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معرفی ترون
Tron
Tron
meysamtabarsa
https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots
2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
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PEPSICO Presentation to CAGNY Conference Feb 2024
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معرفی ترون
Tron
Tron
meysamtabarsa
https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots
2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
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marketingartwork
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Skeleton Culture Code
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Presented 1/4/2024 Visit Albert's List: https://bit.ly/findyournextjob
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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. It’s important that you’re ready to implement new strategies in 2024. Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn: - The latest trends in AI and automation, and what this means for an evolving paid search ecosystem. - New developments in privacy and data regulation. - Emerging ad formats that are expected to make an impact next year. Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape. If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
Search Engine Journal
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
SpeakerHub
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Clark Boyd
a presentation to give to a programming class on how to land a 6 figure job right out of college, and how to prepare during and after school
Getting into the tech field. what next
Getting into the tech field. what next
Tessa Mero
Lily Ray's MozCon talk from 2023 about how core updates work and how search intent plays a role.
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Lily Ray
Stop putting off having difficult conversations. Seven practical tips to ensure your next difficult conversation go smoothly.
How to have difficult conversations
How to have difficult conversations
Rajiv Jayarajah, MAppComm, ACC
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc. It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
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Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
Time Management & Productivity - Best Practices
Time Management & Productivity - Best Practices
Vit Horky
The six step guide to practical project management If you think managing projects is too difficult, think again. We’ve stripped back project management processes to the basics – to make it quicker and easier, without sacrificing the vital ingredients for success. “If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.” Dr Andrew Makar, Tactical Project Management
The six step guide to practical project management
The six step guide to practical project management
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A presentation for absolute beginners who have never touched TikTok and may be a bit scared of it!
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Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
RachelPearson36
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59 Key takeaways: • Learn how to use ChatGPT to add AI power to your testing and test automation • Understand the limitations of the technology and where human expertise is crucial • Gain insight into different AI-based tools • Adopt AI-based tools to stay relevant and optimize work for developers and testers * ChatGPT and OpenAI belong to OpenAI, L.L.C.
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
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To succeed in your career, you need a strategy for sending out ripples of influence. Here are 12 ways you can start doing just that.
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12 Ways to Increase Your Influence at Work
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ChatGPT webinar slides
ChatGPT webinar slides
Alireza Esmikhani
More than Just Lines on a Map: Best Practices for U.S Bike Routes This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level. Presenters: Presenter: Kevin Luecke Toole Design Group Co-Presenter: Virginia Sullivan Adventure Cycling Association
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
Project for Public Spaces & National Center for Biking and Walking
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
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DevGAMM Conference
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand. Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
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According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place. In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board. • Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations • Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee • Understand how managers can build trust and make it comfortable for employees to provide upward feedback • Unite your organisation with a unified approach to 1:1 meetings Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose. About the Speakers Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS) Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner. Teala Wilson - Senior Consultant, Strategic Services, Saba Software Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design. Want to learn more? Join us for an upcoming Product Tour! http://bit.ly/2yitfqu
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
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Presented 1/4/2024 Visit Albert's List: https://bit.ly/findyournextjob
How to Prepare For a Successful Job Search for 2024
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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Social Media Marketing Trends 2024 // The Global Indie Insights
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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. It’s important that you’re ready to implement new strategies in 2024. Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn: - The latest trends in AI and automation, and what this means for an evolving paid search ecosystem. - New developments in privacy and data regulation. - Emerging ad formats that are expected to make an impact next year. Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape. If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
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From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
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Tessa Mero
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Lily Ray
Stop putting off having difficult conversations. Seven practical tips to ensure your next difficult conversation go smoothly.
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The six step guide to practical project management
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During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59 Key takeaways: • Learn how to use ChatGPT to add AI power to your testing and test automation • Understand the limitations of the technology and where human expertise is crucial • Gain insight into different AI-based tools • Adopt AI-based tools to stay relevant and optimize work for developers and testers * ChatGPT and OpenAI belong to OpenAI, L.L.C.
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According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place. In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board. • Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations • Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee • Understand how managers can build trust and make it comfortable for employees to provide upward feedback • Unite your organisation with a unified approach to 1:1 meetings Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose. About the Speakers Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS) Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner. Teala Wilson - Senior Consultant, Strategic Services, Saba Software Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design. Want to learn more? Join us for an upcoming Product Tour! http://bit.ly/2yitfqu
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Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
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Tron
1.
مدرس تربیت دانشگاه
الکترونیکی تجارت امنیت درس کالسی ارائه دهنده ارائه : طبرسا میثم ا ستاد : همامی حسین دکتر آقای و نوگورانی دری دکتر آقای جناب دوم سال نیم 1400 - 1399 تیر 1400
2.
تاریخچه و معرفی در ابتدا ،ترون بصورت آزمایشی بر روی بالکچین اتریوم ( پروتکل ERC-20 ) بارگذاری شد و سپس با اندازی هرا نهایی شبکه بالکچین ،ترون در ۲۵ ژوئن ۲۰۱۸ ، روی شبکه اصلی خود بارگزاری شد . ترون یکی از بزرگترین سیستم های لعام نامتمرکز مبتنی بر زنجیره قالب است ترون توسط کارآفرین چینی جاستین سان در سپتامبر سال ۲۰۱۷ تأسیس شد .
3.
تاریخچه و معرفی تاریخچه ترون آوریل سال ۲۰۱۷ – شرکت TRON با مدیریت جاستین سان کار خود را آغاز نمود . آگوست سال ۲۰۱۷ – عرضه اولیه سکه TRX آغاز شد و ترون توانست از این طریق بیش از ۷۰ میلیون دالر سرمایه اولیه جذب کند . در این عرضه اولیه قیمت هر واحد TRX معادل ۰.۰۰۱9 دالر بود . سپتامبر سال ۲۰۱۸ – ترون در کوین مارکت کپ و سایر های یصراف رمز ارز با قیمت ۰.۰۰۲ دالر لیست شد . حجم معامالت ترون در آن روز 4۸,۵۱۲ دالر بود . ژانویه سال ۲۰۱۸ – در تاریخ ۵ ژانویه TRX به باالترین قیمت خود یعنی ۰.3 دالر رسید . می سال ۲۰۱۸ – شبکه انحصاری TRON معرفی شد . ژوئن سال ۲۰۱۸ – توکن های ERC20 ترون از بالک چین اتریوم به شبکه اصلی TRON منتقل شدند .
4.
تاریخچه و معرفی ترونیکس یا TRX ارز بومی بالک چین ترون است . در آن زمان TRX توکنی بود که روی پروتکل ERC20 چین کبال اتریوم اجرا میشد . کمتر از یکسال بعد از عرضه اولیه سکه ترون و با توسعه بالک چین ،آن این ارز دیجیتال شبکه اصلی خود را ساخت و توکن ترونیکس از بالک چین اتریوم به چین کبال انحصاری Tron منتقل شد . به همین دلیل نیز ترونیکس یک کوین محسوب می شود نه توکن . Tron شبکه انحصاری خود را در ۲۵ ژوئن سال ۲۰۱۸ میالدی ایجاد کرد که این روز به عنوان روز استقالل ترون شناخته شود یم .
5.
ترون یک اکوسیستم بالکچین مستحکم طراحی و توسعه داده شده توسط دهندگ هتوسع انی از سراسر جهان است که فلسفه « توزیع کردن وب » را دنبال کند یم . انواع گوناگونی از محص والت در اکوسیستم ترون وجود دارد که شامل زنجیره ،عمومی کیف ،پول های هبرنام کاربردی توزی ع شده و دیگر موارد شوند یم . این محصوالت به شدت به یکدیگر مربوط هستند و همراه با ،هم از ث بات کل اکوسیستم پشتیبانی کنند یم .
6.
تاریخچه و معرفی Tron یک برنامه است که قصد دارد به تولید کنندگان محتوا این امکان را دهد تا در ازای مح توایی که تولید کنند یم پاداش و درآمد داشته باشند . از یک جنبه ،دیگر تکنولوژی Tron به کاربران اجازه دهد یم تا از هرجای دنیا به محتوای کننده مسرگر دسترسی ،یابند آنهم بدون اینکه نیاز باشد از هایی هبرنام مانند پل لگوگ ی یا استور پا استفاده کنند . در ،نتیجه تولیدکنندگان محتوا توانند یم بصورت مستقیم و ،سریع در آمدشان را از کننده فمصر آن محتوا دریافت کنند . Tron نسل بعدیشبکههای اجتماعی
7.
Tron به دنبال چه چیزی است ؟ هدف اصلی Tron در قدم اول ، حذف های طواس محتوایی نظیر فیسبوک ، گوگل ( و پلی لگوگ ) ، نتفلیکس و … است و در واقع قصد دارد تا به رویای « اینترنت غیرمتمرکز » تبدیل شود . توسعه بالکچین Tron ، افزایش حجم های شتراکن ارز دیجیتال ،ترون و همچنین خرید هایی تشرک نظیر تورنت تبی ( نتفلیکس بالکچینی ) ، پلی نکوی ( استور پا بالکچینی ) ، و استیمیت ( ش اجتماعی هبک بالکچینی ) برای رفع گری هواسط ،محتوایی از قبیل اقداماتی است که در این راستا توسط Tron برداشته شده است
8.
شرکای تجاری ترون که هستند ؟ • پولنیکس • سامسونگ • تورنت تبی • کام سسوئی بالکچین • اپرا
9.
مزایای ترون : • فقدان کارمزد • تراکنش سریع • امکان ساخت های هبرنام کاربردی توزیع شده • امکان پشتیبانی مستقیم از سازندگان محتوا
10.
یکی از محتواهای تولیدی توسط ترون برنامه های غیرمتمرکز ( Dapps ) است . ترون قادر به پشتیبانی طیف ای هگسترد از برنامه های غیرمتمرکز در شبکه خود میباشد . با استفاده از رمزارز Tron نه تنها شما توانید یم محتوای تولیدی خود را با دیگران به اشتر اک ،بگذارید بلکه به شما به عنوان تولید کننده محتوا و دیتا پاداش نیز داده خواهد شد . ا ین مدل دقیقا نقطه مقابل عملکرد شبکه های اجتماعی سنتی همانند فیسبوک است که در آن ا ز محتوای تولیدی کاربران برای بدست آوردن منافع خود شبکه استفاده شود یم . اما وقتی شما ا ز ارز رمز پایه ترون استفاده کنید یم کنترل دیتای شما دست خودتان است و برای دیتا و محتو ا تولیدی به شما پاداش داده خواهد شد .
11.
به هایی هبرنام که روی بالک چین و با استفاده از قراردادهای هوشمند اجرا ،شوند یم برنامه غیرمتمرکز یا اپ ید Dapp گویند یم . این ها هبرنام پس از اجرا بدون نیاز به ها هواسط و بدون احتمال از کار ،افتادن به حیات خود ادامه دهند یم . ماشن مجازی ترون (TVM) که در زنجیره عمومی TRON پیاده سازی شده ،است به طور کامل با ماشن مجازی اتریوم (EVM) سازگار می باشد . به لطف مزایای ذاتی الگوریتم اجماع DPOS زنجیره عمومی TRON ، ماشین مجازی TVM نه تنها هزینه های آموزش و فراگیری را برای توسعه دهندگان کاهش می ،دهد بلکه بهینگی در عملکرد را افزایش داده و هزینه ها را نیز کاهش می دهد .
12.
TRC10 استانداردی فنی است که توسط بالک چین ترون و بدون نیاز به ماشین مجازی ترون پ شتیبانی شود یم . اما TRC20 استانداردی فنی است که برای قراردادهای هوشمند و بکارگیری ماشین مجازی ترون از آن استفاده شود یم . امکان ساخت و عرضه های نتوک TRC10 دلخواه در شبکه TRON به قیمت ۱۰۲4 TRX برای کاربران وجود دارد . در این حالت سازندگان توکن نیاز به هیچ گونه دانش برنامه نویسی برای س اخت توکن خود ندارند و فرآیند ساخت توکن بسیار ساده است . یکی از شناخته شده ترین توکن ه ای TRC10 توکن بیت تورنت BTT است . در های نتوک TRC20 امکان استفاده از قراردادهای هوشمند با استفاده از ماشین مجازی TRON وجود دارد . توکن ها بطور کامل با توکن های ERC20 سازگار هستند و در نتیجه به توسعه دهندگان اجازه دهد یم که قراردادهای اتریوم خود را به شبکه ترون منتقل کنند .
13.
همه ها هداد در شبکه رایگان است و توسط یک مرجع مرکزی کنترل شوند ینم . سازندگان مح توا قادر به آن هستند که با انتشار محتوای ساخته خودشان در شبکه ترون به کسب دارایی دیجیتال ( ترونیکس ) بپردازند . این امکان برای سازندگان محتوای دیجیتال وجود دارد که ارزها یا های نتوک خودشان را بسا زند که درون برنامه کاربردی توزیع شده خودشان در شبکه ترون قابل استفاده باشد . این ت ها نوک به وسیله توکن اصلی ترون پشتیبانی شوند یم . گام نهایی در برنامه توسعه شبکه تر ون شامل پشتیبانی از ها یباز در شبکه شود یم . این مورد نیز به طور کامل توزیع شده است و کاربران قادر به پاداش دادن به سازندگان ب های یاز کامپیوتری با استفاده از های یدارای دیجیتال خود به طور مستقیم و بدون دخالت هیچ ش رکت یا سازمان ای هواسط هستند .
14.
اکوسیستم TRON ، در نشریه اصلی TRON ، برای خود یک نقشه راه ده ساله در نظر گرفته است . • هجرت ۲۰۱۷.۸ الی ۲۰۱۸.۱۲ • سفر طوالنی ۲۰۱9.۱ الی ۲۰۲۰.6 • سفر بزرگ ۲۰۲۰.۷ الی ۲۰۲۱.۷ • آپولو ۲۰۲۱.۸ الی ۲۰۲3.3 • ستار ترک ۲۰۲3.4 الی ۲۰۲۵.9 • ابدیت ۲۰۲۵.4 الی ۲۰۲۷.9
15.
استخراج ترون استخراج ترون با یک چهی از های شرو استخراج با استفاده از توان های هپردازند گرافیکی ممکن نیست . تنها راه برای دستیابی به این ،رمزارز خرید از های یصراف آنالین در سطح جهان است . به این ترتیب هیچ راه سریع و در دسترسی برای استخراج ترون وجود ندارد ؛ چراک ه تمام های نکوی ،موجود از قبل استخراج و صادر اند هشد و افراد فقط توانند یم آن را خریدا ری کنند .
16.
چه تعداد ترون وجود دارد؟ در حال حاضر ۱۰۰ میلیارد ترون وجود دارد . ارز دیجیتال ترون یک پول با عرضه بسیار زیاد اس ت و این یعنی ارز دیجیتال ترون سختی پول بسیار کمی دارد . همین موضوع ممکن است بر ق یمت آن تاثیر زیادی داشته باشد و موجب شود که ترون نتواند قیمت قابل توجهی پیدا کند .
17.
• ترونیکس را توان یم به عنوان ذخیره ،ارزش گذاری هسرمای و یا واسط گری همعامل برای دیگر رمزارزها در نظر گرفت . از این ،منظر توان یم ترون را به عنوان « پول واقعی » در نظر گرفت . اگرچه کاربرد اصلی توکن ترون در شبکه ترون و برای تعامل با محتوای موجود در این ش بکه شامل های هبرنام کاربردی توزیع شده Decentralized Application است . • ،همچنین این امکان نیز برای دارندگان توکن ترون وجود دارد که این ها نتوک را برای به د ست آوردن پاداشی به نام « قدرت ترون » قفل کنند . • قدرت ترون ویژگی است که به حق رای دادن برای اتخاذ تصمیمات پیرامون شبکه اشاره دارد و هرچه فرد قدرت ترون بیشتری داشته ،باشد حق رای باالتری دارد . هر چقدر که دارنده توکن ترون مدت بیشتری های نتوک خود را حفظ ،کند قدرت ترون بیشتری به دست آورد یم .
18.
کارمزد و های ههزین استفاده از ترون هیچ کارمزدی برای های شتراکن ترون وجود ندارد و شبکه قادر به پشتیبانی از ۲۰۰۰ مورد از این های شتراکن رایگان در هر ثانیه است . ،البته با توجه به آنکه خرید ارز دیجیتال ترون در ی ک صرافی با استفاده از ارزهای دیگری انجام ،شود یم خرید ارز دیجیتال ترون متحمل نوعی هزی نه به عنوان کارمزدی برای ارتباط دادن خریدار و فروشنده است . از آنجا که ترون را تنها توان یم ب ا استفاده از رمزارزهای دیگری مانند اتریوم یا کوین تبی به صورت مستقیم ،خرید فرد بای د کارمزدی را برای خرید این رمزارزها با دالر پرداخت کند و ،سپس کارمزد مبادله آن با ترون ر ا بپردازد .
19.
معماری معماری ترون چیست ؟ پروتکل ترون که ابتدا توسط بنیاد ترون داری هنگ ،شد یم منابع محاسباتی را به طور مساوی در میان دارندگان هنگ رمزارز ترون توزیع کند یم . ترون یک ماشین مجازی توزیع شده فراهم کند یم که می تواند یک برنامه را با استفاده از شبکه المللی نبی های هگر عمومی اجرا کند . سازی هپیاد ترون نیازمند کمترین میزان کارمزد است . این معماری سیستم را به چند ماژول هس ای هت اصلی تقسیم کند یم که شامل شبکه ،اصلی سازی هذخیر ،داده ،اجماع محرک ،معامله ماشین مجا زی ترون TVM و رابط الیه کاربرد شود یم .
20.
معماری معماری زنجیره عمومی TRON ماژول شبکه زیر بنایی یک مجموعه از سیستم های پاسخ پیام قابل تنظیم و کارآمد اس ،ت که بر اساس یک چهارچوب شبکه با کارایی باال به نام Netty ساخته شده است . خود ماژول شبکه زیربنایی شامل دو ماژول جدا از ،هم تحت عناوین ارتباطات گره و کشف گ ره می باشد . کشف گره بر اساس الگوریتم Kademlia انجام می ،شود که الزامات کشف گره را در محیط های شبکه غیر متمرکز برآورده ساخته و می تواند با استفاده از مجموعه ای از سازوکارهای د رجه بندی گره ،ها در برابر حمالت اکلیپس و ویچ ایستادگی نماید . ماژول ارتباطات گروه از TCP به منظور انتقال داده ها استفاده می کند . بر این ،اساس یک مکانیسم پاسخ ثبت پیام قابل تنظیم و قابل انعطاف روی الیه تجاری طراحی شده اس ت .
21.
ترون از یک معماری سه الیه در شبکه خ ود بهره برد یم . این سه الیه عبارتند از : • الیه سازی هذخیر Storage layer • الیه هسته Core layer • الیه برنامه کاربردی Application
layer
22.
تاریخچه و معرفی الیه ذخیره سازی پروتکل سازی هذخیر توزیع شده ترون برای ذخیره سازی بالک و سازی هذخیر حالت طراحی ش ده است . بنابر گفته تیم ،ترون نظریه دیتابیس گراف در طراحی الیه ذخیره سازی گنجانده شده است تا یگوناگون ذخیره داده به معنای واقعی امکان پذیر شود . الیه هسته ماژول قرارداد ،هوشمند ماژول مدیریت حساب و ماژول اجماع در داخل الیه هسته قرار دارند . زبان برنامه نویسی قراردادهای هوشمند ترون جاو ا بوده و قرار است که های نزبا برنامه نویسی دیگر هم اضافه شوند . همچنین نوع اجماع در ،ترون اثبات سهام نمایندگی شده DPOS است . الیه برنامه کاربردی توسعه دهندگان توانند یم از های طواس کاربری ( ها ساینترفی ) برای ساخت های هبرنام غیرم تمرکز و سازی یسفارش کیف ها لپو بهره ببرند .
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انواع نود در شبکه ترون در شبکه ترون سه نوع نود تعریف شده است که عبارتند از : ۱ - نودهای شاهد هنمایند ارشد Super Representative Witness به اختصار نودهای لفو SR ۲ - نود لفو Full
Node 3 - سالیدیتی نود Solidity Node نودهای لفو SR وظیفه تولید بالک را دارند و در حقیقت از تایید ها شتراکن در عمل اثبات س ،هام سود برند یم . نود SR شدن یک سری شرایط بسیار خاص را طلبد یم . همین موضوع باعث شده ت ا بر سر مدل حاکمیتی در ترون ثبح و های لجد فراوان شکل بگیرد . نودهای لفو معمولی وظیفه ارائه API و انتشار ها شتراکن و ها کبال را بر عهده گیرند یم . سالیدیتی نودها هم های کبال قطعی را سازی مهمگا کنند یم و همچنین API های استعالم را ارائه دهند یم .
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اجماع و تولید بالک در ترون ترون بر خالف بسیاری از رمزارز ( مثل بیت کوین و اتریوم ) ، مبتنی بر ماینینگ و اثبات ک ار نیست . همانطور که احتماال دانید یم در فرایند ماینینگ داوطلبان توانند یم سخت افزارهای کامپیو تری خود را برای انجام محاسبات در اختیار شبکه قرار دهند و کسب درآمد کنند . با استفاده از این روش ،انگیزشی حمالت از شبکه دفع شود یم و امنیت آن حفظ گردد یم . یکی از راهکارهایی که برای جلوگیری از هدر رفت انرژی و انحصاری شدن ماینینگ پیشنهاد ش ،ده الگوریتم اثبات سهم Proof of Stake است . در فرایند اثبات ،سهام دارندگان واحدهای یک رمزارز توانند یم با اختصاص دارایی خود به ،شبکه در عمل تولید و تایید بالک مشارکت و ک سب درآمد کنند . با این روش عالوه بر اینکه نیازی به مصرف برق و خرید سخت افزار ،نیست تن ها کسانی مشارکت خواهند کرد که واحدهای یک رمزارز را بخرند .
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روند اجماع و تولید بلوک ها در شبکه ترون ساختار اجماع و تولید کبال های جدید در شبکه ترون بسیار متفاوت از اتریوم و کو تبی ین است . اجماع در این ،شبکه مبتنی بر ساز و کار اثبات انجام کار نیست و ًالعم اتفاقی به نام ا ستخراج در این شبکه رخ دهد ینم . در ،واقع این شبکه با حذف توان مصرفی و قدرت ،محاسباتی انگی زه رقابت برای کسب پاداش بالک ها را از میان برداشته است و از راهکاری دیگر برای ایجاد ا نگیزه در جاعتبارسن ها استفاده کند یم . شبکه ترون از الگوریتم اثبات سهام نمایندگی شده Delegated Proof of
Stake که به اختصار DPoS نامیده ،شود یم استفاده کند یم . در این ،الگوریتم همه شرکت کنندگان و ا عضای شبکه در تائید ها شتراکن نقش ندارند . به جای ،آن ۲۷ نماینده از کل شبکه در تولید ها کبال شرکت دارند . این شبیه به انتخابات نمایندگان مجلس برای کشورهاست .
26.
همه دارندگان های نتوک TRX توانند یم به نامزدهای نمایندگی خود رای بدهند و در ،نهایت ۲۷ نماینده برای تولید ها کبال و تائید ها شتراکن انتخاب شوند یم . اگر ای هنمایند قصد سوء استفاده داش ته باشد یا به هر ،نحو مرتکب کاری مک ،شود ًافور دیگر اعضای جامعه با آوری عجم ،آرا نماینده دیگری را برای این ک ار انتخاب خواهند کرد . برای نماینده شدن در شبکه ،ترون الزم است که شرایط خاص و ای هویژ داشت . یکی از این ،شرایط پرداخت 9.999 واحد TRX به شبکه است . روند گیری یرا نیز هر 6 ساعت یکبار ًامجدد انجام شده و لیست نمایندگان به روز شود یم . زمان تولید شدن هر بالک در شبکه ،ترون چیزی معادل با 3 ثانیه است . به طور ،کل در هر ،سال 336.3۸4.۰۰۰ واحد TRX به نمایندگان منتخب تعلق گیرد یم . همچنین که بین ۲۷ ای هنمایند که در مدت 6 ساعت فعالیت دارند نیز تعداد ۱۱۵.۲۰۰ واحد ترون تعلق گیرد یم . الزم به ذکر است که میزان رای دریافتی نیز در میزان پاداش دریافتی در شبکه مؤثر باشد یم .
27.
28.
های شتراکن ترون چطور انجام شوند؟ یم های شتراکن ترون کامال رایگان هستند . هر تراکنش نیاز به ۲۰ تایید دارد و به طور ،میانگین انجام هر تراکنش چیزی در حدود ۱ دقیقه به طول انجامد یم که نسبت به سایر ،رمزارزها زمانی بسیار تر هکوتا است . ذخیره سازی ارز رمزنگاری شده TRX برای نگهداری کوین های TRX باید از کیف پول های دیجیتال استفاده کنید . کیف پول های دیجیتال انواع مختلفی دارند که هریک با توجه به ویژگی های خود امکانات امنیتی مخت لفی را برای کاربران فراهم کنند یم .
29.
کیف پول های ترون ۱ . ترون لینک : این کیف پول افزاری منر برای عامل مسیست های اندروید و IOS و مبتنی بر وب به صورت یک افزونه در گوگل کروم توسعه داده شده است . از مزیت های این کیف پول توان یم به راحتی است فاده از آن برای کاربر اشاره کرد . ۲ . لجر نانو : این کیف پول سخت افزاری یکی از معروف ترین کیف پول های الکترونیکی محسوب م شود ی . از های تمزی آن توان یم به پشتیبانی تعداد بسیار باالیی از رمزارز اشاره کرد . ترین گبزر عیب این کیف پول نیز قیمت باالی آن است . 3 . اتمیک والت : کیف پول اتمیک والت یکی دیگر از کیف پول ها برای سازی هذخیر انواع رمزارزها مان ند ترون است . از ترین ممه مزیت های آن توان یم به پشتیبانی آن از 3۰۰ کوین مختلف اشاره نمود .
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منابع : • https://tron.network/ • https://coinmarketcap.com/currencies/tron/ •
https://en.wikipedia.org/wiki/Tron_(cryptocurrency) • https://coredevs.medium.com/the-basics-of-trons-dpos- consensus-algorithm-db12c52f1e03 • https://medium.com/@drewawise/trons-consensus-how-it- works-6fd231b63715 • https://levelup.gitconnected.com/how-to-query-blocks-on-the- tron-blockchain-2ee3c46156ec
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