THE TRUST BANK
•
0 likes•518 views
The document is a lookbook for a portable battery called the Trust Bank. It has suction cups that allow phones to be attached and charged without being physically connected by cable. The Trust Bank can charge two devices simultaneously and includes a micro USB port, Lightning port, and USB port. It has a 6000mAh lithium-polymer battery and measures 13.2 x 7.2 x 1.1 cm.
Report
Share
Report
Share
Download to read offline
Recommended
Remco Bron (Inbeacon) op het Cross Media Café Media Xperiences
The document describes a large beacon implementation at the 2015 SAIL Amsterdam event. Over 2.3 million visitors experienced beacons deployed across 5 private and public networks, including long-range beacons on ships. Key stats on beacon interactions and mobile app usage are provided. The implementation helped analyze visitor behavior, follow routes, and understand one-time vs multi-day visits. Future applications discussed include using beacons for personalized digital screens in supermarkets.
Launch Scale - Betabrand - Email Marketing
This document appears to be a series of tweets from @macknuttie about fashion and the clothing industry. Some of the key points discussed include that cordarounds can drastically lower crotch heat, social networks and cheap storage enable an infinite clothing catalog, and that connected consumers purchase faster with higher order sizes after uploading photos.
Measuring Social Media
This document discusses how to measure social media performance by defining key performance indicators (KPIs) and metrics. It recommends defining KPIs based on the specific objectives of social media campaigns or activities. Common dimensions to measure include reach, propagation, engagement, quality, and value. A variety of digital metrics are also listed that can provide insights into user behavior and sentiment. The document emphasizes the importance of social listening to understand market conversations and plan effective strategies.
Star Quality for Pets.
Here's a campaign we made for Pet Insurance that wasn't taken up via the client, if you want to use it...feel free to drop us a line.
The tress and the forests, services to industry august 2012
The Tress and the Forests has been established to provide a complete outsourced digital, social media and search services to advertising, marketing, promotional, PR and digital agencies.
We can create and implement strategies, and provide clients with the expertise, resources and technologies that make campaigns – and we can ‘white label’ everything we do.
If you outsource digital, maybe we can help.
Ten very special things, an introduction from Ullash Tiwari
Ten Very Special Things is an online store that sells collectibles and objects with unique histories or stories. Profits from sales are donated to charities chosen by the donor. Donors can choose how much of the sale price is donated. The store aims to give people a new way to support charities through buying and selling special items.
The Iconic
The document proposes a marketing campaign concept for the Iconic brand targeting inner city youth aged 18-27 who aspire to careers in music, media, arts, and fashion. The campaign would involve running a social media promotion where entrants can win an internship assisting with styling models for a photo shoot, gaining experience and building their portfolio. If selected, the internship would be documented on social media over 4 weeks with one grand prize winner receiving a fashion wardrobe. The goal is to leverage social networks to communicate the Iconic brand and position it as relevant among opinion leaders in the target demographic.
Infographics
Wikipedia tells us this:
“Information graphics or infographics are graphic visual representations of information, data or knowledge. These graphics present complex information quickly and clearly...”
But more than this, an infographic does two important things: it makes the information you want to communicate more interesting and more accessible.
It’s about being interesting and being relevant.
Being interesting ad relevant is key, so when we approach a project we can undertake creative development to ensure that your infographic is more than just a visual representation of data – so it becomes a visual ‘story’ that has a broader, deeper more meaningful and textured engagement with your target audience.
Recommended
Remco Bron (Inbeacon) op het Cross Media Café Media Xperiences
The document describes a large beacon implementation at the 2015 SAIL Amsterdam event. Over 2.3 million visitors experienced beacons deployed across 5 private and public networks, including long-range beacons on ships. Key stats on beacon interactions and mobile app usage are provided. The implementation helped analyze visitor behavior, follow routes, and understand one-time vs multi-day visits. Future applications discussed include using beacons for personalized digital screens in supermarkets.
Launch Scale - Betabrand - Email Marketing
This document appears to be a series of tweets from @macknuttie about fashion and the clothing industry. Some of the key points discussed include that cordarounds can drastically lower crotch heat, social networks and cheap storage enable an infinite clothing catalog, and that connected consumers purchase faster with higher order sizes after uploading photos.
Measuring Social Media
This document discusses how to measure social media performance by defining key performance indicators (KPIs) and metrics. It recommends defining KPIs based on the specific objectives of social media campaigns or activities. Common dimensions to measure include reach, propagation, engagement, quality, and value. A variety of digital metrics are also listed that can provide insights into user behavior and sentiment. The document emphasizes the importance of social listening to understand market conversations and plan effective strategies.
Star Quality for Pets.
Here's a campaign we made for Pet Insurance that wasn't taken up via the client, if you want to use it...feel free to drop us a line.
The tress and the forests, services to industry august 2012
The Tress and the Forests has been established to provide a complete outsourced digital, social media and search services to advertising, marketing, promotional, PR and digital agencies.
We can create and implement strategies, and provide clients with the expertise, resources and technologies that make campaigns – and we can ‘white label’ everything we do.
If you outsource digital, maybe we can help.
Ten very special things, an introduction from Ullash Tiwari
Ten Very Special Things is an online store that sells collectibles and objects with unique histories or stories. Profits from sales are donated to charities chosen by the donor. Donors can choose how much of the sale price is donated. The store aims to give people a new way to support charities through buying and selling special items.
The Iconic
The document proposes a marketing campaign concept for the Iconic brand targeting inner city youth aged 18-27 who aspire to careers in music, media, arts, and fashion. The campaign would involve running a social media promotion where entrants can win an internship assisting with styling models for a photo shoot, gaining experience and building their portfolio. If selected, the internship would be documented on social media over 4 weeks with one grand prize winner receiving a fashion wardrobe. The goal is to leverage social networks to communicate the Iconic brand and position it as relevant among opinion leaders in the target demographic.
Infographics
Wikipedia tells us this:
“Information graphics or infographics are graphic visual representations of information, data or knowledge. These graphics present complex information quickly and clearly...”
But more than this, an infographic does two important things: it makes the information you want to communicate more interesting and more accessible.
It’s about being interesting and being relevant.
Being interesting ad relevant is key, so when we approach a project we can undertake creative development to ensure that your infographic is more than just a visual representation of data – so it becomes a visual ‘story’ that has a broader, deeper more meaningful and textured engagement with your target audience.
How First Principles, Advice & AI is killing Banking
The document discusses how first principles thinking and financial technology (fintech) are disrupting traditional banking. It argues that margins have declined, acquisition costs have increased, and neo banks and other fintech firms now manage over $1.4 trillion in deposits without physical branches. It predicts that within 10 years, the largest financial institution may not be a bank at all, and that augmented reality, artificial intelligence, sensors and other technologies will further transform banking experiences and make human advisors less competitive.
Indiana FirstNet Exponential Government Presentation
The document discusses the future of public service in an era of exponential change driven by new technologies. It notes that technologies like connected devices, computing power, and artificial intelligence are advancing at an exponential pace and transforming how people live and work. This will require governments to become more distributed, data-driven, and focused on providing excellent user experiences in order to effectively serve citizens. The document provides examples of how some governments are embracing new models of working with technologies, citizens, and the private sector. It concludes with recommendations for individuals and organizations to acknowledge change, understand trends, experiment, and plan for exponential impacts.
Exponential Government
Keynote Presentation from Dustin Haisler & Paul W. Taylor at the New Orleans PCIO Summit in December 2015.
Augmented: Life in the Smart Lane presentation for Techsauce 2017
My opening keynote presentation at Asia's largest dedicated technology conference - Techsauce. This year in Bangkok with over 6,500 in attendance. It covers key technologies that will disrupt the way we live, work and play over the next 15-20 years. The Ying and Tang of technology disruption
The retail upgrade for Courvoisier, November 2011
As members of the Courvoisier Future 500 Jacob Strand and myself Miriam Rayman were commissioned to research the future of retail. These slides were for the launch of the document, a talk we gave in Autumn 2011 at London's Hospital Club. We first look at two broad and apposing typologies of future consumers and then detail the kinds of retail formats they will be demanding. Pretty fun and visionary I hope you will find.
AI in Banking Summit 2017 - Brett King
Bank 4.0: Banking Everywhere, Never at a Bank: Bestselling Author, Entrepreneur, Founder & CEO | Moven
Anne Boden is the Founder and CEO of Starling Bank. Prior to Starling, she was Chief Operating Officer of Allied Irish Banks PLC and Head of EMEA Global Transaction Banking across 34 countries for RBS and ABN AMRO. She has more than 30 years experience in banking, including Lloyds Bank, Standard Chartered Bank, and UBS. She was recently recognized as one of the Global Power Women in FinTech. She holds a BSc in Computer Science and Chemistry and is a Fellow of the Chartered Institute of IT.
Forskjellige måter å selge på DEL 1
This document discusses and compares different methods of phone and video sales: telephone sales, video calls, and live shopping. It provides examples of Unicef conducting telephone sales and Elkjøp doing live shopping. It outlines the advantages and disadvantages of telephone sales/telemarketing, pre-arranged video calls, and upselling on phone/video calls. It also provides two assignments: to interview people about their best/worst purchase by telephone and to test Elkjøp's live shopping service.
"Use Storytelling as a Strategic Business tool" by Maria Mocerino
When you talk about your project, it's not about what you say but how you say it. Sure, figures and statistics are essential but you'll never seduce anyone with just facts and figures.
So how will you stand out? Storytelling is a skill and like any skill, you need to practice. This will help you to stand out from the crowd and acquire more clients, employees, investors, or...anyone really ;)
Maria is a Public Speaking Coach as well as a writer/performer and TheFamily's very own English teacher.
Taipei – 加速、整合、自動化
The document discusses how businesses can transform their customer service through enlightened innovation using technologies like Red Hat JBoss xPaaS services on OpenShift. It recommends that businesses accelerate development and deployment, integrate applications and data across the enterprise, and automate business processes to react quickly to changes in order to better understand and engage customers. This will allow businesses to innovate faster and smarter.
Win At Content (Content Strategy)
Win At Content on Twitter
#WinAtContent includes sections on crafting a brand's content strategy on Twitter, the usage of rich media Tweets to reach users throughout the funnel, and features best-in-class work by leading brands around the region.
Les fondamentaux du e-commerce en France et en Belgique
Diapositives projetées par Frédérick Warembourg et Damien Jacob lors des rencontres "e-commerce e-logistique" le 7 juin 2012 à l'Hôtel du Golf de Saint Omer (Nord-Pas-de-Calais)
Viral growth 101
The document discusses how to achieve viral growth for a product or service. It explains that viral growth is measured by multiplying the invitation rate by the acceptance rate. The invitation rate is the number of new invites generated by existing users, while the acceptance rate is the percentage of invites that result in actual sign-ups. It stresses that to be truly viral, a product needs a high invitation rate and a sizable acceptance rate in order to exponentially grow over time through word-of-mouth sharing. It provides tips on compelling users to share by appealing to their emotions and self-interest, and making the sharing process easy.
GENSummit - WEARABLE NEWS BEYOND THE GADGETS 2015
The document discusses why wearable technology and news are poised to converge. It provides perspectives from panelists at the GEN Summit on how wearables can bring news to people in new intimate ways and help re-engage audiences, especially younger generations. Key reasons discussed include the need for news media companies to find new customers, the rapid adoption of wearable devices, and new opportunities created by technological advances. The panelists explore concepts for how different types of news content could work on wearables going forward.
The New Model for Scaling a Company
Read details here: http://clayparkerjones.com/2015/09/the-new-model-for-scaling-a-company/
The existing models have left us with dreary workplaces, deep inequality, and an erosion of human dignity. We need a new model – new performance criteria and new tools – to solve the problem of organizing humans at work.
SearchLove London | Kelvin Newman, 'What the Flash Crash and Black Boxes can ...
May 6th, 2010 the Dow Jones Industrial Average plunged about 1000 points only to recover those losses within minutes – this was the Flash Crash. No catastrophes or physical events caused this swing, it was the black boxes of stock market algorithms. Black boxes a lot like Google’s. How do we prepare for the future when even Google doesn’t know how its algorithm works?D
Harriet Hadfield – The mobile journalist’s toolkit
This document discusses how Sky News correspondent Mark Stone uses his iPhone to broadcast live reports in 90 seconds or less from remote locations. It outlines the lightweight kit he uses, which includes an iPhone, tripod, external battery, microphone, and second phone. The kit allows him to go live by setting up the equipment and launching the Dejero app within 90 seconds. Improving connectivity is increasing the importance of mobile delivery of news directly to viewers' phones.
The Neighbors of Dunn County
The document provides a guided tour through various areas of a senior living facility, including individual living units, common areas, and amenities. The tour shows bedrooms, bathrooms, kitchens, living rooms, therapy areas, recreational spaces, maintenance areas, and landscaped outdoor spaces. Descriptions highlight accessibility features, natural lighting, and efforts to create a home-like environment throughout the facility.
WWV2015: Remco Bron_InBeacon_keynote a_22 jan
This document discusses how iBeacon technology can be used to close the loop between online and offline retail experiences. It provides examples of how iBeacon notifications can increase app usage by 16.5x and purchase intent by 20x. Retailers are able to push coupons and messages to customers within a specific proximity of their store locations. The document also suggests retailers consider how they can leverage iBeacon signals to connect their online and physical stores.
Power point hrcc 2013
The document provides information about upgrades and new amenities at the Hilton Orlando/Altamonte Springs. It summarizes the hotel's new restaurant and lounge called "U", a fitness center, spa services, an expanded conference center, upgraded guest rooms including suites and townhouses, on-site activities, nearby golf courses and attractions, and the hotel's central location near Orlando.
Facebook Marketing Campaign Binoy Zapanta
The document outlines a Facebook advertising campaign conducted by The Satchel Diva, a local Manila bag brand. The campaign aimed to boost awareness and engagement through boosting a post on Facebook. Metrics showed a significant increase in post reach, likes, comments and clicks after boosting the post with a PHP400 budget targeted at women aged 18-40 in the Philippines. The brand learned that Facebook post boosting is an effective way to promote the brand and drive engagement with target audiences.
The Original Lookbook
The Original is a 34L backpack by Vuelo Nomadic Goods that can be used as both an everyday backpack and luggage for short trips. It has enough space for a 17-inch laptop and clothes, with adjustable straps for a comfortable fit. The backpack features an easy access zipper halfway down and intuitive compartments to keep items organized. It has undergone field testing carrying a variety of items during international travel, proving its durability to withstand rough treatment while protecting its contents. The backpack uses high quality YKK zippers made in Japan that securely interlock tight.
Ecomerce in Latin America
The document discusses e-commerce trends in Latin America, particularly in Brazil. It notes that e-commerce revenue in Brazil, Argentina, and Mexico is forecast to increase 135% between 2013 and 2018. Specifically in Brazil, online retail revenue is predicted to grow from $15 billion in 2013 to $35 billion by 2018, with the number of online buyers increasing nearly 80% in that period. The top product categories for e-commerce in Brazil are reported to be apparel, beauty products, household appliances, books, computers, cell phones, home goods, consumer electronics, sports goods, and toys. The document also lists some challenges to selling overseas like different customer cultures, payment services, tax laws, shipping costs, and the need
More Related Content
Similar to THE TRUST BANK
How First Principles, Advice & AI is killing Banking
The document discusses how first principles thinking and financial technology (fintech) are disrupting traditional banking. It argues that margins have declined, acquisition costs have increased, and neo banks and other fintech firms now manage over $1.4 trillion in deposits without physical branches. It predicts that within 10 years, the largest financial institution may not be a bank at all, and that augmented reality, artificial intelligence, sensors and other technologies will further transform banking experiences and make human advisors less competitive.
Indiana FirstNet Exponential Government Presentation
The document discusses the future of public service in an era of exponential change driven by new technologies. It notes that technologies like connected devices, computing power, and artificial intelligence are advancing at an exponential pace and transforming how people live and work. This will require governments to become more distributed, data-driven, and focused on providing excellent user experiences in order to effectively serve citizens. The document provides examples of how some governments are embracing new models of working with technologies, citizens, and the private sector. It concludes with recommendations for individuals and organizations to acknowledge change, understand trends, experiment, and plan for exponential impacts.
Exponential Government
Keynote Presentation from Dustin Haisler & Paul W. Taylor at the New Orleans PCIO Summit in December 2015.
Augmented: Life in the Smart Lane presentation for Techsauce 2017
My opening keynote presentation at Asia's largest dedicated technology conference - Techsauce. This year in Bangkok with over 6,500 in attendance. It covers key technologies that will disrupt the way we live, work and play over the next 15-20 years. The Ying and Tang of technology disruption
The retail upgrade for Courvoisier, November 2011
As members of the Courvoisier Future 500 Jacob Strand and myself Miriam Rayman were commissioned to research the future of retail. These slides were for the launch of the document, a talk we gave in Autumn 2011 at London's Hospital Club. We first look at two broad and apposing typologies of future consumers and then detail the kinds of retail formats they will be demanding. Pretty fun and visionary I hope you will find.
AI in Banking Summit 2017 - Brett King
Bank 4.0: Banking Everywhere, Never at a Bank: Bestselling Author, Entrepreneur, Founder & CEO | Moven
Anne Boden is the Founder and CEO of Starling Bank. Prior to Starling, she was Chief Operating Officer of Allied Irish Banks PLC and Head of EMEA Global Transaction Banking across 34 countries for RBS and ABN AMRO. She has more than 30 years experience in banking, including Lloyds Bank, Standard Chartered Bank, and UBS. She was recently recognized as one of the Global Power Women in FinTech. She holds a BSc in Computer Science and Chemistry and is a Fellow of the Chartered Institute of IT.
Forskjellige måter å selge på DEL 1
This document discusses and compares different methods of phone and video sales: telephone sales, video calls, and live shopping. It provides examples of Unicef conducting telephone sales and Elkjøp doing live shopping. It outlines the advantages and disadvantages of telephone sales/telemarketing, pre-arranged video calls, and upselling on phone/video calls. It also provides two assignments: to interview people about their best/worst purchase by telephone and to test Elkjøp's live shopping service.
"Use Storytelling as a Strategic Business tool" by Maria Mocerino
When you talk about your project, it's not about what you say but how you say it. Sure, figures and statistics are essential but you'll never seduce anyone with just facts and figures.
So how will you stand out? Storytelling is a skill and like any skill, you need to practice. This will help you to stand out from the crowd and acquire more clients, employees, investors, or...anyone really ;)
Maria is a Public Speaking Coach as well as a writer/performer and TheFamily's very own English teacher.
Taipei – 加速、整合、自動化
The document discusses how businesses can transform their customer service through enlightened innovation using technologies like Red Hat JBoss xPaaS services on OpenShift. It recommends that businesses accelerate development and deployment, integrate applications and data across the enterprise, and automate business processes to react quickly to changes in order to better understand and engage customers. This will allow businesses to innovate faster and smarter.
Win At Content (Content Strategy)
Win At Content on Twitter
#WinAtContent includes sections on crafting a brand's content strategy on Twitter, the usage of rich media Tweets to reach users throughout the funnel, and features best-in-class work by leading brands around the region.
Les fondamentaux du e-commerce en France et en Belgique
Diapositives projetées par Frédérick Warembourg et Damien Jacob lors des rencontres "e-commerce e-logistique" le 7 juin 2012 à l'Hôtel du Golf de Saint Omer (Nord-Pas-de-Calais)
Viral growth 101
The document discusses how to achieve viral growth for a product or service. It explains that viral growth is measured by multiplying the invitation rate by the acceptance rate. The invitation rate is the number of new invites generated by existing users, while the acceptance rate is the percentage of invites that result in actual sign-ups. It stresses that to be truly viral, a product needs a high invitation rate and a sizable acceptance rate in order to exponentially grow over time through word-of-mouth sharing. It provides tips on compelling users to share by appealing to their emotions and self-interest, and making the sharing process easy.
GENSummit - WEARABLE NEWS BEYOND THE GADGETS 2015
The document discusses why wearable technology and news are poised to converge. It provides perspectives from panelists at the GEN Summit on how wearables can bring news to people in new intimate ways and help re-engage audiences, especially younger generations. Key reasons discussed include the need for news media companies to find new customers, the rapid adoption of wearable devices, and new opportunities created by technological advances. The panelists explore concepts for how different types of news content could work on wearables going forward.
The New Model for Scaling a Company
Read details here: http://clayparkerjones.com/2015/09/the-new-model-for-scaling-a-company/
The existing models have left us with dreary workplaces, deep inequality, and an erosion of human dignity. We need a new model – new performance criteria and new tools – to solve the problem of organizing humans at work.
SearchLove London | Kelvin Newman, 'What the Flash Crash and Black Boxes can ...
May 6th, 2010 the Dow Jones Industrial Average plunged about 1000 points only to recover those losses within minutes – this was the Flash Crash. No catastrophes or physical events caused this swing, it was the black boxes of stock market algorithms. Black boxes a lot like Google’s. How do we prepare for the future when even Google doesn’t know how its algorithm works?D
Harriet Hadfield – The mobile journalist’s toolkit
This document discusses how Sky News correspondent Mark Stone uses his iPhone to broadcast live reports in 90 seconds or less from remote locations. It outlines the lightweight kit he uses, which includes an iPhone, tripod, external battery, microphone, and second phone. The kit allows him to go live by setting up the equipment and launching the Dejero app within 90 seconds. Improving connectivity is increasing the importance of mobile delivery of news directly to viewers' phones.
The Neighbors of Dunn County
The document provides a guided tour through various areas of a senior living facility, including individual living units, common areas, and amenities. The tour shows bedrooms, bathrooms, kitchens, living rooms, therapy areas, recreational spaces, maintenance areas, and landscaped outdoor spaces. Descriptions highlight accessibility features, natural lighting, and efforts to create a home-like environment throughout the facility.
WWV2015: Remco Bron_InBeacon_keynote a_22 jan
This document discusses how iBeacon technology can be used to close the loop between online and offline retail experiences. It provides examples of how iBeacon notifications can increase app usage by 16.5x and purchase intent by 20x. Retailers are able to push coupons and messages to customers within a specific proximity of their store locations. The document also suggests retailers consider how they can leverage iBeacon signals to connect their online and physical stores.
Power point hrcc 2013
The document provides information about upgrades and new amenities at the Hilton Orlando/Altamonte Springs. It summarizes the hotel's new restaurant and lounge called "U", a fitness center, spa services, an expanded conference center, upgraded guest rooms including suites and townhouses, on-site activities, nearby golf courses and attractions, and the hotel's central location near Orlando.
Facebook Marketing Campaign Binoy Zapanta
The document outlines a Facebook advertising campaign conducted by The Satchel Diva, a local Manila bag brand. The campaign aimed to boost awareness and engagement through boosting a post on Facebook. Metrics showed a significant increase in post reach, likes, comments and clicks after boosting the post with a PHP400 budget targeted at women aged 18-40 in the Philippines. The brand learned that Facebook post boosting is an effective way to promote the brand and drive engagement with target audiences.
Similar to THE TRUST BANK (20)
How First Principles, Advice & AI is killing Banking
How First Principles, Advice & AI is killing Banking
Indiana FirstNet Exponential Government Presentation
Indiana FirstNet Exponential Government Presentation
Augmented: Life in the Smart Lane presentation for Techsauce 2017
Augmented: Life in the Smart Lane presentation for Techsauce 2017
"Use Storytelling as a Strategic Business tool" by Maria Mocerino
"Use Storytelling as a Strategic Business tool" by Maria Mocerino
Les fondamentaux du e-commerce en France et en Belgique
Les fondamentaux du e-commerce en France et en Belgique
SearchLove London | Kelvin Newman, 'What the Flash Crash and Black Boxes can ...
SearchLove London | Kelvin Newman, 'What the Flash Crash and Black Boxes can ...
Harriet Hadfield – The mobile journalist’s toolkit
Harriet Hadfield – The mobile journalist’s toolkit
More from Ullash Tiwari
The Original Lookbook
The Original is a 34L backpack by Vuelo Nomadic Goods that can be used as both an everyday backpack and luggage for short trips. It has enough space for a 17-inch laptop and clothes, with adjustable straps for a comfortable fit. The backpack features an easy access zipper halfway down and intuitive compartments to keep items organized. It has undergone field testing carrying a variety of items during international travel, proving its durability to withstand rough treatment while protecting its contents. The backpack uses high quality YKK zippers made in Japan that securely interlock tight.
Ecomerce in Latin America
The document discusses e-commerce trends in Latin America, particularly in Brazil. It notes that e-commerce revenue in Brazil, Argentina, and Mexico is forecast to increase 135% between 2013 and 2018. Specifically in Brazil, online retail revenue is predicted to grow from $15 billion in 2013 to $35 billion by 2018, with the number of online buyers increasing nearly 80% in that period. The top product categories for e-commerce in Brazil are reported to be apparel, beauty products, household appliances, books, computers, cell phones, home goods, consumer electronics, sports goods, and toys. The document also lists some challenges to selling overseas like different customer cultures, payment services, tax laws, shipping costs, and the need
ANSKOS / muesli / FMCG (Fast Moving consumer good) Launch Strategy
Most of the credit goes to the wonderful Nick Smith.
A Client of ours, was launching a FMCG,
The Client being from Perth, West Australia want to Launch to Australia-Wide with the goal of being under $1,000,000 to stay competitive against brands such as Carmens and Uncle Tobys
content & communications strategy
The document outlines an approach to content and communications strategy that focuses on understanding why an organization communicates (their objectives), who they need to reach, what message to convey, and where to share that message. It emphasizes identifying the natural conversations occurring in social media and finding ways to contribute meaningfully. The approach strives to keep strategies simple, practical, and tied closely to establishing brand identity while creating value for audiences. It is led by an experienced strategist and aims to deliver measurable results through collaborative work tailored to each client's unique needs and goals.
The trees and the forests, 'why' brand and why us
The document discusses brand strategy and why it is important. It defines a brand as the personality of a product or service. A strong brand is built through every customer interaction and experience. The document advocates developing a holistic brand strategy that guides the customer experience, culture, and messaging. It notes that an effective strategy provides clarity on where the brand needs to go and how to get there.
Top Search engines in ASIA
The document shows the market share of top search engines in various Asian countries/regions. Google is the dominant search engine in most places, though other Asian search engines like Baidu in China, Naver in South Korea, and Yahoo in some regions also have significant shares. The document also lists the top 3 search queries for each location to show search interests.
What is Lucky-dux.com
LDX is an e-commerce platform that discovers unique, innovative, functional, and stylish products for its growing community of 250,000 consumers. It sources products from around the world and features them in exclusive online shops for limited periods. LDX expects to grow its member base to 500,000 over the next two years through strong marketing. Its members are affluent and tech-savvy Australians aged 25-45, mostly located in major cities. The platform allows brands to launch exclusive online shops through LDX and benefit from its marketing and fulfillment services. It offers brands two shipping and payment options to suit different needs.
Ten very special things, The worlds' most interesting store
Ten Very Special Things is an online store that sells collectibles and objects of obsession, with profits donated to charity. It allows people to convert possessions into donations for their favorite cause. Items for sale include limited editions, cult brands, and objects with notable histories or owners. Donors choose the charity that receives a portion of the sale price and get promotional benefits. The store aims to connect individuals, businesses and charities through ecommerce in a novel way.
The very special, executive summary v4.0
The Very Special is a proposed urban guide and online channel that aims to be different than typical city guides in three ways: by providing insider access, carefully curating only "special" content, and championing authentic experiences. It also aims to be unique in its business model by operating as a collaborative creative laboratory, digital channel, and collective where participants can own shares. The proposal seeks creative and technical contributors to help launch an initial beta site in July and further develop the project into an "academy" where young creatives can learn while creating the channel's content.
How your brand can work with Lucky-Dux.com
Lucky-dux.com is a marketing and sales channel that promotes emerging brands through a private members network of 250,000 people. It focuses on one selected brand per day, engaging members with brand-focused messaging to drive awareness and sales. Lucky-dux works with brands to agree on featured products and pricing, then sends exclusive online shop links to members for a limited time period. This allows brands to control access and timing of sales while driving demand to retail stores. Shipping is offered either from the brand or Lucky-dux's warehouse depending on the solution chosen. No costs are incurred by brands for the initial campaign promotion and Lucky-dux takes a margin on product pricing.
2014 Insurance trends Australia
The general insurance market will see significant changes as insurers seek to improve profitability and grow in concentrated markets. Large domestic insurers may look overseas or acquire smaller commercial insurers for growth. Premium increases are needed across the industry due to 2008/09 losses, but price competition will be intense. Consumers will be more value-focused and shop online, demanding simple products and choices, while big banks increase focus on insurance profits. Large insurers may launch online brands for niche customers, where price competition from online sales and aggregators will increase.
Australian Car Insurance Market - ANALYSIS
For my MBA and also my current consulting role I had to assess the Australian Motor Insurance market in terms of its economics, drivers, trends and competitive structure to inform my client of the market’s attractiveness to grow sales revenues and also give consideration to lessons from overseas General Insurance markets
Also I had to determine what strategic design principles would need to be applied to any new initiatives based on bank strategy, so my client's strategy, the client's Group’s brands, and awareness of customer needs
This powerpoint slides also assess what issues may exist in my Client's current Motor Insurance operating model and customer value proposition that may need to be addressed for new initiatives to succeed
Ullash's Digital Brief
Hi,
have you ever wanted to start a project, so this is the first point of call, this a briefing document to give to your supplier
10 Common Mistakes that people make when marketing their Fashion Brand
Fashion Brands have a personality of their own, more so than any other business out
there. They are living, breathing organisms touching the lives of their consumer
quite personally by virtue of the product they sell.
Clothing, accessories; the way you look, carry yourself, are perceived by others. All
personal choices, a refl ection of the person you are and such decisions cannot and are
not taken lightly. Hence with great power comes great responsibility.
The way that a fashion house presents itself to the world is paramount to its success or
failure. It has to have a clear vision, look, personality. It needs to have a set demographic
that relates to it and it needs to know what exactly that demographic is.
Not only must they be careful of how they present themselves but also be fully aware of
how their cast image will be perceived by others. In an industry so vastly growing, in a
world where fashion knows no bounds, a new fashion brand opens its doors everyday
and joins in the struggle of making its mark and leaving a lasting impression on the
people.
Whereas old fashion brands, already established, are fighting the battle to stay hip and
relevant. Most of both, the latter and the former, are failing to do so in today’s economy
and the mounting competition they face. In this atmosphere, fashion brands are either
taking too many risks or staying too safe, none finding the right balance.
In such times, it is easy as well as necessary to highlight certain common mistakes made
on a daily basis by old and new fashion brands alike.
Warhol's children presents instant celebrity
The document introduces the concept of "Instant Celebrity" from the magazine Warhol's Children, which aims to make random people famous for random reasons, as a tribute to Andy Warhol's contribution to modern celebrity culture by decoupling fame from talent or achievement; it provides some examples of people who have been selected as "Instant Celebrities", such as a woman who holds a world record for international travel in a chipmunk costume, several writers and artists, and encourages readers to nominate others who may want to become instant celebrities.
More from Ullash Tiwari (16)
ANSKOS / muesli / FMCG (Fast Moving consumer good) Launch Strategy
ANSKOS / muesli / FMCG (Fast Moving consumer good) Launch Strategy
Ten very special things, The worlds' most interesting store
Ten very special things, The worlds' most interesting store
10 Common Mistakes that people make when marketing their Fashion Brand
10 Common Mistakes that people make when marketing their Fashion Brand
THE TRUST BANK
- 2. T H E T R U S T B A N K T H E P O W E R B A N K T H A T O F F E R S C A B L E - F R E E S I M P L I C I T Y
- 3. 2 YOU DON’T KNOW WHAT REAL FREEDOM IS UNTILYOU EXPERIENCE CABLE-FREE CHARGING.
- 4. T H E T R U S T B A N K T H I S T R A V E L E S S E N T I A L L E T S Y O U C H A R G E 2 D E V I C E S S I M U LT A N E O U S LY, A S W E L L A S O F F E R S C A B L E - F R E E S I M P L I C I T Y. F I N A L LY A P O W E R B A N K T H A T S U C K S ! S U C K S W I T H S U C T I O N C U P S T H A T I S , S O Y O U C A N P LU G Y O U R P H O N E I N A N D U S E I T J U S T A S B E F O R E W I T H O U T B E I N G T E T H E R E D T O A C H A R G E R . 3
- 5. 4 USE ITANYWHERE WITH THE ADJUSTABLE POP-PORT FOR DIRECT CHARGING,YOU CAN CONVENIENTLY USE THE TRUST BANK ANYWHERE,ANYTIME.
- 6. 5 THE POWERBANKTHAT SUCKS! SUCKS WITH SUCTION CUPS THAT IS, SO YOU CAN PLUG YOUR PHONE IN AND USE ITJUSTAS BEFORE WITHOUT BEING TETHERED TO A CHARGER.
- 7. 6 TECH SPECS PORTS: 2 (1 X MIRCO USB/1 X LIGHTING BLOT, 1 X USB ) BATTERY: LI-POLYMER CELL INPUT: 5V/1.X0A OUTPUT: 5V/2.1AMAX. CAPACITY: 6000MAH SAFETY CERTIFICATES: ROHS, CE & FCC
- 8. 7 ADDITIONAL INFORMATION WEIGHT: .183 KG / DIMENSIONS: 13.2 X 7.2 X 1.1 CM / COLOUR: SILVER WHAT’S IN THE BOX? (1) TRUSTBANK WITH (MIRCO USB/LIGHTNING BOLTADAPTOR) (1) MANUAL (1) SCREWDRIVER (1) EXTRAADAPTOR FOR (MIRCO USB/LIGHTNING BOLT)