
• Global Entertainment
Finance is an important part of how ITV
is structured because it controls
pensions, tax, and any money related
problems. This is key for upholding the
company because without this group the
company wouldn’t make profit.

5. ITV is a private company as it is not owned by one specific
company. This company makes its money mainly through
advertising and sponsorship meaning its advertisement breaks are
longer than normal. ITV also sells their programmes to be shown
on other channels.
The BBC is a British public service broadcaster which is funded by public members,
through their tv licences and selling a percentage of channels to different company's
so they can promote the BBC. The BBC is further funded by the public by selling
tapes/ CD’s and books that are based on some of the different programs.

6. Conglomerate is the combination of companies that are fall under one corporate group but
are different companies that’s work does not relate to each other.
The BBC is not apart of a larger conglomerate company because it is public and it is run by
the government.
ITV is also not a conglomerate company but it has the potential to become one as it is a
private company unlike the BBC, because if a larger company such as Sony was to buy ITV
then the could make ITV show t and advertise Sony's content to viewers.

7. ITV produces many television
channels such as:
News
Dramas
Documentary’s
Comedy’s
Game shows
Reality TV shows
Talent shows
Children’s TV
The BBC produces:
News
Dramas
Documentary’s
Comedy’s
Game shows
Reality TV
Talent shows
Children’s TV
Books
Radio stations

8. The BBC make their money through people paying for their TV licences and selling
their channels/shows to different companies. However as this is publicly funded the
company does not make a lot of profit compared to a private company like ITV. In
the year ending march 2019 the BBC’s income was approximately 4.9 billion
pounds, where 3.6 billion pounds came from tv licence fees in the UK.
ITV makes most of its money through advertising
making ITV one of the biggest broadcasters in the UK, it
makes sales from advertisements and selling their
shows to other companies.. In 2019 ITV experienced a
fall in profit by 16% to 310million whilst their revenues
decreased by 5% to £1.75million.

9. Some of the BBC’s main
competitors are :
Turner Broadcasting System(CNN)
ITV
Sky PLC
Viacom
Discovery channel
AMC Networks
Sony
Both the BBC and ITV share the
same competitors which are:
CHANNEL 4
CHANNEL 5
SKY
Virgin
UK TV
Sony pictures Digital
Zodiak UK
Netflix

10. Horizontal integration refers to the process of a company increasing its production of goods or
services of the supply chain. A company can do this through its internal expansion or merger.
Vertically integration is where a company owns or controls its suppliers, distributors, or retail
locations to control its value or supply chain. This allows company's to control processes,
reduce cost, and improve their efficiency's.
The BBC is vertically integrated as the company owns and manages their own production
company and channels giving them more control over their company. The BBC is also
horizontally integrated because they have their media products distributed in many ways such
as books, and the radio.
ITV is vertically integrated as its main purpose is television even through it has different
channels (ITV2, ITV3, CITV…). ITV also has a production company like BBC, meaning some of
their content shown is their own, portraying they are vertically integrated as they use their own
content and have not included other company's that are not apart of ITV.