This document provides an agenda and details for the London Bridge Network meeting on May 5th at Winks Eatery. The meeting will include presentations from six speakers including Cheri McLeod from the SoHo Community Association and Eric Vardon from Arcane. The agenda runs from 5:30-7:00 PM with networking before and after the speaker presentations. The next London Bridge Network event will focus on networking.
Dallas was built with a can-do spirit and enterprising attitude. That’s why The Dallas Entrepreneur Center was proud to host the annual State of Entrepreneurship event bringing together a dynamic network of entrepreneurs and community leaders as we celebrated our region's growth of the entrepreneurial ecosystem and shared a recap of some of the big news and events from 2014.
Special thanks to our sponsors this evening for their generous support - our Title Sponsor AT&T, and including Dallas Regional Chamber, SoftLayer, Vela Kellers, Silicon Valley Bank, Trinet, Speakeasy, and our friends in the DEC Ambassador program for live-streaming tonight's event.
soe2014.thedec.co
#SOE2104
Dallas was built with a can-do spirit and enterprising attitude. That’s why The Dallas Entrepreneur Center was proud to host the annual State of Entrepreneurship event bringing together a dynamic network of entrepreneurs and community leaders as we celebrated our region's growth of the entrepreneurial ecosystem and shared a recap of some of the big news and events from 2014.
Special thanks to our sponsors this evening for their generous support - our Title Sponsor AT&T, and including Dallas Regional Chamber, SoftLayer, Vela Kellers, Silicon Valley Bank, Trinet, Speakeasy, and our friends in the DEC Ambassador program for live-streaming tonight's event.
soe2014.thedec.co
#SOE2104
The 20 businesswomen overcoming the pandemic 2021 compressedMerry D'souza
Edith N. Nordmann: EMPOWERING CLIENTS TO ACHIEVE BEST RESULTS The greatness of a person has to be established by… 1 Shares insights success March 8, 2021 Emma
Allocating resources across the marketing mix is a lot like gathering the ingredients for a cookie recipe. You’ve got to determine the right ingredients and proportions for a delicious result. You want the finished goodie to delight cookie lovers—from positive comments and advocacy to second helpings and a commitment to your cookies. Although there are many good cookies out there, there are a multitude of options for consumers to research, engage, and build a relationship with your particular cookie, or brand.
That’s why it’s essential that your company’s marketing mix has the right allocation of resources across the four Ps of marketing: placement, price, product, and promotion.
You’ll want to join our panel of expert social bakers to discuss the importance of:
-Analyzing your social media channels, content, and subscribers
-Connecting your communications with channels
-Listening to community needs to fill gaps
-Combining channels where necessary
-Building your marketing strategy
UK Event - Dell B2B Social Media Huddle, London 2009Kerry Bridge
Neville Hobson from WeissComm Group and I have organised a free event to bring together senior communications and marketing professionals to exchange and share experiences on B2B social media.
This event has now sold out - however you can follow this event on Twitter using #dellb2b and we'll let you know where presentations from the day wil be posted.
http://bit.ly/4wCjbV
In this edition of The SoDA Report, we explore Spurring Positive Change. Effecting real change is not a formulaic process. As strategic design expert Anna Meroni underscores in her work, it involves interpreting situations where problems are open and ill-defined, tasks are unclear, processes are experimental and where knowledge is something that emerges step by step through continuous interactions with other players.
*Please note that certain anchor links will only work if the publication is downloaded locally. Additionally, full interactive functionality of the report (photo carousels) are available via the Report's responsive site www.sodareport.com.
This is Havas Worldwide Melbourne. An full service, integrated advertising agency. We strive to create ideas that have social significance and that people are compelled to share. In doing so making our client's brands famous and delivering maximum ROI.
Creative Clinic is a multi award-winning brand, design and digital agency. The studio (Communications Agency Of The Year 2020 – Highly Commended) has been helping start-up and established businesses, and not-for-profit organisations, to build distinctive brands, create memorable campaigns and develop highly effective digital platforms across a range of sectors (including charity, consumer, business to business, travel, food and leisure) since 2006. Our work is strategic and innovative, elevating brands through print, advertising, web and social, whilst providing specialised creative excellence, client-focused delivery and ongoing results.
It’s true: your best brand advocates are coming from inside the company. Are you leveraging the reach and authentic enthusiasm of your employees? Identifying and mobilizing your employees are the first steps to putting in place a solid advocacy program. But a crucial last step that isn’t often talked about is measuring results and tweaking your program. In this webinar, we’ll talk to experts from brands that have measured the effectiveness of their advocacy programs to identify what’s working and what could work better. Whatever stage of implementing your program you’re in, it’s important to understand how to tell if your efforts are making a difference for your brand’s reputation in the market.
In this webinar, our panelists will talk about:
-How to set up your employee advocacy program with clear goals and KPIs while also remaining agile;
-What parts of your program you should be measuring;
-How to turn data from your program into results that tell a story;
-Which tools will help you consistently measure your results in a clear, helpful way.
The Digital Leaders Masterclass will showcase a selection of expert insights from five industry leaders who will share their experience and thought leadership on the big issues, industry trends and innovative strategies that will help deliver excellence in online marketing performance.
The masterclass is a must attend for digital marketers who want to develop a greater insight into the holistic world of digital, a world that demands greater connectivity across all digital functions. Hot topics include: search, content marketing, social media, data analysis & insight and online brand reputation management.
Are you leveraging customer conversations in social media to inform strategies and guide the creation of marketing programs? Learn how in our webinar “How to Create a Cultural Model for Effective Social Media Management.” See how the largest brands in the world work across their organization to develop a communications and an engagement framework that incorporates their audience and their brand identity.
Join us to hear how marketing professionals can interact with brand advocates, create an environment that inspires dialogue, and build a brand narrative through shared stories and customer interactions. Social media marketing programs excel when marketers create experiences that capture and reinforce the positive relationship—and feelings—customers already have with their brands. In this compelling, 60-minute webinar, we’ll show you how to:
Create a social presence that resembles your customers’ real world experience with your brand
Develop customer connections based on shared interests and passions
Integrate your brand’s marketing objectives into social media programs
Discover the right balance of brand or product content vs. user generated content
And more
The presentation by Allison Price from techalliance at the February 2016 London Bridge Network Event - Small Business Incubators
http://www.techalliance.ca
http://www.londonbridgenetwork.com
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Edith N. Nordmann: EMPOWERING CLIENTS TO ACHIEVE BEST RESULTS The greatness of a person has to be established by… 1 Shares insights success March 8, 2021 Emma
Allocating resources across the marketing mix is a lot like gathering the ingredients for a cookie recipe. You’ve got to determine the right ingredients and proportions for a delicious result. You want the finished goodie to delight cookie lovers—from positive comments and advocacy to second helpings and a commitment to your cookies. Although there are many good cookies out there, there are a multitude of options for consumers to research, engage, and build a relationship with your particular cookie, or brand.
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-Combining channels where necessary
-Building your marketing strategy
UK Event - Dell B2B Social Media Huddle, London 2009Kerry Bridge
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7. Cheri McLeod is passionate about community, civic engagement and bringing people
together. Recreating her life after a brain injury and learning to cope with mental
illnesses, Cheri found that the secret to her recovery came with helping others. From
initiating free hug days to organizing civic engagement events such as London's VOICE,
Cheri is inspired by fellow Londoners to do more for our community. An Awesome
London Trustee, a proud supporter of Women in Politics and most recently, newly
named President of the SoHo Community Association, Cheri is fully engaged, and loving
every minute of it.
8. Over the past 20 years Eric Vardon has been involved with over 10 successful businesses
and led award-winning campaigns for a broad range of market leaders including AOL,
Bridgestone, General Motors, GoodLife Fitness, Roots, The Hearst Company, Laura Secord,
Popular Mechanics and Wired Magazine.
As Founder of Canadian clothing brand AllMaple Apparel, Eric grew the venture from
initial concept into two retail flagship stores, a national wholesale division and a global E-
commerce store. At its peak, AllMaple featured on MTV, Much Music, The Juno Awards
and in a national partnership with Molson Breweries.
Currently, Vardon holds equity in over 5 businesses and is the President & CEO at Arcane –
a new breed of marketing agency that combines digital innovation and brand storytelling
to deliver ROI-obsessed marketing campaigns.
9. Ross Rains is a commercial office developer and business coach with a connection to
SOHO going back some 8 years with his family run business now operating four
properties in SOHO. He is passionate about helping young entrepreneurs, social
service organizations as well as IT pioneers find a home in SOHO where they can plant
and grow
10. Michelle Quintyn is a renowned leader in the non-profit community. As President and
CEO of Goodwill Industries, Ontario Great Lakes, Michelle has guided the evolution of
Goodwill’s mission and operations since 2005, growing from 4,000 to 20,000 people
served, increasing the social enterprise revenue from $5.8 million to $21 million, and
creating more than 350 new jobs to enlarge the workforce to 520 employees. With
extensive experience in non-profit management, community development,
fundraising, government relations, marketing, strategic communications and
administration, she is responsible for founding and developing several signature non-
profits addressing important social, cultural, community and environmental change.
11. Karen brings together 15 years of business experience and acumen in sales, marketing,
communications, digital and social strategy, operations management, and project
management to help companies redesign their internal operations, which leads to
designing external opportunities.
Operations matter. As a process designer, Karen has created efficiencies and saved her
organizations hundreds of thousands of dollars annually. As a Project Manager, Karen
managed the implementation of projects that have ranged from $2M to $35M. Due to
her background as a Business Analyst and Project Manager, she has an innate
understanding of the importance of establishing best practices and how to measure their
impact.
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25. Emily Nielsen is one of Canada’s leading Unified Communications Strategists. As a
business owner and entrepreneur, clients benefit from her strong business acumen
and her ability to align technology projects to business needs that produce superior
results. Emily has a strong background in IP telephony, multimedia contact center,
data/video networks, mobility applications and much more.
As the President of Nielsen IT Consulting Inc. (Nielsen IT) Emily is proud of her strong
team of industry experts that collectively help clients solve complex problems with
tailored solutions. At Nielsen IT, we are known for our assessments, preparation of
RFP/RFQ’s, vendor evaluation processes and project management services.
26. Established in 1999.
HQ in London, Ontario.
We provide businesses with
independent consulting on
modern communications
technology.
27. We help businesses leverage
modern communications
technology to enable their
employees to connect,
collaborate, and work effectively
regardless of where they are.
29. Thank you to Tariq Chaudhry at Paper and Pixel Media for designing the new logo for London
Bridge Network.
Tariq can be contacted at info@paperandpixelmedia.com