The document outlines an O Level business studies course taught by Osama Abdullah Nagda. The course covers 6 sections: understanding business activity, people in business, marketing, operations management, financial information and decisions, and external influences on business. It provides an overview of topics to be covered such as business activity, types of businesses and organizations, and factors of production. It also defines key concepts like scarcity, opportunity cost, specialization, and added value. The instructor's contact information and reference book are listed.

1. BUSINESS STUDIES
O LEVEL 7115
CHAPTER # 1 : BUSINESS ACTIVITY
Course Instructor : Osama Abdullah Nagda
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

2. CAMBRIDGE O LEVEL BUSINESS STUDIES (7115)
SYLLABUS
• Section 1: Understanding Business Activity
• Section 2: People in Business
• Section 3: Marketing
• Section 4: Operations management
• Section 5: Financial information and decisions
• Section 6: External influences on business activity
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

3. ASSESSMENT
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

4. UNDERSTANDING BUSINESS ACTIVITY
• Business Activity
• Classification Of businesses
• Enterprise Growth and Size
• Types of Business Organization
• Business Objectives and Stakeholders Objectives
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

5. BASIC PURPOSE OF BUSINESS ACTIVITY
• The purpose of all Businesses is to combine factors of production to make
products which will satisfy people wants .
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

6. NEEDS & WANTS
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

7. ECONOMIC PROBLEM & SCARCITY
• Limited resources - Unlimited wants = Scarcity
• Scarcity is the lack of sufficient products to fulfil the total wants of population
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

8. OPPORTUNITY COST
• It is the cost of next best alternative forgone
• Example : Attending this Lecture may have its opportunity cost as the time could
also be spent at a Café or Beach ☺
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

9. SOME IMPORTANT EXAMPLES
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

10. FACTORS OF PRODUCTION
Land Labor Capital
Enterprise
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Cambridge international AS and A level Business Studies by Malcolm Surridge and
Andrew Gillespie

11. SPECIALIZATION & DIVISION OF LABOR
• Specialization occurs when people and businesses concentrate on what they are
best at.
• Division of Labor when production process is split in to different tasks and each
worker performs their own task.
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson

12. ADDED VALUE
• It is the difference between selling price and the cost of initial components bought .
Selling Price $3
Less: Cost of Initial Component ($2)
Added Value $1
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Cambridge international AS and A level Business Studies by Malcolm Surridge and
Andrew Gillespie
Initial Component includes Tea
Bag, Sugar and Water costing
$2

13. THANKS FOR PAYING ATTENTION 
Instructor : Osama Abdullah Nagda
Email ID: Osamanagda@gmail.com
Reference Book: Complete IGCSE Business Studies 4th Edition by Karen Borrington & Peter Stimpson