The influence of search engine optimization on Google's results: A multi-dimensional approach for detecting SEO
Sebastian Sünkler
Lewandowski, D., Sünkler, S., Yagci, N.(2021). The Influence of search engine optimization on Google’s results: A multidimensional approach for detecting SEO, 13th ACM Web Science Conference. https://doi.org/10.1145/3447535.3462479
https://iframe.videodelivery.net/eyJraWQiOiI3YjgzNTg3NDZlNWJmNDM0MjY5YzEwZTYwMDg0ZjViYiIsImFsZyI6IlJTMjU2In0.eyJzdWIiOiJmMDRjOTZhYTM0NWUwNDNiZWU3YTI2Nzk1Y2FmYmM3NyIsImtpZCI6IjdiODM1ODc0NmU1YmY0MzQyNjljMTBlNjAwODRmNWJiIiwiZXhwIjoxNjUwNjUxMDA5fQ.RdUIH5lrHJMYyPRmuICgFWXdsLh43ulC6oqK-5QqKUyzSmm27uFUcOKAtuN5oHlq2vbKvh4Jvqqtl980A-EmsGdCQ9NMAWdVRzJow3tXbGNKVCjYnRXHMnRKSKgeH84cigLaTDfu1-BaqbxhFPMceLP9jMM7HlmFQWnQXQRsyAs1u41CW1uy4GrUdmqSEj2rGOlWNRorAz9C_w8W-XCw9_dr2TmaT3re5Ta9eaJdtAanxqlBmjsOqReVk463-ZKtIdURDOPkG3My6jgLhkL_t5RwofFFo8JAUSvkZkTaM6Zd8wpk_oxQ39p120x0VI4L30l8EDyd9apep-rlgQhZmw
The Effect of Search Engine Optimization on Search Results: The SEO Effect Pr...Sebastian Schultheiß
The overall goal of the project is to describe and explain the role of search engine optimization from the perspective of the participating stakeholder groups by analysing search results/search result pages for optimized content as well as quantitative and qualitative surveys of search engine users, search engine optimizers and content providers. Thus the external influence on the results of commercial search engines can be described and quantified for the first time. The project contributes to theory building in information science by extending existing information-seeking models by a component of external influence on the search results.
https://searchstudies.org/research/seo-effekt/
LEARN HOW TO MAKE A BETTER WEBSITE WITH GOOGLE & SEOElsa Langer
I love creating websites with the Wix Platform. It is so easy to use and lately I just can't get enough sleep because all I want to do is create, create and create!
The purpose of this SlideShare is to offer you some information and articles that I have collected on how to make better websites using Google and SEO (Search Engine Optimization).
I hope that you find this to be very helpful with your websites because the importance of creating them is to share your skills and knowledge. In order to do that, you need to get the word out that you have created it. So I hope that the information in this presentation will help you with SEO and Google Analytics so that your website could rank higher on Google.
The Effect of Search Engine Optimization on Search Results: The SEO Effect Pr...Sebastian Schultheiß
The overall goal of the project is to describe and explain the role of search engine optimization from the perspective of the participating stakeholder groups by analysing search results/search result pages for optimized content as well as quantitative and qualitative surveys of search engine users, search engine optimizers and content providers. Thus the external influence on the results of commercial search engines can be described and quantified for the first time. The project contributes to theory building in information science by extending existing information-seeking models by a component of external influence on the search results.
https://searchstudies.org/research/seo-effekt/
LEARN HOW TO MAKE A BETTER WEBSITE WITH GOOGLE & SEOElsa Langer
I love creating websites with the Wix Platform. It is so easy to use and lately I just can't get enough sleep because all I want to do is create, create and create!
The purpose of this SlideShare is to offer you some information and articles that I have collected on how to make better websites using Google and SEO (Search Engine Optimization).
I hope that you find this to be very helpful with your websites because the importance of creating them is to share your skills and knowledge. In order to do that, you need to get the word out that you have created it. So I hope that the information in this presentation will help you with SEO and Google Analytics so that your website could rank higher on Google.
SEO, Search Engine Ranking Position (SERP) ReportKevin James
Here is an example of an actual search engine ranking position report (SERP) completed by Kevin James for Service Master Clean Corporation. --- The results of this analysis impressed the client successfully landed a contract to redesign their website and manage both SEO and paid search engine advertising work.
School of Internet Marketing is the best training institute for digital marketing in Pune as they provide theory and practical knowledge to their students.
Modern SEO is All About Content, Social Media aJeff Sauer
Modern SEO is no longer about exploiting search engines for gain. It's about creating great content and engaging with social media. Learn about why this is so important and how you can implement a process to make SEO work for you.
Seminar on Search Engine Optimization.
Because users rarely click on links beyond the first search results page, boosting search-engine ranking has become essential to business success. With a deeper knowledge of search-engine optimization best practices, organizations can avoid unethical practices and effectively monitor strategies approved by popular search engines.
Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
For many people SEO is a set of hidden tricks, performed only from some “SEO gurus” who know the secrets of Google. A few years ago, SEO was easier, as it was enough to create a landing page, add some keywords and build links, in order to achieve high rankings.
Nowadays, SEO became more complex and difficult, as it is required to optimize several different aspects of the website. In the following guide we will examine the major steps of a successful SEO plan.
Blueliner - A Leading Digital Agency - 2010 Capabilities DeckArman Rousta
Blueliner is a reputable digital marketing agency based in New York, with presence in Asia, Latin America and Europe. We have built successful social, mobile and search campaigns for hundreds of clients. Attached is Blueliner's 2010 capabilities and case study deck.
Der Einfluss der Suchmaschinenoptimierung auf die Ergebnisse von Google:
Ein mehrdimensionaler Ansatz zur Erkennung von SEO
Sebastian Sünkler
LWDA 2021,
Lernen, Wissen, Daten, Analysen 2021, September 1-3, 2021, Munich, Germany, Online
SEO, Search Engine Ranking Position (SERP) ReportKevin James
Here is an example of an actual search engine ranking position report (SERP) completed by Kevin James for Service Master Clean Corporation. --- The results of this analysis impressed the client successfully landed a contract to redesign their website and manage both SEO and paid search engine advertising work.
School of Internet Marketing is the best training institute for digital marketing in Pune as they provide theory and practical knowledge to their students.
Modern SEO is All About Content, Social Media aJeff Sauer
Modern SEO is no longer about exploiting search engines for gain. It's about creating great content and engaging with social media. Learn about why this is so important and how you can implement a process to make SEO work for you.
Seminar on Search Engine Optimization.
Because users rarely click on links beyond the first search results page, boosting search-engine ranking has become essential to business success. With a deeper knowledge of search-engine optimization best practices, organizations can avoid unethical practices and effectively monitor strategies approved by popular search engines.
Whenever you enter a query in a search engine and hit 'enter' you get a list of web results that contain that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you have ever wondered why some of these websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO).
SEO is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines.
For many people SEO is a set of hidden tricks, performed only from some “SEO gurus” who know the secrets of Google. A few years ago, SEO was easier, as it was enough to create a landing page, add some keywords and build links, in order to achieve high rankings.
Nowadays, SEO became more complex and difficult, as it is required to optimize several different aspects of the website. In the following guide we will examine the major steps of a successful SEO plan.
Blueliner - A Leading Digital Agency - 2010 Capabilities DeckArman Rousta
Blueliner is a reputable digital marketing agency based in New York, with presence in Asia, Latin America and Europe. We have built successful social, mobile and search campaigns for hundreds of clients. Attached is Blueliner's 2010 capabilities and case study deck.
Der Einfluss der Suchmaschinenoptimierung auf die Ergebnisse von Google:
Ein mehrdimensionaler Ansatz zur Erkennung von SEO
Sebastian Sünkler
LWDA 2021,
Lernen, Wissen, Daten, Analysen 2021, September 1-3, 2021, Munich, Germany, Online
Ist die Webseite suchmaschinenoptimiert?
Vorstellung eines Online-Tools zur Analyse der Wahrscheinlichkeit der Suchmaschinenoptimierung auf einer Webseite
Sebastian Sünkler
16. Internationalen Symposiums für Informationswissenschaft (ISI 2021) March 8-11, 2021, Online
https://www.youtube.com/watch?v=LG1y27FIcps
Sünkler, S.; Lewandowski, D.(2021). Ist die Webseite suchmaschinenoptimiert? Vorstellung eines Online Tools zur Analyse der Wahrscheinlichkeit der Suchmaschinenoptimierung auf einer Webseite In: T. Schmidt, C. Wolff (Hrsg.): Information between Data and Knowledge. Information Science and its Neighbors from Data Science to Digital Humanities. Proceedings of the 16th International Symposium of Information Science (ISI 2021), Regensburg, Germany, 8th—10th March 2021. Glückstadt: Verlag Werner Hülsbusch, pp. 299—306.
https://www.doi.org/10.5283/epub.44949
Den Einfluss der Suchmaschinenoptimierung messbar machen:
Ein halb-automatisierter Ansatz zur Bestimmung von optimierten Ergebnissen auf Googles Suchergebnisseiten
Sebastian Sünkler
16. Internationalen Symposiums für Informationswissenschaft (ISI 2021) March 8-11, 2021, Online
https://www.youtube.com/watch?v=3IbqxM52Ifo
Sünkler, S.; Lewandowski, D.(2021). Den Einfluss der Suchmaschinenoptimierung messbar machen: Ein halb-automatisierter Ansatz zur Bestimmung von optimierten Ergebnissen auf Googles Suchergebnisseiten. In: T. Schmidt, C. Wolff (Hrsg.): Information between Data and Knowledge. Information Science and its Neighbors from Data Science to Digital Humanities. Proceedings of the 16th International Symposium of Information Science (ISI 2021), Regensburg, Germany, 8th—10th March 2021. Glückstadt: Verlag Werner Hülsbusch, pp. 273—298. https://www.doi.org/10.5283/epub.44948
Ok Google... The end of search as we know it
Projektvorstellung bei der Preisverleihung des TIP – Team Award Information
Professionals beim 106. Bibliothekartag in Frankfurt am Main
Sebastian Sünkler & Sebastian Schultheiß
106. Bibliothekartag, May 30 – June 2, 2017, Frankfurt a. M., Germany
THE END OF SEARCH AS WE KNOW IT: Sprachsuche und Personal Assistants als neuer Zugang zu Informationen
Sebastian Sünkler
7. Schweitzer E-Book Forum, November 23, 2017, Hamburg, Germany
WEBSEARCH: THE NEXT GENERATION
Entwicklungen in der Websuche durch die Verbreitung von
Sprachsteuerung und Personal Assistants und deren
Chancen und Risiken in der Anwendung
Sebastian Sünkler
DGI-Forum Wittenberg, „Am Anfang war das Wort – wer aber hat heute das Sagen? Sprache, Wahrheit und Datensouveränität in modernen Kommunikationswelten“, September 7-9, 2017, Wittenberg, Germany
World Usability Day Hamburg 2015: Workshop Voice Search
Sebastian Sünkler & Sonja Quirmbach
World Usability Day (WUD) 2015, November 12, 2015, Hamburg, Germany
Lebensmittelkontrolle 2.0: Das AAPVL Projekt
Alexandra Krewinkel, Sebastian Sünkler, Dirk Lewandowski, Niklas Finck, Boris Tolg, Lothar W. Kroh & Jan Fritsche
Food Science Dialog Hamburg 2015, September 14-18, 2015, Hamburg Germany
Relevance Assessment Tool - Ein Werkzeug zum Design von Retrievaltests sowie zur weitgehend automatisierten Erfassung, Aufbereitung und Auswertung der Daten
Dirk Lewandowski & Sebastian Sünkler
2. DGI-Konferenz, March 22-23, 2012, Düsseldorf, Germany
Lewandowski, D., & Sünkler, S. (2012). Relevance Assessment Tool: Ein Werkzeug zum Design von Retrievaltests sowie zur weitgehend automatisierten Erfassung, Aufbereitung und Auswertung der Daten In Social Media und Web Science: Das Web als Lebensraum. Proceedings der 2. DGI-Konferenz (S. 237–249). https://searchstudies.org/wp-content/uploads/2021/06/Lewandowski_Sunkler_Relevance_Assessment_Tool_Ein_Werkzeug_zum_Design_von_Retrievaltests_sowie_zur_weitgehend_automatisierten_Erfassung_Aufbereitung_und_Auswertung_von_Daten.pdf
Die Verbreitung von Sprachsteuerung und Personal Assistants auf Smartphones und deren Chancen und Risiken in der Anwendung
Sebastian Sünkler
TA16-Konferenz, Smart New World – Was ist "smart" an smarten Technologien, May 30, 2016, Wien, Austria
Trends und Entwicklungen in der Websuche und deren Relevanz für Bibliotheken: Workshop bei der Veranstaltung „Move and Make“ – in/trans/formation durch Themen, Trends und Visionen
Sebastian Sünkler
in/trans/formation, February 5, 2016, Hamburg
More from Hamburg University of Applied Sciences (HAW) (13)
Seminar of U.V. Spectroscopy by SAMIR PANDASAMIR PANDA
Spectroscopy is a branch of science dealing the study of interaction of electromagnetic radiation with matter.
Ultraviolet-visible spectroscopy refers to absorption spectroscopy or reflect spectroscopy in the UV-VIS spectral region.
Ultraviolet-visible spectroscopy is an analytical method that can measure the amount of light received by the analyte.
A brief information about the SCOP protein database used in bioinformatics.
The Structural Classification of Proteins (SCOP) database is a comprehensive and authoritative resource for the structural and evolutionary relationships of proteins. It provides a detailed and curated classification of protein structures, grouping them into families, superfamilies, and folds based on their structural and sequence similarities.
Earliest Galaxies in the JADES Origins Field: Luminosity Function and Cosmic ...Sérgio Sacani
We characterize the earliest galaxy population in the JADES Origins Field (JOF), the deepest
imaging field observed with JWST. We make use of the ancillary Hubble optical images (5 filters
spanning 0.4−0.9µm) and novel JWST images with 14 filters spanning 0.8−5µm, including 7 mediumband filters, and reaching total exposure times of up to 46 hours per filter. We combine all our data
at > 2.3µm to construct an ultradeep image, reaching as deep as ≈ 31.4 AB mag in the stack and
30.3-31.0 AB mag (5σ, r = 0.1” circular aperture) in individual filters. We measure photometric
redshifts and use robust selection criteria to identify a sample of eight galaxy candidates at redshifts
z = 11.5 − 15. These objects show compact half-light radii of R1/2 ∼ 50 − 200pc, stellar masses of
M⋆ ∼ 107−108M⊙, and star-formation rates of SFR ∼ 0.1−1 M⊙ yr−1
. Our search finds no candidates
at 15 < z < 20, placing upper limits at these redshifts. We develop a forward modeling approach to
infer the properties of the evolving luminosity function without binning in redshift or luminosity that
marginalizes over the photometric redshift uncertainty of our candidate galaxies and incorporates the
impact of non-detections. We find a z = 12 luminosity function in good agreement with prior results,
and that the luminosity function normalization and UV luminosity density decline by a factor of ∼ 2.5
from z = 12 to z = 14. We discuss the possible implications of our results in the context of theoretical
models for evolution of the dark matter halo mass function.
(May 29th, 2024) Advancements in Intravital Microscopy- Insights for Preclini...Scintica Instrumentation
Intravital microscopy (IVM) is a powerful tool utilized to study cellular behavior over time and space in vivo. Much of our understanding of cell biology has been accomplished using various in vitro and ex vivo methods; however, these studies do not necessarily reflect the natural dynamics of biological processes. Unlike traditional cell culture or fixed tissue imaging, IVM allows for the ultra-fast high-resolution imaging of cellular processes over time and space and were studied in its natural environment. Real-time visualization of biological processes in the context of an intact organism helps maintain physiological relevance and provide insights into the progression of disease, response to treatments or developmental processes.
In this webinar we give an overview of advanced applications of the IVM system in preclinical research. IVIM technology is a provider of all-in-one intravital microscopy systems and solutions optimized for in vivo imaging of live animal models at sub-micron resolution. The system’s unique features and user-friendly software enables researchers to probe fast dynamic biological processes such as immune cell tracking, cell-cell interaction as well as vascularization and tumor metastasis with exceptional detail. This webinar will also give an overview of IVM being utilized in drug development, offering a view into the intricate interaction between drugs/nanoparticles and tissues in vivo and allows for the evaluation of therapeutic intervention in a variety of tissues and organs. This interdisciplinary collaboration continues to drive the advancements of novel therapeutic strategies.
Multi-source connectivity as the driver of solar wind variability in the heli...Sérgio Sacani
The ambient solar wind that flls the heliosphere originates from multiple
sources in the solar corona and is highly structured. It is often described
as high-speed, relatively homogeneous, plasma streams from coronal
holes and slow-speed, highly variable, streams whose source regions are
under debate. A key goal of ESA/NASA’s Solar Orbiter mission is to identify
solar wind sources and understand what drives the complexity seen in the
heliosphere. By combining magnetic feld modelling and spectroscopic
techniques with high-resolution observations and measurements, we show
that the solar wind variability detected in situ by Solar Orbiter in March
2022 is driven by spatio-temporal changes in the magnetic connectivity to
multiple sources in the solar atmosphere. The magnetic feld footpoints
connected to the spacecraft moved from the boundaries of a coronal hole
to one active region (12961) and then across to another region (12957). This
is refected in the in situ measurements, which show the transition from fast
to highly Alfvénic then to slow solar wind that is disrupted by the arrival of
a coronal mass ejection. Our results describe solar wind variability at 0.5 au
but are applicable to near-Earth observatories.
This presentation explores a brief idea about the structural and functional attributes of nucleotides, the structure and function of genetic materials along with the impact of UV rays and pH upon them.
This pdf is about the Schizophrenia.
For more details visit on YouTube; @SELF-EXPLANATORY;
https://www.youtube.com/channel/UCAiarMZDNhe1A3Rnpr_WkzA/videos
Thanks...!
The influence of search engine optimization on Google's results: A multi-dimensional approach for detecting SEO
1. The influence of search engine optimization
on Google's results: A multi-dimensional
approach for detecting SEO
Dirk Lewandowski,
Hamburg University of Applied
Sciences, Germany,
dirk.lewandowski@haw-
hamburg.de
Sebastian Sünkler,
Hamburg University of Applied
Sciences, Germany,
sebastian.suenkler@haw-
hamburg.de
Nurce Yagci,
Hamburg University of Applied
Sciences, Germany,
nurce.yagci@haw-
hamburg.de
2. THE INFLUENCE OF SEARCH ENGINE
OPTIMIZATION ON GOOGLE'S RESULTS
A MULTI-DIMENSIONAL APPROACH FOR DETECTING SEO
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
3. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
OVERVIEW
1. Relevance of Search Engine Optimization (SEO)
2. Identifying SEO Factors
3. Classifying SEO on three datasets
4. Discussion and conclusion
3
7. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
2. IDENTIFYING SEO FACTORS:
OUR APPROACH
7
(Sünkler et al., 2021)
8. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
2. IDENTIFYING SEO FACTORS: PRIORITIZED INDICATORS
(Sünkler, Yagci und Lewandowski 2021)
Tools and Plugins Description Class
SEO Tools Tools that dedicatedly support SEO measures, e.g., Yoast SEO Plugin Definitely optimized
Analytics Tools Tools that are used for website analytics, e.g., Google Analytics Probably optimized
URL Lists
SEO customers Customers of search engine optimization agencies (manually collected; 1,004 items) Definitely optimized
News websites List of news websites (manually collected; 1,203 items) Definitely optimized
Websites with ads List of websites showing ads (manually collected; 325 items) Definitely optimized
Online shops List of websites (manually collected; 178 items) Probably optimized
Business websites List of business websites (manually collected; 72 items) Probably optimized
Not optimized List of websites know not to be optimized (manually collected; 1 item) Definitely not optimized
Indicators for SEO
Microdata and schema.org Use of microdata or schema.org on a website to define the context of the data, e.g., JSON-LD Definitely optimized
Online advertisements Use of contextual and affiliate marketing on a website, e.g., Google Ads Probably optimized
HTTPS Hypertext Transfer Protocol Secure Probably optimized
SEO in robots.txt SEO indicators in robots.txt of a website, e.g., crawl-delay Probably optimized
Sitemap Use of a sitemap on a website Probably optimized
Viewport Definition of a viewport for a responsive design Probably optimized
Nofollow links Use of tags on the website to instruct search engines to ignore the target of the link for ranking purposes Probably optimized
Canonical links Use of canonical tags on the website to prevent duplicate content issues Probably optimized
Open Graph Tags Usage of open graph tags for previews of content on social media Probably optimized
Pagespeed Loading time of a website < 3s Probably optimized
Description Use of a site description Probably not optimized
Title Use of a site title Probably not optimized
10. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
3. CLASSIFYING SEO ON THREE DATASETS:
DATASETS
1. Google Trends: queries derived from the Google Trends website
2. Radical right: queries provided by the Medienanstalt Hamburg/Schleswig-Holstein
3. Coronavirus: top queries from Germany from the Microsoft Bing Coronavirus
QuerySet
11. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
3. CLASSIFYING SEO ON THREE DATASETS:
RESULTS FROM THE CLASSIFICATION INTO SEO CLASSES
12. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
3. CLASSIFYING SEO ON THREE DATASETS:
SCORES UP TO POSITION 130
Score up to position 130
14. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
4. DISCUSSION AND CONCLUSION:
RESULTS
• Our analysis based on three datasets with a total of 256,853 URLs shows that in
Google, a large degree of pages being optimized. This result held for all result
positions.
• No huge differences between the proportion of optimized results on different result
positions.
• Users will be confronted with a high number of SEO-optimized documents, even
when they are willing to consider a large number of results.
14
15. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
4. DISCUSSION AND CONCLUSION:
CONCLUSION AND FUTURE WORK
• Our research contributes to better understanding what users get to see on search
engine result pages.
• In future research, we plan to add more search engines, increase datasets in terms
of size and diversity, and add more factors to our model.
• Bringing together the different influences on the search result pages (i.e., through
SEO, paid search marketing, and search engine providers’ self-interests) to measure
how these influence user selection behavior and knowledge acquisition through search
engines.
15
16. THANK YOU FOR YOUR ATTENTION!
https://searchstudies.org/
Dirk Lewandowski
https://searchstudies.org/team/
dirk-lewandowski/
Sebastian Sünkler
https://searchstudies.org/team/
sebastian-suenkler/
Nurce Yagci
https://searchstudies.org/team/
nurce-yagci/
ACKNOWLEDGMENTS
This work is funded by the German Research Foundation
(DFG - Deutsche Forschungsgemeinschaft), grant number
417552432.
17. WebSci '21: 13th ACM Web Science Conference 2021, Virtual Event, United Kingdom, June 2021
Dirk Lewandowski, Sebastian Sünkler & Nurce Yacgi
REFERENCES
Sebastian Schultheiß and Dirk Lewandowski. 2021. Misplaced trust? The relationship between trust, ability to identify
commercially influenced results and search engine preference. Journal of Information Science.
https://doi.org/10.1177/01655515211014157
Sebastian Sünkler, Nurce Yagci and Dirk Lewandowski. 2021. Development and software implementation of a preliminary
model to identify the probability of search engine optimization on webpages. Hamburg. https://osf.io/u8d62/
17