The document discusses the role of Twitter in journalism, highlighting its features like short postings, audience interaction, and quick news updates. It outlines various uses in newsrooms, including engaging with audiences, confirming information, and the evolution of Twitter as a media platform through retweeting and sharing insider perspectives. It also mentions mistakes made by newsrooms in adopting Twitter and the impact of real-time reporting during events like the Mumbai attacks.

1. Twitter Journalism
Jen Reeves
Associate Professor, Missouri School of Journalism
Faculty Fellow, Reynolds Journalism Institute

2. Microblogging
“Facebook status on speed”

3. Twitter
Short (140 characters) postings
Status
Share links
Interact with the audience
Quickly update news from cell phone,
web browser or desktop application

4. Twitter

5. Different uses
Personal
Talk to people
Meet people
Share with each other
Professional
Connect with new audience members
Build a more personal relationship
Share and gather information quickly

6. What is going on?

7. What is going on?

8. Ways to use in a newsroom
Scanner Squawk
Viewing local updates
Confirming before reporting
Sharing latest information
Communicating with audience

9. Newsroom mistakes
Forcing employees to “tweet”
(funeral tweets)
Not training employees how to use Twitter
Ignoring Twitter without trying it
Just adding links to news

10. KOMU Account

11. KOMU Twitter
Evolving product
“Retweeting” reporters
Sharing “insider perspective”
Trying to be more conversational

12. KOMU Twitter
Evolving product
“Retweeting” reporters
Sharing “insider perspective”
Trying to be more conversational

13. Election Night Activity

14. Mumbai Tweeting
First-hand accounts before “news”
Traditional media using content
Rumors interspersed with fact
“Do not tweet live” rumor
BACKLASH from traditional media

15. Mumbai Statistics

16. Twitter as a news source
CNN used it on the air
CBS London used the tips
Media everywhere noticed

17. Hudson River Crash
Janis Krums
(@jkrums

18. National Public Radio

19. National Public Radio

20. Twitter Users

21. Get Started

22. More information
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