Safety is the number one priority for the company. The document discusses several important factors about tire safety that are often overlooked. Tires have expiration dates four years after the date of manufacture marked on the sidewall. Underinflated tires can cause overheating and increase the risk of blowouts. Proper inflation levels vary by tire and can be found marked on the tire sidewall. Overloading tires beyond their weight ratings can also lead to failure and accidents. The document provides details on interpreting tire size and load ratings, as well as traction, treadwear, speed ratings, and temperature resistance indicators to help drivers better understand their tires.