Complete Design Portfolio

AVIATION MUSEUM
NATIONAL COMMERCIAL AVIATION MUSEUM
These renderings were conceptual renderings of a proposed National
Commercial Aviation Museum. The project is still in the fund raising phase
and these renderings were intended to try to help raise money for the
purchase of aircraft, a building, and museum exhibits.

WEB DESIGN VARIOUS WEB DESIGN PROJECTS
These projects were all completed during the time span from 2002 to 2009.

SMITH HANES DESIGN
WWW.SMITHHANES.COM
2004

JCT KITCHEN
WWW.JCTKITCHEN.COM
2007

ANSON CAPITAL
WWW.ANSONCAP.COM
2005

ANSON CAPITAL v2.0
WWW.ANSONCAP.COM
2009

ANSON CAPITAL
WWW.SUNS-OIL.COM
2007

MIKE NELSON PHOTOGRAPHY
WWW.NINTHHOURPHOTOGRAPHY.COM
2008

MURPHY & ORR
WWW.MURPHY-ORR.COM
2006

LAURE BELLE
WWW.LAUREBELLE.COM
2008

TEK-RAIL
WWW.TEK-RAIL.COM
2009

TOUCHSCREENS DIGITAL INTERACTIVE KIOSKS
While designing exhibits at Murphy & Orr I saw an opportunity to create
exciting and unique exhibit experiences with touchscreen displays. Murphy
& Orr had no experience in this kind of work so I had to source hardware
suppliers and learned techniques in Flash to implement these dynamic
displays. These new capabilities converted my position from a cost center
to a profit center.

E-MARKETING
VARIOUS HTML EMAIL CAMPAIGNS

PAN
MAIN MENU

COOPER CONTROLS
1: L
1: LCP2-456
PANEL:
STA
SET
OUTPUTS 1: KITCHEN
STA
INPUTS - ANALOG 2: LOBBY
GRAPHICAL USER INTERFACE DESIGN FOR AN ENERGY MANAGEMENT SYSTEM PRIO
I was tasked with redesigning and making more efficient a legacy interface INPUTS - SWITCH 3: CONF R1
RAN
for an energy management and master control switch panel. Users would
4: CONF R2
run all electrical circuits to a single control panel with a quarter VGA touch TIME SCHEDULES
LINK
screen. While at the touch screen users would commission and configure
HOLIDAYS 5: BATHRM2
various circuit and inputs types and get feedback on energy use. DIM

6: BATHRM1
MASKS OPE

EXISTING SWITCH PANEL

SCREEN SAMPLES

NEW LOGIC STRUCTURE
EXISTING INTERFACE MAP STATUS SCREEN

MAIN BREAKER SCREEN

LIVE STATUS RELAY (SETUP) SWITCH (SETUP) SCHEDULE (SETUP) HOLIDAY ASTRO CLOCK PANEL SET UP
ANALOG IN (SETUP) REMOTE (SETUP) MASK (SETUP)

STATUS
STATUS STATUS STATUS
LINKS
LINKS SETUP SETUP
LINKS
LINKS
LOGS
LOGS LINKS
LOGS LOGS
LINKS
LOGS

POWER METERING RS-232 (SETUP) ANALOG OUT (SETUP) THERMOSTAT (SETUP) SKYLIGHT (SETUP) SHADE (SETUP) DMX (SETUP)

STATUS STATUS STATUS STATUS STATUS STATUS
LINKS LINKS LINKS LINKS LINKS LINKS
LOGS LOGS LOGS LOGS LOGS LOGS

SCREEN SHOT MAP

WIRE FRAMES OF NEW PROPOSED HIERARCHY - REDUCED CLICK THROUGH FROM 8 TO 2
NEW EDIT NEW EDIT EDIT
NEW
TIME ADMINISTRATIVE TIME ADMINISTRATIVE TIME ADMINISTRATIVE
DEVICE DEVICE DEVICE DEVICE DEVICE
DEVICE
ANALOG OUT #1
SAVE STATUS SETUP LINKS LOGS QUIT
ANALOG IN
DEFINE TYPE OF DEVICE:
ANALOG OUT
ON COMMAND OFF COMMAND TYPE
DMX
RELAY
LOG
ON PRIORITY OFF PRIORITY
RS-232
SHADE
MINUTES SECONDS
SKYLIGHT
TIMER
SWITCH
WARN OFF BROADCAST
THERMOSTAT

NEW EDIT
NEW EDIT EDIT
NEW
TIME ADMINISTRATIVE TIME ADMINISTRATIVE TIME ADMINISTRATIVE
DEVICE DEVICE
DEVICE DEVICE DEVICE
DEVICE
ANALOG IN 1: LOBBY PHOTOCELL
SAVE STATUS SETUP LINKS LOGS QUIT
VIEW BY SOURCE

SOURCE NAME
ON COMMAND OFF COMMAND TYPE
DMX 1 OPEN OFFICE 1
DMX 1 OPEN OFFICE 2
DMX 1 OPEN OFFICE 3 LOG
ON PRIORITY OFF PRIORITY
ANALOG IN 1 LOBBY PHOTOCELL
SKYLIGHT 1 LOBBY
SKYLIGHT 2 ATRIUM MINUTES SECONDS
SKYLIGHT 3 CEO OFFICE
TIMER
SHADE 1 LOBBY
SHADE 2 EAST HALLWAY WARN OFF BROADCAST
SHADE 3 WEST HALLWAY

AESTHETIC CONCEPT 1 A FEW ICONS HAVE BEEN CREATED AND TO SHOW
STYLE AND GIVE AN IDEA OF THE AESTHETIC DIRECTION

MAIN MENU
BREAKERS SWITCH
BUT WERE NOT ALL CREATED IN ORDER TO SAVE TIME
PANEL SETUP RELAY
50
25
REMOTE ANALOG IN
75
100
0

SCHEDULE ANALOG OUT

HOLIDAY DMX

MASK RS-232

ASTRO SKYLIGHT

POWER METER SHADE

LIVE STATUS THERMOSTAT

22:37
QUIT

MAIN MENU

MENU > RS-232 > # 4 MENU > RS-232 > # 4

STATUS STATUS
STATUS LINKS LOGS STATUS LINKS LOGS
SETUP SETUP
SET MINUTES
NAME NAME

ON COMMAND OFF COMMAND TYPE ON COMMAND OFFOFF COMMAND TYPE
TYPE
132
COMMAND

7 PRIORITY9
8
PRIORITY PRIORITY
PRIORITY LOG LOGLOG
PRIORITY

4 5 6
MINUTES SECONDS MINUTES SECONDS
SECONDS ENTER
: :
TIMER TIMER :
SAVE SAVE
1 2 3 DEL
CHANGES CHANGES
WARN OFF WARN OFF
BROADCAST BROADCAST

22:37 22:37
BACK TO MAIN MENU BACK TO MAIN MENU
QUIT QUIT

ROUND “SET” BUTTON BY MINUTES PRESSED
RS-232 SET UP SCREEN

SCREEN SHOTS FOLLOWING THE LOGIC OF WIREFRAME 1

AESTHETIC CONCEPT 2 22:37 A FEW
STYLE
DEFINE TYPE OF DEVICE:

TIME

ADMINISTRATIVE

NEW DEVICE

EDIT DEVICE
BUT W
SWITCH DMX

RELAY RS-232

ANALOG IN SKYLIGHT
50
25 75
100
0

ANALOG OUT SHADE

THERMOSTAT

DEFINING NEW DEVICE

22:37
STATUS
SETUP LINKS LOGS

TIME

ADMINISTRATIVE

NEW DEVICE

EDIT DEVICE
RS-232 NAME:
ON COMMAND: PRIORITY:

OFF COMMAND: PRIORITY:

TIMER:
:
MINUTES SECONDS

WARN OFF: TYPE
BROADCAST: LOGS

SAVE CHANGES QUIT

DEVICE SETUP

SCREEN SHOTS FOLLOWING THE LOGIC OF WIREFRAME 1

AESTHETIC CONCEPT 3 A FEW ICONS HAVE BEEN CREATED AND TO SHOW
EDIT DEVICE
TIME ADMIN TASKS NEW DEVICE
STYLE AND GIVE AN IDEA OF THE AESTHETIC DIRECTION
BUT WERE NOT ALL CREATED IN ORDER TO SAVE TIME
DEFINE NEW DEVICE TYPE::
50
25 75
100
0

SWITCH RELAY ANALOG IN

ANALOG OUT DMX RS-232

SKYLIGHT SHADE THERMOSTAT

22:37
QUIT

MAIN MENU

EDIT DEVICE EDIT DEVICE
TIME TIME
ADMIN TASKS ADMIN TASKS
NEW DEVICE NEW DEVICE

STATUS LINKS LOGS STATUS LINKS LOGS
SETUP SETUP
SET MINUTES
RS-232: # RS-232: #
132
NAME: OFF COMMAND TYPE
NAME:

7 COMMAND
89
OFF COMMAND TYPE OFF TYPE
ON COMMAND ON COMMAND
PRIORITY LOG

4PRIORITY 6
5
PRIORITY PRIORITY
PRIORITY LOG LOG
SECONDS ENTER
:
1 2 3 DEL
MINUTES SECONDS MINUTES SECONDS
WARN OFF: WARN OFF:
: :
TIMER TIMER
BROADCAST: BROADCAST:

22:37 22:37
SAVE SAVE
QUIT QUIT
CHANGES CHANGES

DEVICE SETUP ROUND “SET” BUTTON BY MINUTES PRESSED

AESTHETIC CONCEPT 4 & 5 EDIT DEVICE
NEW DEVICE
MAIN TIME ADMIN TASKS

DEFINE NEW DEVICE TYPE:
VIEWING REMOTE PANEL #5
50
25 75
100
0

SWITCH RELAY ANALOG IN

ANALOG OUT DMX RS-232

SKYLIGHT SHADE THERMOSTAT

22:37
BACK
NEW DEVICE MENU

EDIT DEVICE
NEW DEVICE
MAIN TIME ADMIN TASKS
RS-232: #
HOME/STATUS
SETUP STATUS LINKS LOGS
NAME:
OUTPUTS
INPUTES
ON COMMAND: OFF COMMAND:
ANALOG IN RS-232: #
SCHEDULE
NAME:
LINKS PRIORITY: PRIORITY:
HOLIDAY
MASK OFF COMMAND TYPE
ON COMMAND
FEEDBACK
TYPE: ADV. TIMER:
SNAPSHOTS
PRIORITY PRIORITY LOG

WARN OFF: BROADCAST:
LOG:
TIMER WARN OFF: SAVE
22:37
LINKS... BACK CHANGES
BROADCAST:
SAVE
22:37
BACK
SELECT CHANGES

RS-232 DEVICE SETUP

AESTHETIC CONCEPT 6 22:37
RS-232: # NAME:

ADV.
OFF COMMAND TYPE
ON COMMAND

PRIORITY PRIORITY TIMER

LINKS...
LOG:

MENU TREE
BACK
SAVE
CHANGES

22:37
HOME/STATUS RS-232: # NAME:
OUTPUTS
INPUTES
ONANALOG IN TYPE ADV.
OFF COMMAND
COMMAND
SCHEDULE
LINKS
HOLIDAY
PRIORITY PRIORITY TIMER
MASK
FEEDBACK
SNAPSHOTS
LINKS...
LOG:

LOG:

MENU TREE

MENU TREE
BACK
SAVE
22:37 CHANGES
SELECT

FINAL AESTHETIC DIRECTION AND LAYOUT

PANEL: INPUTS - ANALOG
NAME INPUTS - ANALOG
MAIN MENU 1: LCP2-456 3: CONF R1
1: LCP2-456
PANEL:
NAME: CHANNEL:
STATUS
SETTINGS
OUTPUTS 1: KITCHEN
A B C D E F G H I J K
STATUS
INPUT TYPE: SENSOR TYPE:
INPUTS - ANALOG 2: LOBBY
PRIORITY
L M N O P Q R S T U V
LOG TYPE: BROADCAST:
INPUTS - SWITCH 3: CONF R1
RANGE
3
W X Y Z 1 2 4 5 6 7
4: CONF R2
TIME SCHEDULES
LINK TIMER: WARN: LISTENER:
SAVE
HOLIDAYS 5: BATHRM2
CHANGES CANCEL
DIMMING 8 9 0 < >
DEL
BACK
6: BATHRM1
MASKS OPEN LOOP

THERMAL SLEEVE 1 LITER BOTTLE WRAP
Coca-Cola’s licensing department needed a thermal sleeve developed for
one of their European licensees.

front right side

outer shell seam
molded ribs A B

bottle

stretchable
neoprene fabric

ridged molded
outer shell
front right side back left side

outer shell seam

rubber base

bottom
r
the neoprene stretches
s
INSULATION SLEEVE and matches the form

hard shell stops 1/2
inch from top
to allow hard shell
to pivot out.

expanded shell with
neoprene exposed

Because of the hard outer
shell, this concept can 1. 2. 3.
hold it's form, even when
the bottle inside (such as

outer shell
right side

cross section AB

A B
the outer shell
separates
outer shell seam the neoprene stretches
and matches the form
of the large bottle

bottle neoprene sewn seem
and point of connection
to outer shell
stretchable
neoprene fabric

left side ridged molded
outer shell
outer shell seam
cross section AB cross section if bottle has a larger
rubber base
diameter than the ridged outer shell

bottom

VE INSULATION SLEEVE
the outer shell
separates
CONCEPT A - LARGE BOTTLE ADAPTATION
of the large bottle

A B

outer shell seam

bottle neoprene sewn seem
and point of connection
to outer shell
stretchable
neoprene fabric

ridged molded
outer shell

cross section AB

the outer shell
separates
of the large bottle

Because of the hard outer
shell, this concept can
hold it's form, even when
the bottle inside (such as
cross section if bottle has a larger
a wine bottle) does not
diameter than the ridged outer shell
support the shape.

LED SITE LIGHT
LED PARKING LOT AND ROADWAY FIXTURE
This project had two parallel paths. One path was to develop an inexpensive
site light that utilized an expandable extrusion frame work with off the
shelf LED solutions. The second path was intended to have a custom LED
platform with, more features, and product form that made more of a design
statement.

RHINOBOX
MORE PROCESS COMING SOON!

3D RENDERINGS
PHOTOREALISTIC PRODUCT ILLUSTRATIONS AND APPLICATIONS SHOTS
While at Cooper Lighting I was able to save the company $30,000+ per year
by doing catalog renderings that would normally be outsourced. Often these
renderings were cutaway and fade-aways to show internal components or to
show products that had not reached full product in installed environments.

PEDESTRIAN LIGHTING PEDESTRIAN SCAL LIGHTING
The aim of this project was to create pedestrian scale lighting fixtures for
historic, transitional, and modern architectural settings.

HOUSE SIDE LIGHTING BANNER ARMS EGRESS LIGHTING

LED FLOODLIGHT RESIDENTIAL OUTDOOR LIGHTING
Unfortunately, due to confidentiality, I can only show this project in a face to
face interview. To set up an interview please call me at 678.357.7043

DECORATIVE DUAL T8
RESIDENTIAL DECORATIVE LINEAR FLORESCENT FIXTURES
This project aimed at developing an inexpensive means of creating a
decorative linear florescent fixture with mass appeal that can be sold
through big box retail channels. The linear fixture itself would be sold with
a simple generic end cap and buyers could then buy the decorative end caps
separately.

SURVEY RESULTS FOR COLOR PREFERENCE
Total Antique
bronze
(n=171) White Satin Nickel

44% 39% 17%

41% 29% 30%

55% 33% 12%

42% 46% 12%

38% 39% 23%

40% 33% 27%

35% 38% 28%

37% 29% 33%

SURVEY RESULTS FOR DESIGN PREFERENCE
THESE 4 DESIGNS WERE PRESENTED TO BUYERS BECAUSE OF
THEIR ABILITY TO COMPETE WITH COMPETITOR’S DESIGNS
(SHOW IN THE SECOND ROW).

Top 5 Ranked Ranked Ranked Ranked Ranked Ranked Ranked Ranked Ranked Mean
fixtures #1 #2 #3 #4 #5 #6 #7 #8 Rank

30% 12% 10% 14% 12% 2% 6% 15% 3.72
(n=94)

24% 8% 20% 2% 8% 14% 16% 8% 4.08
(n=50)

21% 18% 13% 5% 13% 13% 4% 14% 3.93
(n=56)

21% 12% 4% 13% 0% 13% 6% 31% 4.77
(n=52)

19% 12% 12% 15% 7% 13% 15% 6% 4.09
(n=67)

LIGHTING CONTROLS
OCCUPANCY SENSORS AND SCENE SELECTION

LI
GH
TS

ON

LIGHTS

All On
All On All On
Presentation
Presentation
Small Crowd
Small Crowd Small Crowd
Back Stage
House Lights
Conference Conference
Conference
Conference
Entrance
Clean Clean
Clean

All On
All On All On
Presentation

Conference Small Crowd
Clean Clean

Back Stage
Small Crowd Small Crowd
House Lights

Conference
Conference Conference
Presentation
Entrance
House Lights House Lights
Clean

ALL ON
PRESENTATION
ALL ON SMALL CROWD ALL ON
PRESENTATION BACK STAGE
CLEAN
CLEAN
HOUSE LIGHTS
SMALL CROWD
CONFERENCE CONFERENCE SMALL CROWD
CONFERENCE ENTRANCE
CONFERENCE
CLEAN

CAN REDESIGN
4.

ALUMINUM CAN SPILL PREVENTION
The objective initial objective of this project was to brainstorm ideas on
how to make the experience of drinking from an aluminum can better. After
some ideation, I focused in on two concepts that sought to prevent spills
after the can is open.

6.

function: plug on tab
function: outward opening
function: can to cup

liquid
container
(invert to
see tab and
opening)

cup

function: threaded lid
function: adhesive cover function: can to cup B

open closed

function: rotating closure

function: hinged closure

1. 2.

3. 4.

1. sealed
2. lift tab up
3. place tab back down
4-5. turn the tab around
6. stop turning the tab at
180 degrees to drink. 5. 6.

1. 2.

3. 4.

A
cross section AA'

1. sealed
2. lift tab up
3. bend tab backward
4. rotate and slip tab lip under
perimeter ring gap featured in
cross section.

A'

BARN LIGHT
DECORATIVE RESIDENTIAL DUSK TO DAWN LIGHT FIXTURE
This fixture was designed to be sold in retail sales channels and overtake
similar products that looked more industrial and out of place on the side of
an average home. The fixture was designed to be achieve an Energy Star
Rating with A 42W florescent lamp.

YOUNG LIFE NEWSPRO BONO PRINTED MAILER NEWSLETTER
Young Life is an organization that I have volunteered with for years. When
they needed some help with their quarterly newsletter I stepped up to
design it for them.

SPORTS GRAPHICS
VARIOUS PROJECTS FOR COLLEGE ATHLETIC PROGRAMS
These projects took on many different purposes and shapes; to recruit better
players, to excite the fans, to honor past teams.

UNIVERSITY OF NORTH TEXAS RETIRED NUMBER DISPLAY

WISCONSIN
BADGER
INTERACTIVE
KIOSK

WVU RECRUITING
ENVIRONMENTAL
GRAPHICS

WVU JERRY WEST HISTORY DISPLAY

WVU BASKETBALL COLISEUM CHAMPIONSHIP BANNERS

FI NAL FOUR

1954

ST. JOHNS UNIVERSITY BASKETBALL
COLISEUM ENVIRONMENTAL GRAPHICS

MARQUETTE UNIVERSITY
MUSEUM INFORMATION
GRAPHICS AND HALL OF
FAME PLAQUE

MAX
PERSONAL GRAPHIC EXPLORATION PROJECT
I have always admired Eduard Recife and his graphic design collage style. I
never had the privilege of having a graphics project that called for that style
of design so I created these images for fun while exploring the maximalism
graphic style.

LAURE BELLE
IDENTITY + PRINT COLLATERAL + PHOTOGRAPHY + WEB
LaureBelle was a startup company selling children’s hair fashion accessories.
They needed all forms of communications developed including development
of their brand.

MOOD BOARD

The folks at LaureBelle liked the aesthetic of
organic and complex shapes. It was my job
to now take this direction and navigate it into
a more child-like aesthetic that allowed for a
more vibrant use of color.

IDENTITY DEVELOPMENT: FONT STUDY
Myriad

Scrip C

Freestyle Script

Script
ina

Galant

Stylus BT

Selfish
Wendy Medium

Harrington

Adobe Garmond Pro

Poor Richard

Rockwell

LOGO CONCEPT 1

LaureBelle
BUTTONS, BOWS, AND BOBBIES

LaureBelle LaureBelle
BUTTONS, BOWS, AND BOBBIES BUTTONS, BOWS, AND BOBBIES

LOGO CONCEPT 2

LaureBelle
B UTTONS, B , B OBBIES
OWS AND

B UTTONS, B OWS, B OBBIES B UTTONS, B OWS, B OBBIES
AND AND

LOGO CONCEPT 3

LauraBelle
STYLE BEGINS YOUNG

LauraBelle LauraBelle
STYLE BEGINS YOUNG STYLE BEGINS YOUNG

IDENTITY DEVELOPMENT: TAG LINE BRAINSTORMING

*LauraBelle
LauraBelle LauraBelle LauraBelle LauraBelle
EXCLUSIVE DESIGN ELLEGANT DESIGN LOVING DESIGN CHILDREN’S FASHION YOUNG, ELEGANT

LauraBelle
LauraBelle LauraBelle LauraBelle LauraBelle ARTFUL CHILDREN
POSH CHILDREN POSH DESIGN POSH DESIGN FOR CHILDREN FIERCE KIDS

*LauraBelle
LauraBelle LauraBelle LauraBelle LauraBelle

*LauraBelle
CHIC CHILDREN CHIC DESIGN FOR CHILDREN DESIGN FOR CHILDREN BEAU TIFU L D ESIGN FOR C H ILD R EN ARTFUL BEAUTY


*LauraBelle
BEAU TIFU L D ESIGN FOR C H ILD R EN
CROWNED WITH BEAUTY

*LauraBelle
FASHION AND SOUL
VIVID DESIGN FRESH DESIGN

LauraBelle
LauraBelle LauraBelle SPIRIT AND FASHION
VIVID CHILDREN’S DESIGN STYLE BEGINS YOUNG
RADIANT CHILDREN
CROWNED BEAUTY

ADVERTISEMENT + PHOTOGRAPHY

STYLE BEGINS YOUNG

w w w. L au r eB el l e. c o m

WEB SITE CONCEPT
http://www.laurabelle.com

YOUNG
BEGINS
STYLE

CO NT AC T
BO WS
SE LL LA UR E BE LL E
PU RC HA SE BO W S

WEB SITE CONCEPT

PUR CHASE BOW S SELL L AURE BELLE BOW S C ON TAC T

YOUNG
BEGINS
STYLE


PUR CHASE BOW S SELL L AURE BELLE BOW S CONTAC T

STYLE BEGINS YOUNG

FINAL WEB SITE CONCEPT

PURCHASE BOWS SELL OUR BOWS CONTACT

YOUNG
BEGINS
STYLE

IDENTITIES B L A N T O N P U B L I C R E L AT I O N S
VARIOUS LOGO DESIGN PROJECTS

B L A N T O N P U B L I C R E L AT I O N S

bpr
bpr
BLANTON
PUBLIC
BLANTO N
R E L AT I O N S
PUBLIC
B L A N T O N P U B L I C R E L AT I O N S

RELATIONS

Cardinal
Capital Management

Cardinal Capital Management



STYLE BEGINS YOUNG

L
LaureBell
LaureBelle CHILDREN’SF ASHION
CHILDREN’S FASHION
CHILDREN’S FASHION

C H I L D R E N ’ SF A S H I O N

MURPHY & OR
MURPHY & ORR
 


BAGAROOS

BAGAROOS
REUSABLEGROCER YBA GS R E U S A B L EG R O C E R Y B A G S
REUSABLEGROCE RY BA GS

Tie T Whitey Bags
TieTWhiteyBags.com

Tie T Whitey Bags
TieTWhiteyBags.com

COCA-COLA
PRODUCT GRAPHICS FOR THE WORLD WIDE LICENSING
The driver behind this graphics project was a consumer trend forecasting
report that discovered consumers like to some degree to have their
consumption curated for them. I was in charge of developing a graphics
package for line of thinking. We decided to use vintage Coca-Cola vending
machines as our imagery pallet for this project and tried to find different
ways to cut up the machines in an interesting fashion. This graphics program
would be distributed to licensees to then sold the products into big box retail
market in the Kitchen and Back-To-School sales channels.

BACK TO SCHOOL
PRODUCT APPLICATIONS

BLUELINX
RETAIL FIXTURES AND GRAPHIC DESIGN
This design project was for Miller Zell’s client BlueLinx. BlueLinx is a building
supply company owned by Georgia Pacific. Miller Zell wanted to propose a
store fixture program for BlueLinx independent hardware dealers. These
stores are essentially mom-and-pop hardware stores. BlueLinx would
approach these customers and offer them the store fixtures that Miller
Zell designs and sells for free if they carry a certain percentage of BlueLinx
products. The mom-and-pop hardware stores benefit because they get nice
store graphics, displays, and layouts that they do not have the resources to
create on their own, and BlueLinx benefits because they get more of their
product on the shelf. The graphics and fixtures that I designed could not
look explicitly like BlueLinx fixtures because only some of the product that
would be on them would be BlueLinx products.

BLUELINX SIGNAGE HEIRACHY CONCEPT ONE AND TWO

INITIAL RETAIL GRAPHIC CONCEPT

we deliver success we deliver success
PAINTING
PAINTING PRODUCTS
BlueLinx BlueLinx

ROLLERS BRUSHES EDGERS
ROLLERS

BRUSHES

EDGERS
OAKLEY EDGER

OAKLEY EDGER OAKLEY EDGER

OAKLEY EDGER


OAKLEY EDGER


OAKLEY EDGER


BlueLinx BlueLinx BlueLinx BlueLinx

PRIMER PRIMER PRIMER PRIMER PRIMER PRIMER
SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE SPACKLE

we deliver success we deliver success we deliver success we deliver success we deliver success we deliver success
PAINTING PRODUCTS PAINTING PRODUCTS PAINTING PRODUCTS PAINTING PRODUCTS PAINTING PRODUCTS PAINTING PRODUCTS
BlueLinx BlueLinx BlueLinx BlueLinx BlueLinx BlueLinx

BLUELINX DECKING DISPLAY CONCEPT ONE

INITIAL DISPLAY CONCEPTS

DECKING BlueLinx

BLUELINX DECKING DISPLAY CONCEPT TWO
BlueLinx
RAIL
POSTS
FLOOR BOARDS
ACCESSORIES

DRIFWOOD GREY

TUSCAN WALNUT
PACIFIC CEDAR
DRIFTWOOD
GREY

TUSCAN WALNUT

DRIFWOOD GREY
PACIFIC
CEDAR

PACIFIC CEDAR
TUSCAN
WALNUT

TOP
FRONT SIDE

BlueLinx

FRONT SIDE

FINAL 2D FIXTURE CONCEPTS

DECORATIVE
MOLDING &
PANELS
MILLWORK
MOLDING & DECORATIVE
MILLWORK PANELS
At BlueLinx, delivering success is what our business is all
about. As the leading building products distribution
company in the industry, we provide the building
blocks for residential and commercial construction,
remodeling and repair, manufacturing, manufactured
and modular housing, and homeowner projects.

Look to BlueLinx for quality products, reliable
distribution, knowledgeable people and innovative
ideas. BlueLinx has the organization and systems to
help our customers accomplish their goals, and we
invite you to discover how much we can deliver.

CLASSIC CLASSIC
CLASSIC CLASSIC

BOROQUE CLASSIC
BOROQUE CLASSIC

CLASSIC CLASSIC
CLASSIC CLASSIC

CLASSIC CLASSIC
CLASSIC CLASSIC

CLASSIC
CLASSIC
CLASSIC CLASSIC

CLASSIC
CLASSIC
CLASSIC CLASSIC

CLASSIC
CLASSIC
CLASSIC CLASSIC

CLASSIC
CLASSIC
CLASSIC CLASSIC

CLASSIC CLASSIC
CLASSIC CLASSIC

FRONT (BACK SIMILAR TO FRONT)
FRONT (BACK SIMILAR TO FRONT)

FINAL 2D FIXTURE CONCEPTS

DECKING DECKING
DECKING HOW TO... At BlueLinx, delivering success is

WEATHERBEST
what our business is all about. As
the leading building products
DU N

distribution company in the
industry, we provide the building

BW CREATIVE
T
O EE

blocks for residential and
C

commercial construction,
remodeling and repair,
PR GR

manufacturing, manufactured and
modular housing, and homeowner
projects.

Look to BlueLinx for quality
At BlueLinx, delivering success is
what our business is all about. As

TRY OUR
the leading building products
distribution company in the
PO LE ET E
S

industry, we provide the building
O R KAG

IN ED AIL

blocks for residential and

DECKSTIMATOR
PA EE

commercial construction,
FO C
S

ND

remodeling and repair,
TS

manufacturing, manufactured and
modular housing, and homeowner
projects.

Look to BlueLinx for quality
products, reliable distribution,
knowledgeable people and
innovative ideas. BlueLinx has the
organization and systems to help

At BlueLinx, delivering success is what our business is all At BlueLinx, delivering success is what our business is all
about. As the leading building products distribution about. As the leading building products distribution
company in the industry, we provide the building blocks for company in the industry, we provide the building blocks for
residential and commercial construction, remodeling and residential and commercial construction, remodeling and
repair, manufacturing, manufactured and modular housing, repair, manufacturing, manufactured and modular housing,
and homeowner projects. and homeowner projects.

Look to BlueLinx for quality products, reliable distribution, Look to BlueLinx for quality products, reliable distribution,
knowledgeable people and innovative ideas. BlueLinx has knowledgeable people and innovative ideas. BlueLinx has
the organization and systems to help our customers the organization and systems to help our customers

DRIFTWOOD
GREY

PACIFIC
CEDAR

TUSCAN
WALNUT

BACK
FRONT SIDE

FINAL PRESENTATION RENDERING OF ALTERNATIVE FIXTURE CONFIGURATION

ANSON CAPITAL
IDENTITY + INFORMATION GRAPHICS + PRINT COLLATERAL + WEB
Anson Capital is a financial consulting firm. When they were starting up,
they hired me to for all their communications needs including designing their
highly academic research reports. The challenge set forth with this project
was to create confidence in customers by portraying a conservative feeling
without being boring.

2009 WEB SITE REDESIGN CONCEPTS

WEST VIRGINIA
RECRUITING ENVIRONMENTS AND ENVIRONMENTAL GRAPHICS
I have done a lot of exhibit and graphic design work for West Virginia
University. Environmental graphics for their wrestling facility, signage for
their soccer stadium, championship banners for their basketball coliseum,
and environmental graphics for their basketball locker rooms. Shown in this
section of my portfolio is the Donald J. Brohard Hall of Traditions (football
history museum and recruiting environment) and the Jerry West honor
display. I was responsible for all parts of these projects, including exhibit
design, graphic design, digital interactive design, project management, and
installation oversight.

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West Virginia University
graphic back mounted to acrylic
24. game day kiosk

plaque detail

West Virginia University
14. past head coaches

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Complete Design Portfolio

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Complete Design Portfolio