Getting accepted into CPA networks is very difficult as they aim to protect advertisers. The document provides tips for getting accepted such as using a professional email, having 10 months of PPC experience, avoiding incentive offers, focusing on email submissions and free trials, and calling the account manager after applying. Easy starting networks include AdworkMedia, AdscendMedia, and Cpaway, while more advanced options are Peerfly, Maxbounty, and Neveblue. Tips are provided for finding profitable offers on specific networks.
Ashley Cheretes, Head of Employer Brand and Recruitment at Cigna, presented this topic at IAMPHENOM, the #1 Talent Experience conference.
Hosted by Phenom, a global HR technology company with a purpose to help a billion people find the right job, IAMPHENOM is a meeting of the minds for 1000+ CHROs, talent leaders, and HR professionals. To learn more, check out www.iamphenom.com
How to create Exciting eBay NewslettersDaytodayebay
This document provides a step-by-step guide to creating exciting eBay newsletters using email marketing. It outlines 5 steps: 1) Create an email from the email marketing page; 2) Choose the email type; 3) Choose the list, frequency, and subject; 4) Paste HTML into the "shops HTML builder"; and 5) Hit preview and send. The guide emphasizes customizing the email with a header design using HTML and CSS to provide customers a unique experience from other eBay sellers. It also provides contact information for assistance with creating custom email designs.
To run a successful email marketing campaign, marketers must compose a quality targeted message with a simple layout and short paragraphs, generate a list of email addresses using programs that scour the internet, and send the emails in bulk while tracking the campaign's success using software to monitor engagement and unsubscribes.
Email marketing provides several benefits: [1] It is a cost-effective and high-response medium, typically costing 1-15 paise per email sent and receiving a 1-25% response rate. [2] Email marketing allows measurement of open and click-through rates to target specific messages. [3] Email can reach worldwide clients at no extra cost. [4] Email marketing can be done as a self-service or full-service model, providing ongoing revenue opportunities. [5] Email marketing typically occurs monthly, generating recurring revenue.
The Power of Email Copywriting to BusinessSophie Neo
Effective email copywriting is important for business success. Poorly written email marketing can cause businesses to lose customers and money, even with competitive prices and good product feedback. Hiring an expert email copywriter to craft compelling subject lines and messages can boost email response rates and sales without much cost. Their skills at grabbing attention and motivating action in the first few lines and autoresponders allow businesses to communicate effectively even when away.
The document is an advertisement for Interspire SendStudio, an email marketing software. It summarizes key features like easy campaign creation, automated follow-ups, reporting, and integration with websites. Customer testimonials praise how simple yet powerful it is. A comparison chart shows it is more full-featured and cost-effective than alternatives.
Three things every business owner should be doing to grow their business
Why engagement marketing is exactly like networking, but without having to leave the office
The one thing you should never do if you want to win over your clients and contacts.
Getting accepted into CPA networks is very difficult as they aim to protect advertisers. The document provides tips for getting accepted such as using a professional email, having 10 months of PPC experience, avoiding incentive offers, focusing on email submissions and free trials, and calling the account manager after applying. Easy starting networks include AdworkMedia, AdscendMedia, and Cpaway, while more advanced options are Peerfly, Maxbounty, and Neveblue. Tips are provided for finding profitable offers on specific networks.
Ashley Cheretes, Head of Employer Brand and Recruitment at Cigna, presented this topic at IAMPHENOM, the #1 Talent Experience conference.
Hosted by Phenom, a global HR technology company with a purpose to help a billion people find the right job, IAMPHENOM is a meeting of the minds for 1000+ CHROs, talent leaders, and HR professionals. To learn more, check out www.iamphenom.com
How to create Exciting eBay NewslettersDaytodayebay
This document provides a step-by-step guide to creating exciting eBay newsletters using email marketing. It outlines 5 steps: 1) Create an email from the email marketing page; 2) Choose the email type; 3) Choose the list, frequency, and subject; 4) Paste HTML into the "shops HTML builder"; and 5) Hit preview and send. The guide emphasizes customizing the email with a header design using HTML and CSS to provide customers a unique experience from other eBay sellers. It also provides contact information for assistance with creating custom email designs.
To run a successful email marketing campaign, marketers must compose a quality targeted message with a simple layout and short paragraphs, generate a list of email addresses using programs that scour the internet, and send the emails in bulk while tracking the campaign's success using software to monitor engagement and unsubscribes.
Email marketing provides several benefits: [1] It is a cost-effective and high-response medium, typically costing 1-15 paise per email sent and receiving a 1-25% response rate. [2] Email marketing allows measurement of open and click-through rates to target specific messages. [3] Email can reach worldwide clients at no extra cost. [4] Email marketing can be done as a self-service or full-service model, providing ongoing revenue opportunities. [5] Email marketing typically occurs monthly, generating recurring revenue.
The Power of Email Copywriting to BusinessSophie Neo
Effective email copywriting is important for business success. Poorly written email marketing can cause businesses to lose customers and money, even with competitive prices and good product feedback. Hiring an expert email copywriter to craft compelling subject lines and messages can boost email response rates and sales without much cost. Their skills at grabbing attention and motivating action in the first few lines and autoresponders allow businesses to communicate effectively even when away.
The document is an advertisement for Interspire SendStudio, an email marketing software. It summarizes key features like easy campaign creation, automated follow-ups, reporting, and integration with websites. Customer testimonials praise how simple yet powerful it is. A comparison chart shows it is more full-featured and cost-effective than alternatives.
Three things every business owner should be doing to grow their business
Why engagement marketing is exactly like networking, but without having to leave the office
The one thing you should never do if you want to win over your clients and contacts.
you can dominate the already huge & growing email marketing space without paying exorbitant recurring fees and falling for the trap of autocratic autoresponders.
This document discusses how startups can maintain their culture as they grow. It provides advice from founders and investors on prioritizing culture from the beginning. As a company scales, it recommends loosely coupling teams while maintaining tight alignment. Large companies like Amazon also emphasize cultural principles like customer obsession and ownership. Maintaining the right startup DNA involves focusing on both culture and processes as a company evolves.
1.2 How to Fill Your Sales Pipeline with Cold Emailing Rod Sloane
This document summarizes a webinar about filling your sales pipeline with cold emailing. The webinar discusses choosing pipeline coverage as the best key metric, aiming for a 5:1 coverage ratio to account for deals that don't close. Cold emailing is identified as the best tactic for generating enough opportunities to achieve the coverage ratio. The webinar provides tips for writing effective cold emails, including keeping them short, simple, mobile-friendly and focused on one thing. It also recommends booking a consultation to get started with a cold emailing strategy.
The document discusses common mistakes made when using email marketing. It identifies low quality lead lists, inadequately written sales letters, and email software that lacks proper functions as typical errors. These mistakes can cause email campaigns to fail and result in a waste of time and money. To be successful, the document recommends using highly targeted lead lists, attention-grabbing headlines, conversational sales letters, and email software with personalization and professional design templates.
The document discusses common mistakes made when using email marketing and provides tips to avoid them. It notes that while email advertising can be effective, inexperienced marketers often do not get results because they make mistakes. Specifically, it outlines that using low quality lead lists, having an inadequately written sales letter, and using email software that lacks proper functions are common errors that should be avoided. Following best practices like using targeted, fresh leads, writing attention-grabbing headlines and conversational copy, and selecting software with personalization and design tools can help improve open and response rates.
The document discusses common mistakes made when using email advertising to promote sales. It identifies low quality lead lists, inadequately written sales letters, and email software that lacks proper functions as typical errors. These mistakes can cause email campaigns to fail or produce little sales. The document advises marketers to use targeted, fresh lead lists, write attention-grabbing headlines and concise messages, and ensure their email software allows personalization and professional design templates. Preventing these errors is important for email advertising to be an effective and profitable marketing method.
Content Management and Change; love it, hate it, master itEmma Hamer
Webinar presented by X-Pubs on January 23, 2007.
Discusses the cultural and procedural impact on human performance and how to prepare and overcome the challenges
Email Marketing for Service Providers: The Basics That Anyone Can UseLiam Dempsey
A presentation about the basics of email marketing for service providers like lawyers, accountants, marketing professionals and more. While focused on service providers, the email marketing guidance is applicable for anyone to create a e-newsletter for their business.
If you’re already using MailChimp, then you know that Marketing Automation is an indispensable tool for executing on your inbound marketing strategy. But the majority of marketers still feel that they’re not using the technology to its full potential.
In this presentation, MailChimp expert Allyson Van Houten reveals various hacks for getting better results out of your MailChimp software.
Learn about the future of email marketing and how you can apply marketing automation to any new or existing business!
With guest host: Rob Walling, Founder of Drip, HitTail, DotNetInvoice, and MicroConf, all of which use smart email marketing to great effect.
The document provides guidance on creating and sending effective email broadcasts for small businesses using the Infusionsoft platform. It discusses finding target contact lists, composing emails, adding questions and calls to action, checking emails before sending, and interpreting analytics. The overall goal is to help users create successful email campaigns that drive business results.
The Key Ingredient to Building a World Class Startup: Startup DNA, And How to...e27
Early stage startups, by nature, are fast, nimble, and agile. But as you scale up your business and build your company, how do you keep this DNA? How do you avoid bureaucracy and red tape creeping in and slowing you down? Building and nurturing your culture is crucial and companies like Airbnb and Amazon have done this successfully. This session explores the key aspects of innovation and agility for startups at scale, zooming into the culture, organization, and mechanisms that have allowed Amazon to keep leveraging its startup DNA to innovate across multiple industries.
Stay up to date on Asia's tech scene:
Read the latest news: http://e27.co
Sign up for our Weekly Digest that curates the Top news in Asia: http://bit.ly/subscribe-to-e27
Mailchimp is the best choice for e-mail marketing. If you've already made the decision to use Mailchimp, then this guide is for you.
Learn how to create
AssistMe - AI Sales Assistant - Pitch DeckAdrien Stern
This document summarizes a business plan for Assist.me, a digital assistant that helps sales representatives perform repetitive tasks like drafting meeting agendas and follow-up emails. The summary includes:
1) Assist.me is a voice-enabled digital assistant that aims to help sales reps focus on selling by automating administrative tasks like customer research, meeting preparation, and email follow-ups.
2) It works by asking sales reps questions to transcribe their answers into customized emails based on meeting type templates. This is intended to save reps 10-15% of their time on email tasks.
3) The business plan outlines a 4-step go-to-market strategy including online marketing, direct sales
Endeavour Groups Limited, is Australia’s largest drinks retailer with over 2000 venues across a wide range of brands. The EGL team has built a personalisation marketing engine using Databricks that performs segmentation of EGLs 4.5 million loyalty members. Personalisation is one of most important strategic investments in EGL and is expected to significantly increase revenue and improve customer experience.
This session will dive into how EGL has been able to develop effective brand campaigns that target the right people, at the right time with the right messages to millions of their loyalty members. EGL utilizes cutting edge reinforcement learning as a paradigm for Personalization Engine based on data. The Engine elegantly links marketing logics, AI and business processes together, and strives to intelligently determine the balance between the discovery and relevancy of email campaigns.
MailerKit is an email marketing automation platform that allows users to send unlimited emails to unlimited subscribers for a one-time fee with no monthly costs or restrictions. Key features include dedicated IP addresses, spam trap technology, drag-and-drop email template builder, subscription form embedding, list imports, and analytics. The document promotes MailerKit as offering better delivery and engagement than other tools through its AI and automation capabilities.
Emma is an easy to use email marketing platform that provides all features in every pricing plan. It includes drag and drop design tools, customizable templates, image integration, and delivery rates of over 99%. Emma also offers award-winning customer support and integrations with tools like Salesforce and Shopify. Pricing starts at $45 per month for up to 2,500 subscribers with unlimited emails.
Email marketing can add value to businesses by being a flexible, cost-effective way to directly contact and build connections with a large number of people. It can be used throughout the customer lifecycle from prospecting to retention. The process of an email marketing campaign is simple: start with a customer list, create a campaign idea and offer, include a clear call to action, then track results. Snap streamlines this process and will develop a customized campaign from template to reporting that is targeted, provides measurable results, increases conversions and builds relationships.
Whether you’re running a growing business or launching a startup, you’re likely hearing the same question from decision-makers or investors: “Does it scale?” For service-based marketing agencies in a creative industry, scaling can be difficult — when your revenue grows, your expenses tend to grow with it. Learn how Samantha Kramer, Director of Marketing Services at Thomas, worked with her marketing team to automate, package and scale their processes while their new customer base grew by 67% in 1 year.
you can dominate the already huge & growing email marketing space without paying exorbitant recurring fees and falling for the trap of autocratic autoresponders.
This document discusses how startups can maintain their culture as they grow. It provides advice from founders and investors on prioritizing culture from the beginning. As a company scales, it recommends loosely coupling teams while maintaining tight alignment. Large companies like Amazon also emphasize cultural principles like customer obsession and ownership. Maintaining the right startup DNA involves focusing on both culture and processes as a company evolves.
1.2 How to Fill Your Sales Pipeline with Cold Emailing Rod Sloane
This document summarizes a webinar about filling your sales pipeline with cold emailing. The webinar discusses choosing pipeline coverage as the best key metric, aiming for a 5:1 coverage ratio to account for deals that don't close. Cold emailing is identified as the best tactic for generating enough opportunities to achieve the coverage ratio. The webinar provides tips for writing effective cold emails, including keeping them short, simple, mobile-friendly and focused on one thing. It also recommends booking a consultation to get started with a cold emailing strategy.
The document discusses common mistakes made when using email marketing. It identifies low quality lead lists, inadequately written sales letters, and email software that lacks proper functions as typical errors. These mistakes can cause email campaigns to fail and result in a waste of time and money. To be successful, the document recommends using highly targeted lead lists, attention-grabbing headlines, conversational sales letters, and email software with personalization and professional design templates.
The document discusses common mistakes made when using email marketing and provides tips to avoid them. It notes that while email advertising can be effective, inexperienced marketers often do not get results because they make mistakes. Specifically, it outlines that using low quality lead lists, having an inadequately written sales letter, and using email software that lacks proper functions are common errors that should be avoided. Following best practices like using targeted, fresh leads, writing attention-grabbing headlines and conversational copy, and selecting software with personalization and design tools can help improve open and response rates.
The document discusses common mistakes made when using email advertising to promote sales. It identifies low quality lead lists, inadequately written sales letters, and email software that lacks proper functions as typical errors. These mistakes can cause email campaigns to fail or produce little sales. The document advises marketers to use targeted, fresh lead lists, write attention-grabbing headlines and concise messages, and ensure their email software allows personalization and professional design templates. Preventing these errors is important for email advertising to be an effective and profitable marketing method.
Content Management and Change; love it, hate it, master itEmma Hamer
Webinar presented by X-Pubs on January 23, 2007.
Discusses the cultural and procedural impact on human performance and how to prepare and overcome the challenges
Email Marketing for Service Providers: The Basics That Anyone Can UseLiam Dempsey
A presentation about the basics of email marketing for service providers like lawyers, accountants, marketing professionals and more. While focused on service providers, the email marketing guidance is applicable for anyone to create a e-newsletter for their business.
If you’re already using MailChimp, then you know that Marketing Automation is an indispensable tool for executing on your inbound marketing strategy. But the majority of marketers still feel that they’re not using the technology to its full potential.
In this presentation, MailChimp expert Allyson Van Houten reveals various hacks for getting better results out of your MailChimp software.
Learn about the future of email marketing and how you can apply marketing automation to any new or existing business!
With guest host: Rob Walling, Founder of Drip, HitTail, DotNetInvoice, and MicroConf, all of which use smart email marketing to great effect.
The document provides guidance on creating and sending effective email broadcasts for small businesses using the Infusionsoft platform. It discusses finding target contact lists, composing emails, adding questions and calls to action, checking emails before sending, and interpreting analytics. The overall goal is to help users create successful email campaigns that drive business results.
The Key Ingredient to Building a World Class Startup: Startup DNA, And How to...e27
Early stage startups, by nature, are fast, nimble, and agile. But as you scale up your business and build your company, how do you keep this DNA? How do you avoid bureaucracy and red tape creeping in and slowing you down? Building and nurturing your culture is crucial and companies like Airbnb and Amazon have done this successfully. This session explores the key aspects of innovation and agility for startups at scale, zooming into the culture, organization, and mechanisms that have allowed Amazon to keep leveraging its startup DNA to innovate across multiple industries.
Stay up to date on Asia's tech scene:
Read the latest news: http://e27.co
Sign up for our Weekly Digest that curates the Top news in Asia: http://bit.ly/subscribe-to-e27
Mailchimp is the best choice for e-mail marketing. If you've already made the decision to use Mailchimp, then this guide is for you.
Learn how to create
AssistMe - AI Sales Assistant - Pitch DeckAdrien Stern
This document summarizes a business plan for Assist.me, a digital assistant that helps sales representatives perform repetitive tasks like drafting meeting agendas and follow-up emails. The summary includes:
1) Assist.me is a voice-enabled digital assistant that aims to help sales reps focus on selling by automating administrative tasks like customer research, meeting preparation, and email follow-ups.
2) It works by asking sales reps questions to transcribe their answers into customized emails based on meeting type templates. This is intended to save reps 10-15% of their time on email tasks.
3) The business plan outlines a 4-step go-to-market strategy including online marketing, direct sales
Endeavour Groups Limited, is Australia’s largest drinks retailer with over 2000 venues across a wide range of brands. The EGL team has built a personalisation marketing engine using Databricks that performs segmentation of EGLs 4.5 million loyalty members. Personalisation is one of most important strategic investments in EGL and is expected to significantly increase revenue and improve customer experience.
This session will dive into how EGL has been able to develop effective brand campaigns that target the right people, at the right time with the right messages to millions of their loyalty members. EGL utilizes cutting edge reinforcement learning as a paradigm for Personalization Engine based on data. The Engine elegantly links marketing logics, AI and business processes together, and strives to intelligently determine the balance between the discovery and relevancy of email campaigns.
MailerKit is an email marketing automation platform that allows users to send unlimited emails to unlimited subscribers for a one-time fee with no monthly costs or restrictions. Key features include dedicated IP addresses, spam trap technology, drag-and-drop email template builder, subscription form embedding, list imports, and analytics. The document promotes MailerKit as offering better delivery and engagement than other tools through its AI and automation capabilities.
Emma is an easy to use email marketing platform that provides all features in every pricing plan. It includes drag and drop design tools, customizable templates, image integration, and delivery rates of over 99%. Emma also offers award-winning customer support and integrations with tools like Salesforce and Shopify. Pricing starts at $45 per month for up to 2,500 subscribers with unlimited emails.
Email marketing can add value to businesses by being a flexible, cost-effective way to directly contact and build connections with a large number of people. It can be used throughout the customer lifecycle from prospecting to retention. The process of an email marketing campaign is simple: start with a customer list, create a campaign idea and offer, include a clear call to action, then track results. Snap streamlines this process and will develop a customized campaign from template to reporting that is targeted, provides measurable results, increases conversions and builds relationships.
Whether you’re running a growing business or launching a startup, you’re likely hearing the same question from decision-makers or investors: “Does it scale?” For service-based marketing agencies in a creative industry, scaling can be difficult — when your revenue grows, your expenses tend to grow with it. Learn how Samantha Kramer, Director of Marketing Services at Thomas, worked with her marketing team to automate, package and scale their processes while their new customer base grew by 67% in 1 year.
Whether you’re running a growing business or launching a startup, you’re likely hearing the same question from decision-makers or investors: “Does it scale?” For service-based marketing agencies in a creative industry, scaling can be difficult — when your revenue grows, your expenses tend to grow with it. Learn how Samantha Kramer, Director of Marketing Services at Thomas, worked with her marketing team to automate, package and scale their processes while their new customer base grew by 67% in 1 year.
From email marketing to E-commerce Marketing Productivity and ROI practices
ACTITO is a Relationship #Marketing Suite build for marketeers
SNCB Europe is one of the biggest carrier in Europe
The document discusses innovations in email marketing. It describes The Innovation Cloud solution which enables instant customer insights based on analyzing over 50 billion data points from email interactions like demos and purchases. It applies segment predictions at registration to enable targeted offers. Ividence's platform allows retailers to send less email but earn more through behavioral targeting and transparency. LiveIntent's platform allows dynamic targeting of devices, location, and time of day for ads and landing pages within a single email.
This slidedeck was presented in Q1 2018 to a professional network of communications and marketing professionals in Brussels, who mostly work with the European Union (EU).
Outline of Top 10 Useful Marketing Tools:
1. Analyse
2. Content
3. Design
4. Organise
5. Learn
The document discusses email marketing, including what it is, its purpose, and why it is an effective digital marketing technique. Specifically, it notes that email marketing involves promoting products and sending newsletters to keep customers informed, and that it is a profitable channel since most people check their emails daily on mobile devices. It also provides an overview of common email marketing tools like Mailchimp, and outlines best practices for creating email campaigns and crafting subject lines.
Workflow automation can help marketing professionals work faster and more efficiently by automating tasks. Stamplay offers a no-code platform that allows users to build "Bots" by combining modules and actions to automate workflows. These Bots can help streamline tasks like social media posting, campaign management, and more. Users can either build their own Bots or hire pre-made Bots to complete specific functions like content approval and social sharing. Stamplay provides the tools and building blocks to allow users to create complex automated workflows and processes without technical knowledge or coding skills.
Quintessential email marketing services company, Beyondweb, expertise in managing business email campaign, direct mail marketing, promotional email marketing services and lead generation
Final webinar slides email marketing automationRegalix
The document is a presentation about email marketing automation given by Gavi Zeitlin, a digital marketing consultant. Some key points:
- Marketing automation involves automatically sending relevant messages to customers depending on where they are in the buying process.
- Websites should be structured to capture leads through offering free information in exchange for email addresses. Marketing automation emails then educate leads and address objections to encourage purchases.
- The "Buyer's Triangle" model shows how to capture more market share through repeated contact with prospects at different stages.
- Metrics like open rates, click-through rates, and conversion rates should be tested to improve lead generation.
- Offering a free "lead magnet" helps qualify leads
"Accelerate Sales With Marketing Automation" by Gavi Zeitlin Regalix
"Accelerate Sales With Marketing Automation":
At this webinar, Gavi Zeitlin, digital marketing consultant and bestselling author of "Email Marketing Automation", discussed:
• Use and abuse of Email Marketing Automation
• Understanding your market & your potential customer
• Techniques for setting up your lead capture funnel
• Practical steps for developing an automated lead generation system on your website
• Using content to elicit immediate response to your emails
View the webinar here http://bit.ly/RegWebGV
Matt is a geek turned marketer with over 10 years experience across retail and online. He currently oversees the retention, loyalty, affiliate and cross sell marketing strategy and team at Confused.com, the UK’s first car insurance price comparison site.
Read Matt's presentation 'The power of e-mail marketing automation' from Oi15
In this article, we will be discussing the secret email system, its benefits, and how it can help businesses and individuals to achieve their goals. We will also provide insights into the features of the secret email system that sets it apart from other email marketing tools in the market.
TriggMine: Автоматический Email Marketing для интернет-магазиновU-Too
Полностью автоматический Email маркетинг для интернет-магазинов.
Более 10 готовых триггерных рассылок, в которые достаточно добавить только ваш логотип и контакты.
Тест-драйв 14 дней.
Аналитика и статистика.
UTM-метки для отслеживания результатов.
- Почему клиенты уходят в шаге от покупки
- Портрет покупателя интернет-магазина
- Глазами клиента: как выглядит идеальный магазин
- Возвращаем клиентов за брошенной корзиной
В шаге от покупки....
По статистике 67% покупателей интернет-магазинов бросают корзину на последней странице оформления заказа, сразу перед оплатой...
Почему?
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Evaluating the Effectiveness of Women-Focused MarketingHighViz PR
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf1Solutions Pvt. Ltd.
As we move into 2024, the methods for building high-quality backlinks continue to evolve, demanding more sophisticated and strategic approaches. This presentation aims to explore the latest trends and proven strategies for acquiring high-quality backlinks that can elevate your SEO efforts.
Visit:- https://www.1solutions.biz/link-building-packages/
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
2. Marketers were struggling…
trying to keep their lists updated and organized while up against tremendous, frustrating technical
hurdles... it seemed nothing automated would ever help with their email marketing plans...
4. THE IDEA
was…
to eliminate tiresome uploading and updating of
the same old lists…
to get rid of generic, ineffective emails and
newsletters…
to increase sales without hiring costly tech
experts or touching a single line of code…
10. a step FURTHER…
10 Email Workflows &
behavior-based segmentation
Advanced analytics
250 customers
Pricing: from $57/month
11. but HAD TO STOP…
We tried to make more features, which would've gone over big with our customers but
ended up costing us that «perfectly easy» tagline…
13. Moved to a bigger office…
…and adopted this turtle named Sarah
14. 2016.
We spent four months
developing TriggMine Vol. 3
from scratch
Wrote more than 10,000 lines
of code
Drank approximately 3,520
cups of coffee
Poured our souls into it…
21. Get More by doing LESS…
We've compiled 8 Email Workflows that can bring 80% of your revenue
22. We are ready to share the experience…
Kristina, CMO
The voice of TriggMine. Has spoken at
50+ events in Europe & Asia. Max, Head Of Sales
Jack of All Trades. Has a 5+ years of
experience at international companies.
Den, Lead Generation
Advertising guru. Knows everything
about start-up promotion.
July, Customer Care
Cares about everyone. Believes the
customer comes first.
Kate, HR
"No words needed. Just take a look at
our Dream Team :-)"
23. …from the very beginning
Igor Soloviov
Founder
Max Soloviov
Founder
They already had one successful email marketing business [#1 ESP in Eastern Europe].
Now they are ready for more…
24. –Dream Team at TriggMine
«eCommerce Email Marketing Automaton for your ideal
customer experience.
At last, we're PROUD to present…»