SlideShare a Scribd company logo
TRENDJACKING, ARE YOU A
TRENDJACKER?


Go Viral
Grow your Audience
Gain Credibility
Become a TrendJacker - the new Buzzword in

Content Marketing
Trendjacking, also known as newsjacking, is the opportunity for the Trendjacker to capitalize

and exploit a current trend, topic or news story. Get in early and it could be lucrative!
Buyers Funnel
It is important to get in

shortly after a trend or

news have happened

but before public

interest peaks. You

want to grab the

attention of that

audience at in the

awarenss stage with

top of funnel content.
Here are 6 important questions to ask before

engaging in a Trendjacking Campaign
Is the story still fresh and can our company react in time to

jump in on that bandwagon?
Is there someone within my company that can serve as a

thought leader on this topic?
Does this trend fit within the strengths of my company?
Could participating in this trend hurt my business in any way?
Does my company have the authority and expertise to weigh

in on this topic?
Will weighing in on this trend or topic ad value to your

company?
1.
2.
3.
4.
5.
6.
4 Tips To Keep in Mind When launching your

Trendjacking Campaign:
Stay relevant and respectful
Keep your target audience in

mind
Don’t be afraid of inside jokes
Be Bold and Embrace humor
1.
2.
3.
4.
The Dont's of Trendjacking
Do not promote at any

cost.
Do not copy other brands'

attempts at trendjacking.
Do not offend anyone.
Do not simply repeat the

news.
Do not badmouth the
competition.
Do not publish inaccurate

information.
Do not trendjack tragic

stories.
9 Resources To Kick-Off Your Trendjacking

Campaign
Google Trends and news generates

trending stories
Google Alerts for keywords monitoring
Facebook or other social media feeds
Really Simple Syndication (RSS) feeds

platform like Feedly distributes and

curates headlines/news at one place
Social influencers or leading brands

for domain-specific subject matter
Platforms to monitor and analyse

hashtags like Hashtagify and Twitter

moments
Social listening platforms like

Buzzsumo or Mention
Twitter trends
Reddit’s ‘Trending Today’ section
1.
2.
3.
4.
5.
6.
7.
8.
9.

More Related Content

Similar to Trendjacker-all-you-need-to-know pdf.pdf

How Hire A Social Media Agency For Your Business?
How Hire A Social Media Agency For Your Business?How Hire A Social Media Agency For Your Business?
How Hire A Social Media Agency For Your Business?
Arjoon Mehra
 
Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?
dlvr.it
 
Your Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityYour Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into Opportunity
Microsoft India
 
Social media practices during lock down
Social media practices during lock downSocial media practices during lock down
Social media practices during lock down
Avinash Golla
 
The top 5 steps to creating a successful social media strategy
The top 5 steps to creating a successful social media strategyThe top 5 steps to creating a successful social media strategy
The top 5 steps to creating a successful social media strategy
Mary Gathege
 
Create a Responsive Social Strategy on a Shoestring Budget
Create a Responsive Social Strategy on a Shoestring BudgetCreate a Responsive Social Strategy on a Shoestring Budget
Create a Responsive Social Strategy on a Shoestring Budget
Michelle Killebrew
 
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMCB2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
AllFacebook.de
 
5 Social Listening Strategies For Effective Branding
5 Social Listening Strategies For Effective Branding5 Social Listening Strategies For Effective Branding
5 Social Listening Strategies For Effective Branding
Gear Inc.
 
Marketing Tips@.docx
Marketing Tips@.docxMarketing Tips@.docx
Marketing Tips@.docx
MuskanHooda5
 
Maximize Your ReachWith Instagram Influencer Marketing.
Maximize Your ReachWith Instagram Influencer Marketing.Maximize Your ReachWith Instagram Influencer Marketing.
Maximize Your ReachWith Instagram Influencer Marketing.
ecommerce Trends
 
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media MarketingViral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Jomer Gregorio
 
How to Audit Your Influencer Marketing Agency
How to Audit Your Influencer Marketing AgencyHow to Audit Your Influencer Marketing Agency
How to Audit Your Influencer Marketing Agency
The Shelf
 
The Ultimate Guide to Conquering Content Marketing
The Ultimate Guide to Conquering Content MarketingThe Ultimate Guide to Conquering Content Marketing
The Ultimate Guide to Conquering Content Marketing
Content Marketing Institute
 
Four Strategic questions
Four Strategic questionsFour Strategic questions
Four Strategic questions
Beloved Brands Inc.
 
PR 101 - Effective Marketing Communications for the Automation Industry
PR 101 - Effective Marketing Communications for the Automation IndustryPR 101 - Effective Marketing Communications for the Automation Industry
PR 101 - Effective Marketing Communications for the Automation Industry
ISA Marketing & Sales Summit
 
Content marketing
Content marketingContent marketing
Content marketing
Persio M. De Luca
 
Social Media Pocket Guide - American Marketing Association Webinar
Social Media Pocket Guide - American Marketing Association WebinarSocial Media Pocket Guide - American Marketing Association Webinar
Social Media Pocket Guide - American Marketing Association Webinar
Jordan Viator Slabaugh
 
Ebook presentation
Ebook presentationEbook presentation
Ebook presentation
Grafic.guru
 
Content Marketing: Before you Write, Understand their Plight
Content Marketing: Before you Write, Understand their PlightContent Marketing: Before you Write, Understand their Plight
Content Marketing: Before you Write, Understand their Plight
NuGrowth Solutions
 
Prudential contentand social-marketing-strategy
Prudential contentand social-marketing-strategyPrudential contentand social-marketing-strategy
Prudential contentand social-marketing-strategy
PHANTOM POWER Marketing
 

Similar to Trendjacker-all-you-need-to-know pdf.pdf (20)

How Hire A Social Media Agency For Your Business?
How Hire A Social Media Agency For Your Business?How Hire A Social Media Agency For Your Business?
How Hire A Social Media Agency For Your Business?
 
Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?
 
Your Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityYour Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into Opportunity
 
Social media practices during lock down
Social media practices during lock downSocial media practices during lock down
Social media practices during lock down
 
The top 5 steps to creating a successful social media strategy
The top 5 steps to creating a successful social media strategyThe top 5 steps to creating a successful social media strategy
The top 5 steps to creating a successful social media strategy
 
Create a Responsive Social Strategy on a Shoestring Budget
Create a Responsive Social Strategy on a Shoestring BudgetCreate a Responsive Social Strategy on a Shoestring Budget
Create a Responsive Social Strategy on a Shoestring Budget
 
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMCB2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
B2B-Content Marketing – Weg von Selfies, hin zu Blockbuster-Marketing #AFBMC
 
5 Social Listening Strategies For Effective Branding
5 Social Listening Strategies For Effective Branding5 Social Listening Strategies For Effective Branding
5 Social Listening Strategies For Effective Branding
 
Marketing Tips@.docx
Marketing Tips@.docxMarketing Tips@.docx
Marketing Tips@.docx
 
Maximize Your ReachWith Instagram Influencer Marketing.
Maximize Your ReachWith Instagram Influencer Marketing.Maximize Your ReachWith Instagram Influencer Marketing.
Maximize Your ReachWith Instagram Influencer Marketing.
 
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media MarketingViral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
 
How to Audit Your Influencer Marketing Agency
How to Audit Your Influencer Marketing AgencyHow to Audit Your Influencer Marketing Agency
How to Audit Your Influencer Marketing Agency
 
The Ultimate Guide to Conquering Content Marketing
The Ultimate Guide to Conquering Content MarketingThe Ultimate Guide to Conquering Content Marketing
The Ultimate Guide to Conquering Content Marketing
 
Four Strategic questions
Four Strategic questionsFour Strategic questions
Four Strategic questions
 
PR 101 - Effective Marketing Communications for the Automation Industry
PR 101 - Effective Marketing Communications for the Automation IndustryPR 101 - Effective Marketing Communications for the Automation Industry
PR 101 - Effective Marketing Communications for the Automation Industry
 
Content marketing
Content marketingContent marketing
Content marketing
 
Social Media Pocket Guide - American Marketing Association Webinar
Social Media Pocket Guide - American Marketing Association WebinarSocial Media Pocket Guide - American Marketing Association Webinar
Social Media Pocket Guide - American Marketing Association Webinar
 
Ebook presentation
Ebook presentationEbook presentation
Ebook presentation
 
Content Marketing: Before you Write, Understand their Plight
Content Marketing: Before you Write, Understand their PlightContent Marketing: Before you Write, Understand their Plight
Content Marketing: Before you Write, Understand their Plight
 
Prudential contentand social-marketing-strategy
Prudential contentand social-marketing-strategyPrudential contentand social-marketing-strategy
Prudential contentand social-marketing-strategy
 

Recently uploaded

Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
rosankumar564363
 
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
Higher Education Marketing
 
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
edyaefo
 
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Isa Lavs
 
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBKBad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
rawlensproductionsco
 
TAM AdEx-Quarterly Report on Television Advertising_2024.pdf
TAM AdEx-Quarterly Report on Television Advertising_2024.pdfTAM AdEx-Quarterly Report on Television Advertising_2024.pdf
TAM AdEx-Quarterly Report on Television Advertising_2024.pdf
Social Samosa
 
Top 10 Digital Marketing Institute in lucknow.pptx
Top 10 Digital Marketing Institute in lucknow.pptxTop 10 Digital Marketing Institute in lucknow.pptx
Top 10 Digital Marketing Institute in lucknow.pptx
zaireendigitech
 
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your DoorstepCall Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
shivangiji206
 
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
shivangiji206
 
Digital Marketing Services Agency in USA
Digital Marketing Services Agency in USADigital Marketing Services Agency in USA
Digital Marketing Services Agency in USA
akramulislamtarek007
 
Transforming Digital Marketing with Top AI Tools of 2024.pdf
Transforming Digital Marketing with Top AI Tools of 2024.pdfTransforming Digital Marketing with Top AI Tools of 2024.pdf
Transforming Digital Marketing with Top AI Tools of 2024.pdf
Tirupati Gayaph
 
Social Samosa's #30Under30 Guidebook.pdf
Social Samosa's #30Under30 Guidebook.pdfSocial Samosa's #30Under30 Guidebook.pdf
Social Samosa's #30Under30 Guidebook.pdf
Social Samosa
 
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In HyderabadHyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
falaqmalikmodel
 
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
dqvc9xf1
 
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
uvnuc
 
2024 case study-SHEIN Analysis-Final.pdf
2024 case study-SHEIN Analysis-Final.pdf2024 case study-SHEIN Analysis-Final.pdf
2024 case study-SHEIN Analysis-Final.pdf
Sun.Lee
 
THE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptxTHE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptx
huyenngo62
 
Viapulsa - Content Strategist Assignment
Viapulsa - Content Strategist AssignmentViapulsa - Content Strategist Assignment
Viapulsa - Content Strategist Assignment
Amal Agung Cahyadi
 
Product Listing Optimization Presentation - .Gay De La Cruz
Product Listing Optimization Presentation  - .Gay De La CruzProduct Listing Optimization Presentation  - .Gay De La Cruz
Product Listing Optimization Presentation - .Gay De La Cruz
gaydlc2513
 
2024 Trend Updates: What Really Works In SEO & Content Marketing
2024 Trend Updates: What Really Works In SEO & Content Marketing2024 Trend Updates: What Really Works In SEO & Content Marketing
2024 Trend Updates: What Really Works In SEO & Content Marketing
Search Engine Journal
 

Recently uploaded (20)

Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
Call Girls in Hyderabad (Telangana) call me [🔝7737669865🔝] Escort In Hyderaba...
 
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
HEM Webinar - Navigating the Future - Social Media Trends for 2024 in Educati...
 
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
一比一原版美国加利福尼亚大学旧金山分校毕业证如何办理
 
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
 
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBKBad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
Bad Bunny Merch.pptxKJDSVKBDSVKBDSVKDDSKDKJDBK
 
TAM AdEx-Quarterly Report on Television Advertising_2024.pdf
TAM AdEx-Quarterly Report on Television Advertising_2024.pdfTAM AdEx-Quarterly Report on Television Advertising_2024.pdf
TAM AdEx-Quarterly Report on Television Advertising_2024.pdf
 
Top 10 Digital Marketing Institute in lucknow.pptx
Top 10 Digital Marketing Institute in lucknow.pptxTop 10 Digital Marketing Institute in lucknow.pptx
Top 10 Digital Marketing Institute in lucknow.pptx
 
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your DoorstepCall Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
Call Girls Lucknow | 7737669865 | Miss Neha Free Delivery 24x7 at Your Doorstep
 
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
Visakhapatnam Call Girls 👉 9352988975 👈 Full Satisfied Service Unlimited Shot...
 
Digital Marketing Services Agency in USA
Digital Marketing Services Agency in USADigital Marketing Services Agency in USA
Digital Marketing Services Agency in USA
 
Transforming Digital Marketing with Top AI Tools of 2024.pdf
Transforming Digital Marketing with Top AI Tools of 2024.pdfTransforming Digital Marketing with Top AI Tools of 2024.pdf
Transforming Digital Marketing with Top AI Tools of 2024.pdf
 
Social Samosa's #30Under30 Guidebook.pdf
Social Samosa's #30Under30 Guidebook.pdfSocial Samosa's #30Under30 Guidebook.pdf
Social Samosa's #30Under30 Guidebook.pdf
 
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In HyderabadHyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
Hyderabad Call Girls 🔥 9079923931 ❤️ Book High Class Models In Hyderabad
 
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
一比一原版英国南安普顿大学毕业证(Soton学位证)如何办理
 
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
一比一原版(uts毕业证书)悉尼科技大学毕业证如何办理
 
2024 case study-SHEIN Analysis-Final.pdf
2024 case study-SHEIN Analysis-Final.pdf2024 case study-SHEIN Analysis-Final.pdf
2024 case study-SHEIN Analysis-Final.pdf
 
THE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptxTHE STORY COMMUNICATION Credential 2024.pptx
THE STORY COMMUNICATION Credential 2024.pptx
 
Viapulsa - Content Strategist Assignment
Viapulsa - Content Strategist AssignmentViapulsa - Content Strategist Assignment
Viapulsa - Content Strategist Assignment
 
Product Listing Optimization Presentation - .Gay De La Cruz
Product Listing Optimization Presentation  - .Gay De La CruzProduct Listing Optimization Presentation  - .Gay De La Cruz
Product Listing Optimization Presentation - .Gay De La Cruz
 
2024 Trend Updates: What Really Works In SEO & Content Marketing
2024 Trend Updates: What Really Works In SEO & Content Marketing2024 Trend Updates: What Really Works In SEO & Content Marketing
2024 Trend Updates: What Really Works In SEO & Content Marketing
 

Trendjacker-all-you-need-to-know pdf.pdf

  • 1. TRENDJACKING, ARE YOU A TRENDJACKER? Go Viral Grow your Audience Gain Credibility
  • 2. Become a TrendJacker - the new Buzzword in Content Marketing Trendjacking, also known as newsjacking, is the opportunity for the Trendjacker to capitalize and exploit a current trend, topic or news story. Get in early and it could be lucrative!
  • 3. Buyers Funnel It is important to get in shortly after a trend or news have happened but before public interest peaks. You want to grab the attention of that audience at in the awarenss stage with top of funnel content.
  • 4. Here are 6 important questions to ask before engaging in a Trendjacking Campaign Is the story still fresh and can our company react in time to jump in on that bandwagon? Is there someone within my company that can serve as a thought leader on this topic? Does this trend fit within the strengths of my company? Could participating in this trend hurt my business in any way? Does my company have the authority and expertise to weigh in on this topic? Will weighing in on this trend or topic ad value to your company? 1. 2. 3. 4. 5. 6.
  • 5. 4 Tips To Keep in Mind When launching your Trendjacking Campaign: Stay relevant and respectful Keep your target audience in mind Don’t be afraid of inside jokes Be Bold and Embrace humor 1. 2. 3. 4.
  • 6. The Dont's of Trendjacking Do not promote at any cost. Do not copy other brands' attempts at trendjacking. Do not offend anyone. Do not simply repeat the news. Do not badmouth the competition. Do not publish inaccurate information. Do not trendjack tragic stories.
  • 7. 9 Resources To Kick-Off Your Trendjacking Campaign Google Trends and news generates trending stories Google Alerts for keywords monitoring Facebook or other social media feeds Really Simple Syndication (RSS) feeds platform like Feedly distributes and curates headlines/news at one place Social influencers or leading brands for domain-specific subject matter Platforms to monitor and analyse hashtags like Hashtagify and Twitter moments Social listening platforms like Buzzsumo or Mention Twitter trends Reddit’s ‘Trending Today’ section 1. 2. 3. 4. 5. 6. 7. 8. 9.