Our PowerPoint presentation, "Understanding ERP with SAP," provides a comprehensive introduction to Enterprise Resource Planning (ERP) systems and their integration with SAP software. Designed for business professionals, this presentation covers ERP fundamentals, SAP's role, implementation insights, and benefits. Gain a clear understanding of how ERP solutions streamline operations, enhance decision-making, and drive business growth. Explore real-world case studies and practical applications to harness the full potential of ERP with SAP.

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SAP Competitive Workshop –
Oracle Warehouse Management System
Bill Reilly - Solution Architect, Applications Global Sales Support
Holger Mueller – Vice President, SAP Battle Desk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into
any contract. It is not a commitment to deliver any
material, code, or functionality, and should not be
relied upon in making purchasing decision. The
development, release, and timing of any features
or functionality described for Oracle’s products
remains at the sole discretion of Oracle.
Safe Harbor Statement

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Agenda
SAP Battledesk
OFF SAP: A win at WILD
Competing against SAP w/ WMS

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Global SAP Battledesk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Full Sales Cycle Support
Initial Verify Create Confirm Present Close
Sales Management
Sales Support
Program &
Content Creation
Account Reviews
Detailed Product
Comparisons
Win Loss
Information
Training
How to beat SAP
Leverage CI and
AGSS Architects
Water Cooler
Calls
Close Calls
Global SAP Battledesk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Don’t miss the Water Cooler - / Close
Calls
Global SAP Battledesk
Global SAP Battledesk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Who’s on the Global SAP Battledesk?
Primarily supported by: Holger Mueller Sergio Segal John Strazdins
Global SAP Battledesk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Where can you find more information?
SAP Corporate
Web Site
Official SAP Help
KnowledgeMart
SAP Design
Guild
Compete Site from Competitive
Intelligence
AGSS SAP
Battledesk
EMEA – WaKC SAP
Page
LAD – SAP Info on
LAD Portal
APAC – SAP Info on
APAC Portal
Go in presentation
mode and click on
the
screenshots to open
the sites.
Global SAP Battledesk
Global SAP Battledesk

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Agenda
SAP Battledesk
OFF SAP: A win at WILD
Competing against SAP w/ WMS

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Our Latest Victory over SAP

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Who is WILD?
• The largest producer of natural ingredients for the
food and beverage industry
• Maker of Capri Sun juice drink
• 16 mfg facilities world wide / 2500 employees
• Across the street from SAP’s HQ in Waldorf
• Started a mySAP ERP upgrade in Sept 2004
• Many modifications that were expensive
• Many schedule delays

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Why Oracle?
• ‘Out of the Box’ Solution w/ the SCM Suite
• Much Better Total Cost of Ownership (TCO)
• Specific Business Benefits over mySAP ERP

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Agenda
SAP Battledesk
OFF SAP: A win at WILD
Competing against SAP w/ WMS

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
WMS has Momentum
10+
20+
30+
60+
100+

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SCE Suppliers (WMS + TMS)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Analyst’s Perspective
“Pleasantly Surprised” by 11.i.10 - AMR
Well respected by the analysts:
• “Best of Breed” Functionality
- AMR 2005
• “Serious and Competitive”
- Gartner 2006
• “Solid Core Capabilities”
- Forrester 2006

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
AMR’s View -
Published prior to the
Release of the
R12 Enhancements
Discrete Industries

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Gartner’s View -

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP’s Unique Selling Points
• Decentralized WM (DWM)
• Task and Resource Management (TRM)
• SAP Console (the mobile solution, like MSCA)
• Crossdocking
• Yard Management
• Value Added Services (VAS)
• Collaboration in the Logistics Execution Suite (LES)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM History
• SAP WM was originally a 3rd party WM product
developed by OEFK-Tech in Israel
• SAP acquired OEFK in 1999 and merged with
SAPLabs Israel
• SAP has aggressively added functionality in the last
few releases
• SAP 4.6 (Q2 2001)
• SAP Enterprise SCM Extension Set 1.0 (Q3 2002)
• SAP Enterprise SCM Extension Set 2.0 (Q1 2004)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM Basics
• SAP WM is part of SAP Logistic Execution Suite (LES)
• LES components include:
• Warehouse management
• Task and resource management
• SAP Console
• Transportation management
• Foreign trade
• SAP WM integrates with other SAP Modules
• Sales and Distribution (SD), Production Planning (PP),
Inventory Management (IM), Task and Resource
Management (TRM)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Decentralized WM
BAPI
Replication
Transfer Order
In-/ Outbound
Delivery
Confirmation TO
Posting of
goods movement
BAPI
Confirmation
BAPI
Replication
BAPI
Confirmation
Goods Issue
Outbound
Delivery
Sales Order
Invoice
Goods Receipt
Inbound
Delivery
Purchase Order
Invoice
TRM
SAP Console

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Attack Points for DWM
• Natural for SAP to have DWM because SAP WM was
architected as a “bolt-on” WMS
• DWM has the same issues as a “bolt-on” WMS
• DWM suffers from poor integration
• Some Transportation features not available in DWM
• OM and PO change management is an issue
• Most SAP WM sites are centralized WM implementations
“Companies should scrutinize SAP's claims about decentralized deployment,
which Gartner believes is akin to the deployment of a third-party system” - Gartner

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
RF
Terminal
RF
Terminal
RF
Terminal
Worker & Equipment Interface
SAP LES
Task & Resource Management (TRM)
w Task Creation
w Task Selection and Submission
w Task Confirmation
w Exception Handling
w Guided from LES
w Controls Resources
w Communicates
Instructions
Warehouse Management System (WM)
w Inbound / Outbound Delivery
w Transfer Order
w Inventory Document
w Controls storage bins
w Controls goods
Task and Resource Management

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Attack Points for TRM
• “Performance” and “concurrency” issues when TRM
• Few live “TRM” warehouse in North America
• Task Management Rules, Adv Task Framework, and
Warehouse Control Board are a better value proposition
• TRM involves massive & sometimes duplicate maintenance
• Geo Coordinates for each Bin
• Logical and physical bin groupings (e.g. aisles, zones, zone groups)
• Routes with associated information (e.g. length, duration, priority)
• Logical nodes (allows to predefine intersections of a route)

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SAP Console Architecture (RF)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Mobile Solutions

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Crossdocking
• Planned and Opportunistic Crossdocking (SCM ES2)
• Peg an inbound delivery to an outbound delivery
• No “rules” based crossdocking
• Crossdock alerts using crossdock monitor
• Integration with Transportation Planning and Vehicle
Scheduling (TP/VS) and Yard Management
• Poor Execution - Poorly integrated with shipping and
other WM functions such as consolidation
• Oracle WMS has rules for both opportunistic and
planned crossdocking

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Yard Management
• Management of inbound and outbound trailers
• Scheduling of loading and unloading times
• Directing trailer movements and trailer inventory
• Trailers are modeled as Handling Units (LPNs)
• Core WM lacks functionality in an environment where
yard management is most useful
• Few (if any) “live” or Yard Management reference sites
• Little interest in Yard Management yet
“…lack functional parity with competitive offerings” -
Gartner

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Value Added Services (VAS)
• Target warehouses performing light assembly
• Assembly instructions included in VAS Order
• Integration with TRM
• Task to pick components
• Task to complete VAS
• Oracle WMS offers integration with WIP
• Task for component picks
• Putaway of completed assemblies
• Packing workbench facilitates kitting

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
Collaboration in LES
• SAP highlights integration with supply chain partners
and demos complete logistics solutions
• Express ship interface to provide tracking number
generation, real-time tracking and carrier labels
• Internet Advanced Shipping Notification
• Proof of Delivery
• Web-Packing Station
• Features available in Oracle using other applications
e.g. OTM, iSupplier Portal, Shipping, etc.

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP vs Oracle Product Footprint
• SAP WM - LES
• Directed Tasks
• Resource Definition
• Interleaving
• TRM Monitor
• Standard Pick and Putaway Rules
• No Labor Management
• Quality Integration
• Value Added Services Support
• RFID
• Yard Management
• Cross-Docking
• Oracle WMS
• Supported since WMS 1.0
• Supported since WMS 1.0
• Also supported
• Task Planning Control Board
• User configured rules with more flexibility
• Comprehensive functionality in R12
• Mobile Quality is better
• Supported through Kitting & WIP
• Supported in 11.5.10
• Future Release (some functionality today)
• Better Functionality in R12

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM SWOT Analysis
• SAP WM Strength
• Huge ERP installed base
• Deep industry specific functionality (but rigid)
• Decentralized WM architecture (SAP’s claim)
• Integrated and coherent marketing message for Logistics
Execution (WM, Shipping, TMS) – Solution Selling
• SAP WM is strong in "goods-to-person" processes where
automated equipment (conveyor or AS/RS) brings the
goods to people
• Extensions and add-ins are easier in SAP WM

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM SWOT Analysis
• SAP WM Weaknesses
• Unstable RF middleware (SAP Console) and Immature
RF functionality
• Poor task management capability in spite of TRM
• SAP WM implementation is complex and hence costly
• SAP WM does not have a common data repository with
other R3 applications leading to integration issues.
• SAP WM still not ready for complex warehouses: No labor
Management, Inferior lot control and crossdocking
• Few reference sites for TRM or any of the other advanced
WMS functionality that SAP touts

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM SWOT Analysis
• SAP Opportunities
• Upsell to installed base of SAP customers
• Invest in decentralized WM to address the needs of complex
warehouses and growth industries such as 3PL
• Reinvent WM as Extended Warehouse Management (EWM)

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Oracle Confidential: For use by Oracle employees and authorized business application partners only. Do not distribute to third parties.
SAP WM SWOT Analysis
• Oracle Tactics
• Push for detailed, customer specific demo requirements
• SAP has pre-configured demos (inflexible)
• Numerous, different components make setup difficult
• SAP’s multi-systems is obvious only if you look closely
• Focus on the customer’s concerns – Demo solutions
• Highlight Oracle native support for RF middleware, stable and
proven Mobile Supply Chain Application
• Demonstrate that Oracle WMS is easier to configure; a single
interface
• Better in Lot tracked environments / complex warehouses
• Emphasize the benefits Labor Management
• Demonstrate lower TCO with Oracle WMS

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Q & A

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