The second-largest metropolitan statistical area in the Southern United States lies in the West Texas city of El Paso. El Paso has a population nearing 900,000 residents. Unfortunately, like most other large cities El Paso suffered from disinvestment in their downtown communities. This led to a loss of jobs and ultimately decent living conditions in this portion of the city. To date, El Paso has implemented and is about 80% complete with a downtown El Paso revitalization project. The city's leaders and residents recognize the importance of bringing downtown back to life. Disinvestment is primarily to blame for the erosion of beautiful downtown El Paso Texas. It is an impressive collection of historic buildings and streets and sidewalks the intertwined in the oldest city in the southwest United States. This downtown revitalization project was titled plan El Paso. It was adopted by the city and 2010 with an overall plan of encouraging development within the existing city limits, expand on conservation of environmental resources, spurring economic investment, reducing the cost of providing infrastructure and services, as well as reclaiming abandoned areas. Historical buildings were to be revitalized and once again habitable while still maintaining their historical significance as well as preserving the city's western image. According to our text written by Leigh and Blakely, "In the classical model, the economy is developed by a business-oriented organization that can advocate for the interests of the firms in the region”. (Leigh and Blakely, 2016) They go on to highlight that, “In the New Economy, the community has many organizations representing diverse interests, and only through a collaboration among the organizations is economic development possible” (Leigh, 2016). One particular struggle and faced by the city of El Paso was the fact that although El Pasoans take deep pride in their city and local communities, they realized there was very little interest from outside to invest in the city. Although there was an enormous interest to invest in historic downtown El Paso, new construction was favored by outside investors. This can be contributed to both entrepreneurship as well as globalization in terms of the challenges faced with the revitalization project. El Paso sought to revitalize downtown in the image of the old, yet ensure that environmental consciousness is taken into account by utilizing green energy and practices. An example of this is stormwater storage facilities which double as a cleaning element for the straits before reaching their storage ponds. El Paso wanted to provide a network of public transportation at an affordable price, with options to choose from. This was to utilize natural gas-powered buses, as well as a new rail system modeled after the 1950s style model. The cost and benefits of how public investments, as well as private investments, would be utilized to stimulate downtown redevelopment raised .