The document discusses Livescape 360, a company that provides high definition panoramic webcams. It provides an overview of Livescape 360 and how their webcams can help tourism organizations cut through the noise on the internet by providing compelling visual content. A case study of Le Touquet in France is presented, where installing 3 Livescape 360 webcams led to 475,000 visits in the first year with 50% of traffic from people viewing the livecams. The document promotes Livescape 360 as providing a constant stream of visual content that can engage users and help increase website traffic and social media interactions at a lower cost than other marketing methods like Google Adwords.

1. Livescape 360
Live High Definition Panoramic Webcams

2. Livescape 360 – A quick
overview
 Introduced to the UK market in June 2013 by Jean-
Pierre Caurier. Who installed 50+ throughout Europe…
 High Definition panoramic webcams with a live feed to
your website.
 Interactive user interface that can include links to social
media, mobile apps etc.
 http://letouquet.livecam360.net/basesud
 More on Le Touqet shortly…

3. Problems facing tourism
organisations
 Too much ‘noise’ on the web.
 Need new content to engage customers on social
media and Page Rank.
 How do you cut through the noise of the internet and
get first time users to your page???

4. Solution
 Google Adwords, PPC…
Or
 Livescape360
-Create a compelling visual reason for users to
visit your site.

5. A quick case study- Le
Touquet
 Le Touquet is a holiday destination in the North of
France. Population of 5,335 and a popular destination
for Parisians.
 Installed 3 Livecams in 2012
 475,000 Visits in the first year
 50% traffic from people checking livecam
 Works out at £XX per click, and getting cheaper!
 http://letouquet.livecam360.net/basesud
 http://letouquet.livecam360.net/basenord
 http://letouquet.livecam360.net/lycee

6. Visual Content that cuts
through the noise
 A 2012 study by ROI Research found that 44% of
respondents are more likely to engage with brands if
they post pictures than any other media.
 Livescape360 gives you a constant stream of beatiful
content to tweet, share, +1…
 Get users searching for your content, interacting with it
and sharing it on social media.

7. The bottom line
 More people landing on your home page for a lot
cheaper than adwords
 Increased awareness in social media
 Increased page ranking in search engines
Cut through the noise of the web!

8. Questions?

9. The Livecam
 Crystal-clear high definition 360° panorama - up to 66
million pixels!
 Multi-media image platform: web interface, iphone/ipad
+ android app, screensaver, large screens, tv
broadcast, pano drive
 Unlimited design options such as logos, intregration of
sponsors, hot-spots... making the Livecam HD a
powerful marketing tool

10. Technical
 Made in Switzerland
 Lens: Nikkor
 Focal Length: 18mm to 72mm – (larger optional)
 2,048 x 32,313 pixels = 66 million pixels
 Minimum Scan time: 6 seconds (24mm lens)
 DSL or 3G + Power connection
 Solid Aluminium CNC construction

11. Packages
 Hardware: high resolution 360° camera in weatherproof
case, connection cable ethernet (any length) and
power (max. 30m), mains adaptor (power), professional
Nikkor zoom lens 18-55mm, computer (eeeBox)
available as accessory, Livecam hat (accessory)
 Software: Roundshot Livecam capture software, image
Uploader, use of web interface with webhosting,
iphone/ipad + android apps, screensaver application,
software to display images on large screens, tv
broadcast software (accessory), panodrive (accessory)

12. Pricing
 Livecam + PC : £8,990
 Installation : £850 + travel
 Hosting (archives for 1 year) : £149 per month