The Influence of AI in the Cloud & Hosting Market - Jan Loeffler (CTO, WebPros).pptx
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WIll AI be a threat to Cloud & Hosting Service Providers are a booster for increased business growth? What are use cases for AI and are there already great solutions available? Which role does WebPros (the company behind cPanel and Plesk) play and what are their plans? Get answers and learn more in this talk by Jan Loeffler, CTO at WebPros.
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The Influence of AI in the Cloud & Hosting Market - Jan Loeffler (CTO, WebPros).pptx
- 1. THE INFLUENCE OF AI IN THE CLOUD & HOSTING MARKET JAN LOEFFLER, CTO
- 2. MY G RANDFAT HER HANS AT HIS VINEYARDS IN 1989
- 3. THE PRESENT
- 5. 1 in 3 WORDPRESS SITES POWERED BY WEBPROS CONTROL PANEL PRODUCTS 82M+ ACTIVE DOMAINS RUNNING WORDPRESS AS PRIMARY CMS *excluding subfolders and subdomains 1 in 5 WP SITES POWERED BY WP TOOLKIT IS AN ONLINE STORE BUILT WITH WOOCOMMERCE WORDPRESS & WEBPROS ECOSYSTEM
- 7. WEBPROS PRESENTS ONE-STOP WORDPRESS MANAGEMENT POWERED BY CPANEL
- 11. THE INFLUENCE OF AI
- 12. Automated Infrastructure Management Predictive Maintenance Security & Threat Detection Intelligent Customer Support Automated Content Generation USE CASES FOR AI
- 13. CREATING PROFESSIONAL WEBSITES WAS NEVER EASIER
- 14. The next-gen website builder for cPanel & Plesk SITEJET
- 15. SITEJET BECOMES PART OF CPANEL & PLESK
- 17. 90% OF SMBS WOULD RATHER FOCUS ON THEIR BUSINESS THAN THEIR SEO
- 18. ● Advanced Site Audit ● Content analyzation ● Content optimization ● Content creation ● Keyword monitoring ● Keyword research ● SEO Advisor XOVI NOW – BOOST YOUR VISIBILITY
- 19. Never worry about Keywords. Optimized Content Tailored for You! AI WRITER
- 20. THE WEB ENABLEMENT ECOSYSTEM Hosting Management Platform Server Automation Platform eCommerce Store & Billing Automation Virtual Infrastructure Management Website Builder & CMS Search Engine Optimization Server & Website Monitoring Website Performance WordPress Management WordPress Security
- 21. THE WEBPROS WEB ENABLEMENT ECOSYSTEM SUPPORTS YOU GROWING YOUR BUSINESS
- 22. KEY TAKEAWAYS WebPros is your trusted partner to fuel your business growth! AI is rapidly influencing our industry! Help your clients succeed with it. 1 2 3 Increase ARPU by offering best suited solutions! The Web Enablement Ecosystem is a great start.
- 23. WITH SITEJET BASED ON CPANEL OR PLESK + XOVI NOW, A 10-YEAR-OLD COULD BRING A WINERY ONLINE TODAY! That’s me
- 24. Jan Loeffler CTO WebPros 20+ Years in the industry jan.loeffler@webpros.com https://twitter.com/jlsoft2 LET’S TALK!
- 25. TODAY, HANS MIGHT BE ONE OF YOUR CUSTOMERS!
- 26. MY HO METO WN IN “G ERMAN TO SCANY”
- 27. THANK YOU
Editor's Notes
- A wonderful morning everyone. [pause] I remember it as if it would be today [next] when my Grandfather
- … when my Grandfather Hans let me drive his tractor the first time. I was 10 years old back then. My Grandfather owned a winery in region called “German Toscany” and I joined him every year to harvest the grapes. That’s more than 30 years ago and the internet was not a thing back then. My Grandfather first sold his wine locally only until he landed a game changing deal with a supermarket chain to distribute his wine. I always wondered what would he have done in todays times? Would he have tried to sell via Shopify? Amazon? Or building an own Online Store based on WooCommerce? During my studies of Computer Science more than 2 decades ago I owned a web agency and created websites for local hotels, wineries, artists, insurance companies and others. Back then everything had to be done by pure coding. No plug & play. If a client needed a CRM or just a contact form, I developed one. Fast forward to 2023 [next] into the presence.
- …into the presence. What does the market offer to SMBs like my grandfather's winery today? Meanwhile we can assume that every business owner understood the need for having a professional digital presence. But do they know how? Do they have time to checkout the best CMS or Website Tool? At least for Winemakers I can certainly say “no” – even with big harvester machines, there won’t be a lot of time for building an appealing web presence unless you hire some expert to do so. Based on our research, 60% of all professional websites are built by professional web agencies. And another 33% received help from students, friends or family. Now, what’s the preferred solution of web agencies?
- This is an example of a solution based on WordPress from an agency targeting wineries. I’m pretty sure my Grandfather would sell his wine online today with such an online store. The agency utilizes WordPress as core platform to deliver robust yet scalable solutions like online stores on top.
- Talking about WordPress, did you know that 1 out of 3 WordPress sites in the entire web is powered by WebPros control panels? There is another interesting fact: 20% of WP sites powered by our WP Toolkit are an online store built with WooCommerce.
- With that information, it's safe to say that WordPress [click] is a significant part of the WebPros ecosystem, and we love to design products for WordPress. You've likely already heard about WP Toolkit, WP Squared and WP Guardian. If not, let me quickly present the most exciting new addition to the WebPros Ecosystem.
- WP Squared is a one-stop WordPress management product with highest UX standards, leveraging the cPanel architecture as the base for a highly optimized backend.
- Here you see WP2 in action. For instance, how to manage multiple sites with bulk management.
- See valuable performance insights of a specific site seamlessly integrated.
- And of course, best-in-class theme or plugin management with all security best practices in its back like you might already know it from WP Toolkit. [next] The big question …
- The big question is, what role AI will play in our industry and if it is a threat to your brands at team.blue or an enabler for increased growth?
- The impact of AI on the cloud and hosting market is immense. AI-driven solutions are paving the way for smarter resource allocation, predictive maintenance, and enhanced security protocols. With AI, we can identify patterns, detect anomalies, and optimize infrastructure performance like never before. It enables us to provide seamless experiences, reduce downtime, and deliver unparalleled service quality to our clients. But as we stand here today, on the cusp of this AI revolution, we must not rest on our laurels. We must continue to push the boundaries of what is possible and strive for even greater innovation. Looking ahead, I see a future where AI will play an even more significant role in the cloud and hosting market. Imagine a world where AI not only generates content but also provides real-time insights and recommendations on website performance, user behavior, and market trends. Imagine AI-powered security systems that proactively identify and neutralize threats, safeguarding our digital assets. The possibilities are endless, and WebPros is committed to being at the forefront of these advancements. Automated Infrastructure Management: AI can optimize resource allocation based on data analytics on usage patterns, traffic spikes, and performance metrics. By leveraging AI algorithms, cloud and hosting providers can dynamically allocate resources, scale up or down as needed, and ensure optimal performance and cost-efficiency for their customers. Predictive Maintenance: AI can play a crucial role in predicting and preventing system failures or downtime. Security and Threat Detection: The cloud and hosting market face constant security challenges. Intelligent Customer Support: AI-powered chatbots and virtual assistants can significantly enhance customer support Automated Content Generation: AI can revolutionize content generation for websites.
- Let’s get back to my Grandfather. With WP being the most popular way for creating websites, do you believe he would be able to build a reasonable website with WordPress? Installing it, easy. And then he would be confronted with WP-Admin and struggle what to do next. How to add his contact form? Change the website menu? Crazy – for a first-time-user! There must be an easier solution for people that are not ready to study how to use WordPress. And there is! I’m thrilled to introduce you to [next] the next-gen
- … the next-gen Website Builder! Years after cPanel Site Publisher & Plesk Web Presence Builder, we are delivering a top modern, cutting edge and fully integrated Site Builder natively into cPanel & Plesk to allow you to offer a perfect & easy experience to your clients to create beautiful websites including ready-to-use templates of many verticals best drag & drop experience professional features for web developers and designers and full support for all devices But the best is, Sitejet includes an AI Content Generator which helps users create the best suiting content in their preferred language. This is a game changer and allows users to create websites in minutes to hours, not days or weeks.
- Sitejet will be deeply integrated and shipped with every cPanel and Plesk as part of your existing licenses, giving you the power to control whether you include Sitejet in your webhosting plans, offer it as add-on to increase your ARPU or selling it as own solution to compete against Wix & Squarespace. If you want to see it in real-life or get early access, please let me know after my talk.
- Awesome! Now let’s get some traffic!
- Google says »Content is king« for a very good reason: helpful, approachable content means more visitors, means more sales. If I would imagine my Grandparents sitting on a computer learning how to fix HTML issues, how to use header tags, how to place keywords and understand what their competitors are doing – wow, no way. But without this know-how and work, a website will not get the expected traffic. It‘s pretty much like running a marathon without having trained before. How many Marathon runners do we have in the audience? SEO is critical for website success but requires the right solution.
- Let’s use our XOVI NOW solution for providing a deep look at your clients’ SEO performance and enable them to increase traffic, gain sales and new customers. The XOVI NOW Site Audit provides helpful insights about the entire website from an SEO perspective. For the Marathon Runners here, this would be your personal tailored Running Coach knowing exactly how you achieve the best results.
- But even better! At WebPros we worked really hard on creating a solution to solve one of the most critical challenges for SMBs when creating SEO content. With the XOVI NOW AI Writer, we do not only help your clients with their SEO strategy – they can directly generate their SEO content. Never worry about keywords – we help finding them! With just a few clicks our AI writer take the most relevant keywords and creates the right content for your clients. Based on bullet-proof context, data insights and SEO knowledge, our AI Writer delivers amazing results and texts optimized for SEO. Simply choose a topic or add keywords, select a target audience and the right tonality and click a button. That’s all. The AI Writer delivers tailored content for every situation for your clients within seconds.
- At WebPros, we aim deliver the most innovative technologies to enable the digital world. We bring together products and solutions to enable businesses to build, operate, and grow online. Our products help manage servers, websites, billing, and online marketing. And all of them are built to support growth of your team.blue brands. You can take the relevant products and easily integrate them into your billing system. And for those brands who use WHMCS, you can activate them on your demand thanks to included integrations.
- “The WebPros Web Enablement Ecosystem supports you with all your Team.Blue brands growing your Business!” [pause] [pause]
- Even if the talk was only 15 min, I want you to take away 3 things. AI is rapidly influencing our industry. F.i. by improving customer experiences. Offer great solutions as value added services on top your hosting plans to increase your ARPU and support your clients based on their needs before they go elsewhere. WebPros is here to help you. We are your trusted partner and we cover your back. Please approach my colleague Visar and myself and let‘s discuss what‘s the best way to support you.
- And if you do everything right and add the best solutions into your portfolio, my 10-year-old son Luca could easily create a great looking professional digital presence for a winery today – just by using Sitejet offered by one of your brands on top of cPanel or Plesk. [pause] And with XOVI NOW, he would create weekly blog articles based on the AI Writer and reach the first place on Google. And who knows, maybe he would today sell wine from the “German Toscany” to customers in Asia or the US?
- My name is Jan Loeffler, CTO at WebPros and this is my personal story. My passion is helping millions of customers getting their businesses online and successful through solutions built by WebPros and sold by you as our valued partner. And if you want to know more or you are interested in seeing a demo, my colleague Visar and I are happy to support you. [pause, next]
- Today [pause] my Grandpa Hans might be one of your loyal customers who would have chosen you as his trusted Service Provider. You would take care of his Digital Presence and eCommerce while Hans [pause, next] would experiment with
- Hans would experiment with producing the best tasting wine [slow down] coming from a small village called “Weisenheim am Berg” in a region called “German Toscany” in south Germany.