This document discusses new models of primary care for diabetes management. It describes how a federation of 61 practices in Suffolk, England established a community interest company to provide diabetes services to 580,000 patients. Key aspects of their model include patient involvement, investing in primary care services, and establishing a diabetes specialist team in the community. The model has improved diabetes outcomes across practices and helped increase the percentage of patients receiving all eight diabetes care processes from 40.1% to 60.3% over one year. Lessons learned include the importance of clinical leadership, ability to monitor progress, and using peer pressure and financial incentives to facilitate practice changes.