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THERE ARE JUST THREE WAYS
   TO GROW A BUSINESS
I learnt this from
     Jay Abraham
a guru of marketing
THERE ARE JUST THREE WAYS
   TO GROW A BUSINESS
YOU CAN FIND NEW CUSTOMERS
YOU CAN HAVE YOUR CURRENT CUSTOMERS BUY
       MORE FREQUENTLY FROM YOU
YOU CAN GIVE YOUR CURRENT CUSTOMERS
 MORE OPPORTUNITIES TO INCREASE THE
  SIZE OF THE PURCHASES THEY MAKE
Most people grow their
        business
 incrementally and linear,
because they fix in only on
   growing more clients
But, if you grow clients and you focus on
            increasing the size of the
transaction and you increase the frequency of
  each client’s purchase, you’ll increase your
  revenue and income 100%, 200% or more.
If you work on all three ways to grow a business at the same
time, and all you did was improve all three ways by a mere 10%,




                                   it brings the power of
                                   geometry to bear.
# of Clients           Transaction Value      Transactions per        Total
                       per Client             Year                    Income
1,000                X $100                 X 2                     = $200,000
But if all you did     was increase those     three categories by     a mere 10%
                                                                      each
# of Clients           Transaction Value      Transactions per        Total
                       per Client             Year                    Income
1,100                X $110                 X 2.2                   = $266,200



             if you increased those three categories at
             the same time by 25%, it would almost
             double your performance to $390, 625
if you don’t work on the
    geometry of your
  business, then you’re
  going to always work
harder for your company
  than your company
    will work for you.
TRAVIS OKEEFE
Here: travis@imtv.co.nz
Everywhere: www.linkedin.com/in/travisokeefe

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There are just three ways to grow a business

  • 1. THERE ARE JUST THREE WAYS TO GROW A BUSINESS
  • 2. I learnt this from Jay Abraham a guru of marketing
  • 3. THERE ARE JUST THREE WAYS TO GROW A BUSINESS
  • 4. YOU CAN FIND NEW CUSTOMERS
  • 5. YOU CAN HAVE YOUR CURRENT CUSTOMERS BUY MORE FREQUENTLY FROM YOU
  • 6. YOU CAN GIVE YOUR CURRENT CUSTOMERS MORE OPPORTUNITIES TO INCREASE THE SIZE OF THE PURCHASES THEY MAKE
  • 7. Most people grow their business incrementally and linear, because they fix in only on growing more clients
  • 8. But, if you grow clients and you focus on increasing the size of the transaction and you increase the frequency of each client’s purchase, you’ll increase your revenue and income 100%, 200% or more.
  • 9. If you work on all three ways to grow a business at the same time, and all you did was improve all three ways by a mere 10%, it brings the power of geometry to bear.
  • 10. # of Clients Transaction Value Transactions per Total per Client Year Income 1,000 X $100 X 2 = $200,000 But if all you did was increase those three categories by a mere 10% each # of Clients Transaction Value Transactions per Total per Client Year Income 1,100 X $110 X 2.2 = $266,200 if you increased those three categories at the same time by 25%, it would almost double your performance to $390, 625
  • 11. if you don’t work on the geometry of your business, then you’re going to always work harder for your company than your company will work for you.
  • 12. TRAVIS OKEEFE Here: travis@imtv.co.nz Everywhere: www.linkedin.com/in/travisokeefe