Search engines work by crawling web pages to index their content and store it in a database. When a user searches, the engine processes the request, calculates relevancy scores, and displays relevant results. E-commerce has boomed as an industry and created opportunities for startups, especially in mobile commerce. Building an e-commerce site requires features like search, categories, products, carts, checkout, and payment options integrated with security measures like SSL certificates. Customer relationships are maintained through alerts by email and SMS. A career in web design has good job and business opportunities for the future.

1. How It Works
Search Engine

3.  Crawling - Fetching all the web pages, Move With Links
 Indexing - Creating index for all the fetched web pages and
keeping them into a giant database
 Processing - When a search request comes, the search engine
processes it
 Calculating Relevancy – Ranking Formula
 Retrieving Results - displaying them in the browser
How Search Engine Works ?

4. Booming Industry
E-Commerce

5. Scope Of E-commerce

6.  Major breakthrough - in e-retail in Consumer Electronics &
Fashion Apparel & Home Furnishing segments
 E-commerce creates new opportunities for entrepreneurial start-
ups
 Mobile Commerce – App Only Model
Scope Of E-commerce

7. Easy Accessibility
E-Commerce Website
Development

8. User Friendly Layout & Function
 Search Box
 Category Listing
 Product Listing
 Shopping Cart
 Order Checkout
 Payment Options
 Order Confirmation
 SMS, Email Alerts

9. A Must For E-commerce Website
SSL - Security

10. SSL Technology
SSL (Secure Sockets Layer)
and SSL Certificates?

11.  SSL (Secure Sockets Layer) - standard security technology for
establishing an encrypted link between a server and a client
 SSL is a security protocol - Protocols describe how algorithms
should be used
 SSL protocol - determines variables of the encryption for both
the link and the data being transmitted.
What Is SSL (Secure Sockets Layer)

12.  Web server requires an SSL Certificate, to create an SSL
connection
 Typically an SSL Certificate will contain your domain name, your
company name, your address, your city, your state and your
country.
 Expiration date of the Certificate and details of the Certification
Authority responsible for the issuance of the Certificate.
What is an SSL Certificate

14. Online Payments
Payment Gateways

15.  Follow Payment Gateway Guideline
 Pass Hidden Values Such As
 Security Key, Amount, Product Name, Currency etc.
 Payment Page Is Generated With Details Passed As Hidden
Values.
 Live Demo
Payment Gateway Integration

16. Customer Relationships
SMS and Email Alerts

17.  Mail Can Be Sent With PHP Mail Function
 SMS – Follow Service Provider Guideline On Integration
Mail and SMS Integration

18. A Great Future Ahead
Career In Web Designing

19.  Job Opportunities
 Business Opportunities
Career

20. All The Best…
Thank You