7. It refers to the stability of the political environment and
the attitudes of political parties or movements.
Political factors include
-government policy
laws, and
government agencies.
8. Economic factors have significant impact on
organization. Economic factors affect the consumer
purchasing power and spending patterns and their levels
and distribution of income.
10. The areas that involve the shared belief and attitudes of the
population.
social factors include-
Characteristics of the population.
Values and attitudes.
Lifestyles and relationships.
Health consciousness.
Emphasis on safety.
Income levels.
Age distribution. Etc,
11. It refers to the development in the field of
technologies which effects business by new inventions of
production and other improvements in techniques to
perform the business work.
Factors affecting market:
1. Producing goods & services.
2. Distributing goods & services.
3. Communicating with target market.
12. Legal factors of the business means all factors relating to
law and legal orders which affect business and its workings.
Legal factors include-
Organizational laws
Employee laws
Consumer protection law
Health and safety law.
13. Environmental factors include those factors that
influence or determine surrounding environment.
Environmental factors include-
1. Geographic boundaries.
2. Climate change.
3. Disposal of waste material.
4. Energy availability and consumption.
5. Recycling procedures.
6. Limited natural resources.
7. Attitude towards environment.
14. Launching a new product / service
Entering a new region or country
Considering a new route to your market
Working as part of a strategic project team
