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The Importance of an Analytics Platform
The document discusses the importance of analytics platforms in enhancing business value and ROI. It highlights that only 20% of businesses are satisfied with their analytics return and that widespread access to analytics is essential for all users, from analysts to casual business users. The document emphasizes the need for centralized data access, tailored capabilities, and support for governance and scalability to drive analytics maturity and competitive advantage.
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The Importance of an Analytics Platform
- 1. Analytics Platform DeliverValue Across your Organization Lou Bajuk-Yorgan Sr. Director Product Management TIBCO Software © Copyright 2000-2014 TIBCO Software Inc.
- 2. © Copyright 2000-2014TIBCO Software Inc. -2- The Lucky Few Only 20% of businesses are satisfied with their analytics ROI Accenture Analytics Harvard Business Review, Oct 2014 https://hbr.org/2014/10/integrate-analytics- across-your-entire-business/
- 3. Deploy analytics technology& expertise across their organizations © Copyright 2000-2014 TIBCO Software Inc. -3- The Lucky Few Accenture Analytics Harvard Business Review, Oct 2014 https://hbr.org/2014/10/integrate-analytics- across-your-entire-business/ Only 20% of businesses are satisfied with their analytics ROI
- 4. BI is NOTWidely Used Only 25% of knowledge workers benefit from BI © Copyright 2000-2014 TIBCO Software Inc. -4-
- 5. BI is NOTWidely Used Most are analysts & data scientists BARC BI Survey ‘14 Only 25% of knowledge workers benefit from BI © Copyright 2000-2014 TIBCO Software Inc. -5-
- 6. Self-Service is notthe Whole Answer © Copyright 2000-2014 TIBCO Software Inc. -6- Executives, managers, front-line workers And only 25% of these are able to perform self-service tasks BARC BI Survey ‘14 Only 25% of knowledge workers benefit from BI
- 7. Diverse Use Casesfor Analytics Operationalize Transform Continuous © Copyright 2000-2014 TIBCO Software Inc. -7- Measure Diagnose Predict & Optimize Automate ANALYTICS MATURITY COMPETITIVE ADVANTAGE Descriptive Exploratory Proactive Repeatable Real-Time Analytics deliver value in many ways A platform supports you as your needs grow
- 8. Key Goal foran Analytics Platform Pervasive Analytic Insights © Copyright 2000-2014 TIBCO Software Inc. -8- Right Information Right Time Right Context
- 9. Benefits of anIdeal Analytics Platform Deliver Value Across Your Organization for Strong ROI Empower *all* users • Enable self-service for immediate access to data at decision time • Offer full spectrum of capabilities to suit different skill levels – Easy & accessible for casual users – Deep & rich analytics for advanced users Get everyone on the same page • Sharing / Reusability • Centralized, reliable data access, e.g., KPIs, simple reports, ad hoc analysis & dashboards through to real-time analytics • Offer full spectrum of analytics to fit all types of use cases Support key enterprise requirements • Governance / Security, Scalability, Performance • On premise & Cloud © Copyright 2000-2014 TIBCO Software Inc. -9-
- 10. Empower *all* users Unique needs, unique skills © Copyright 2000-2014 TIBCO Software Inc. -10-
- 11. Analysts Need Broad,Deep Interactive Analytics Easily join, enhance & fluidly explore data to quickly uncover previously unknown insights © Copyright 2000-2014 TIBCO Software Inc. -11-
- 12. Data Scientists NeedAdvanced Analytics Predictive, Geospatial and Unstructured Content analytics to maximize insights— and then easily share best practices © Copyright 2000-2014 TIBCO Software Inc. -12-
- 13. Business Users NeedGuidance & Recommendations Easily create dashboards & guided apps to empower non-analysts to make data-driven decisions © Copyright 2000-2014 TIBCO Software Inc. -13-
- 14. “Recommendations” • Visualizationrecommendations based on your selected data • Built-in visualization best practices – no analytics expertise required • Build one visualization – or entire dashboard – in just a couple of clicks • Data previews accelerate discovery & insights • Powered by Spotfire Analytics Recommendation Engine™ A jump start into your analysis Debuts this month in Spotfire Cloud © Copyright 2000-2014 TIBCO Software Inc. -14-
- 15. Select the datayou want to visualize, and recommendations are automatically made © Copyright 2000-2014 TIBCO Software Inc. -15- Live previews of actual data give a sneak peek into insights Visualization recommendations update as different data are selected or added Takes seconds to create a single visualization – or a whole dashboard Debuts Dec 2014 in Spotfire Cloud
- 16. Get everyone onthe same page Sharing / Guidance / Reusability Centralized, reliable data access © Copyright 2000-2014 TIBCO Software Inc. -16-
- 17. Get everyone onthe same page Centralized data access • All users perform analyses off the same, most-current data sets – No time wasted discussing whose © Copyright 2000-2014 TIBCO Software Inc. -17- data is more accurate • Access & join data from disparate sources for more complete results – Historical & real-time – Internal & external – Structured & unstructured Easily Share & Reuse • Share insights & best practices • Reuse key assets to maximize productivity – E.g., analytic apps, statistical scripts
- 18. Support Key EnterpriseRequirements Governance / Security, Scalability, Performance On premise & Cloud © Copyright 2000-2014 TIBCO Software Inc. -18-
- 19. Support Key EnterpriseRequirements © Copyright 2000-2014 TIBCO Software Inc. -19- Governance and Security • User Services ‒ User authentication, role-based authorization • Audit Services ‒ Content access, modification, deletion ‒ User authentication, data access, library operations • Usage Log Analytics ‒ Sessions, Users, Admin, Local Files ‒ Library, Information Links, Admin, Detailed Logs Scalability, on-premise and cloud ‒ Smart scalability to support thousands of Global users in the Cloud or on premises
- 20. Platform of Today © Copyright 2000-2014 TIBCO Software Inc. -20-
- 21. All Users Business Analysts Data Scientists App Developers Sys Admins Analytics Platform Dashboards Data Discovery Advanced Analytics Mobile KPIs All Data Historical & Real-Time Internal & External Structured & Unstructured © Copyright 2000-2014 TIBCO Software Inc. -21-
- 22. Platform of theFuture © Copyright 2000-2014 TIBCO Software Inc. -22-
- 23. GeoAnalytics Metrics TERR © Copyright 2000--23- 2014 TIBCO Software Inc.
- 24. © Copyright 2000--24-2014 TIBCO Software Inc.
Editor's Notes
- #3 https://hbr.org/2014/10/integrate-analytics-across-your-entire-business/
- #4 https://hbr.org/2014/10/integrate-analytics-across-your-entire-business/
- #6 The control and use of BI within organizations is restricted to a minority – IT and data scientists
- #7 Self Service is a Great Answer – Just Not the Whole Answer According to the BARC BI Survey 14 (Business Application Research Center’s BI Survey 14), casual users are still a majority (70%), but decreased 10% since last year. This category includes “business people who use information to do their jobs – executives, managers and front-line workers”. From these 70%, only 25% is able to perform self-service tasks.
- #9 You will not have Pervasive Analytics if they are not accessible to all types of analytics users and use cases (ad hoc data discovery through real time analytics) across the whole organization. So where do you start?
- #11 democratize access to data Not just about the power users – about adoption across casual users as well Analytics will become deeply, but invisibly embedded everywhere
- #14 Dashboards let you easily deliver workspaces to business users with the analytics they need built right in. Extends the reach and knowledge of the data scientist across the organization. Guided analytic applications with built-in best-practices – Allows broad deployment of analytics to executives, managers, front-line workers Better ROI when data-driven decisions are being made across the organization
- #20 Solving the hard analytic problems usual requires combining data from multiple data sources Can reuse data connections in TERR See http://spotfire.tibco.com/resources/spotfire-data-sources for a full list.
- #22 A single analytics product for dashboards, data discovery, advanced analytics, and mobile KPIs Purposefully designed to visualize and interact with your data Easy enough for all users Let’s you access, analyze and mashup any data source in a single place Delivers a broad range of analytics capabilities to support all types of users, from simple visualizations to advanced predictive analytics Robust collaboration and sharing capabilities Accessible from anywhere, desktop, web, tablet or mobile device