Crowdsourcing although immensly popular is not always properly implemented. This presentation analyses top crowdsourcing mistakes.

1. 6 Crowdsourcing Mistakes

2. Crowdsourcing is brilliant. AndCHALLENGING.

3. But crowdsourcing failures are plenty too. Here are the Top #6 mistakes.

4. 1 Exploiting the Crowd NEVER EVER DO THAT. NEVER. Try to avoid ‘Winner Takes it All Model’. Participants exploit this opportunity. Handling the crowd & their ideas needs good management.

5. 2 Getting too many ideas. QUALITY, NOT QUANTITY More ideas aren’t better. Start with a small set of people. Quality of ideas is important.

6. 3 Crowd recruitment is easy. LOL, STOP KIDDING NOW. 1. Engaging the crowd, making them work is the key. 2. Getting the right people to work is challenging. 3. Motivating them and incentivizing them is tough.

7. When ideas are in the public domain, it gets scary. Rivals can get away with your ideas. Chance of the same product being released in the market. 4 Copyright violations

8. 5 Hidden costs ITS ALL ABOUT ROI, DUDE! Crowdsourcing appears as a cheap option to raise ideas. But there are hidden costs. Legal risks like IP Infringement can lead to increase in costs.

9. 6 Poor quality entries Contestants submit whatever comes off to their head. One has to go through all submissions thoroughly which becomes a time consuming process.

10. Happy Crowdsourcing! www.dmindless.blogspot.com