1. Derald Reedy
University of California, Davis
Academic Technology Services
Senior Engineer, AV Engineering
One Shields Avenue
Davis, CA 95616
(530) 752-5219
To whom it may concern,
I’m happy to recommend Nick O’Day for any aspect of sales, account management, and customer
support. Nick and I have worked together on many audio visual technology projects at UC Davis over
the last few years. In those projects, Nick served UC Davis with product demonstrations and
recommendations, equipment sales, system design, engineering review, project management, and system
integration.
A couple of years ago, UC Davis was evaluating 10,000 lumen HD projectors for use in large lecture
halls. Our process largely involved looking at manufacturer web sites, comparing specifications, and
reading reviews. Nick took our process to the next level! He contacted multiple manufacturers and
arranged for demo projectors to be shipped to our campus. Then he came out and worked side by side
with us to set up a projector shoot out. This gave our entire team to evaluate products in a way that
transcends specifications – it quickly became apparent that image quality is not always a function of
specifications. Nick’s proactive approach allowed us to make a confident product selection based on
first-hand experience in a way that may not have been possible.
Last summer our AV Engineering team was asked to convert an indoor soccer field into a lecture hall.
The challenge was to keep all previous functionality in the space – a working soccer arena – while
conducting lectures with high-quality AV technology. We were given a short timeline and a tight budget,
and our installation team already had a full schedule. We needed help! I gave Nick a call, and he
responded with solutions. He sourced all the necessary equipment and materials, and he also brought in
a crew of excellent technicians for installation. Nick’s crew worked a flexible schedule, coordinated with
other trades, and got the job done well, on time, and within our budget.
These are just a sample of the many positive experiences I’ve had in working with Nick. Through all of
them, he always demonstrated professionalism, a high level of technical expertise, kindness, and
integrity. If you have any questions about my experiences with Nick, please feel free to contact me. I
recommend Nick O’Day without any reservations.
Sincerely,
Derald Reedy