This document provides an overview of how to use Twitter effectively for professional purposes. It discusses what Twitter can be used for, such as informing clients, interacting with others, and correcting misinformation. It also covers how to set up a Twitter account, engage your audience by following others and using relevant hashtags, and tools for scheduling tweets, analyzing engagement, and managing multiple users on one account. The document aims to teach the basics of using Twitter as well as more advanced features.

1. 101 Ashley Fondren, MS, CHES Mississippi State University Extension Twitter: @FFFCoP Email: anp44@fsnhp.msstate.edu

2. What can Twitter do? Image from: http://www.pegasusawards.com/winners0605.htm

3. How do you want to use Twitter? Inform clientele… Interact with clientele…other professionals Correct misinformation Promote your programming Promote your online content Address questions What else?

4. TwitterTwitterverse, Twittersphere Twitter.com ~ 600 million searches per day

5. Microblog 140 characters

6. Anatomy of a Tweet Retweet Username Hashtag Short Url Avatar

7. Twitter Conversational Vocabulary

8. Let’s get started… Search Twitter… If you want to join the conversation, you need to create an account! Let’s go to Twitter! http://twitter.com Building your Profile… Use an email address you check, write an informative bio, link your Twitter account to your website & other social networks

9. OK, I have a Twitter account…why isn’t anyone following me? Tweet personality-building “first impression” tweets Follow others in your area… http://wefollow.com/ Search keywords and hashtags (#) Follow who others follow “Who to Follow” on Twitter Toolbar

10. Personalize Your Twitter Experience Custom backgrounds www.worldsbestbackgrounds.com www.twitrbackgrounds.com/ www.twitrounds.com/ www.twitbacks.com/ And many, many more!

11. Perfect Your Twitter Experience Mobile Twitter Apps - http://twitter.com/#!/download

12. For Expanded Twitter Needs… Multi-user per Account: CoTweethttp://cotweet.com/ Hootsuitehttp://hootsuite.com/ Scheduling: HootSuitehttp://hootsuite.com/ CoTweethttp://cotweet.com/ Tweetdeckhttp://www.tweetdeck.com/ Twitter chat/hashtag management: Twubshttp://twubs.com/ Tweetdeckttp://www.tweetdeck.com/

13. Desktop Clients - Tweetdeck http://support.tweetdeck.com/entries/129001-what-s-new-in-tweetdeck-v0-34

14. So, how can you use Twitter? Sharing relevant information (even easier with social media “share” buttons) Engaging your audience Interacting with other experts Having conversations around certain topics using hashtags (#) Others: _____________________________

15. Hashtags and Chats Shown here http://twubs.com/

16. Measurement Tools Tweetreach – http://tweetreach.com/ Klout – http://klout.com/

17. Learn more about Twitter eXtension Professional Development: Twitter http://about.extension.org/wiki/Recordings_of_eXtension_Professional_Development_Sessions#Twitter Taming Twitter: http://connect.extension.iastate.edu/p80633984/ Twitter in Plain English video: http://www.youtube.com/watch?v=ddO9idmax0o