1. The
Welcome
Future
Of
Work
Gordon Mankelow
Business Technology Specialist
Focusing on infrastructure, systems and processes.
How to do more with less.
Martin Ellis
Matching Great People to Great Jobs

2. The
Welcome
Future
Of
Work
Gordon Mankelow
Business Technology Specialist
Focusing on £70k + roles and niche positions.
Matching great people with great jobs
Martin Ellis
Matching Great People to Great Jobs

3. The
Future
Of
Work

5. The
Know Your Audience!
Future
Of Do you use social networking at work?
Work
1 Less than a Year / Never
2 More than 1 and less than 3 years
3 More than 3 and less than 5 years
4 More than 5 years

6. The
Know Your Audience!
Future
Of Do you regularly work „on the go‟ direct for customers?
Work
1 Never / Less than a year
2 More than 1 and less than 3 years
3 More than 3 and less than 5 years
4 More than 5 years

7. The
Know Your Audience!
Future
Of Where are your customers?
Work
1 Local – within 50 miles?
2 Regional – with in 100 miles
3 National (inc Europe)
4 International

8. The
Know Your Audience!
Future
Of Has your business changed to technology and/or market forces?
Work
1 In the last 3-5 years
2 In the last 1-3 years
3 In the last year
4 Never

9. NOW NEAR FAR
Inspiration
Finance
Product
Creation Agenda-
Part 1
Infrastructure
Employees
&
Employment

10. NOW NEAR FAR
Customer
Acquisition
Customer
Retention
Profit & Cash
Agenda-
Part 2
….and back to
inspiration

11. NOW NEAR FAR
Now, Near and Far – They mean different
things to different people …….
Ask questions as we go…..

12. NOW NEAR FAR
• Tends to be • Crowd sourcing • Quick to Spread
internal • Social networks • AI
• Stolen ideas! • Idea websites
• Me-too products
• Price-based?
Inspiration

13. NOW NEAR FAR
• Savings • Venture Capital • Crowd funding
• The bank • Angels
• Family and • Bored retirees
friends
• Venture Capital
Finance

14. Crowd Funding
• before product People donate to be first in the queue Creates a
demand
• Pebble Watch
• Wanted $100k
US since April 2009 • Got $10M
UK End of Oct 2012 • Brom Book (illustrations)
• Wanted $21k
• Got $210K
• Traditional investment but web based
• Escape the city (to pivot the company)
• Wanted £500K for 24%
• Funded in Just 9 Days
UK Since 2010
• Rushmore (to purchase and open a members only club in London)
NOW FSA • Wanted £1m for 10%
• Funded in Just 32 Days
APPROVED – FEB
2013

15. The Growing Influence of Kickstarter

16. NOW NEAR FAR
• Savings • Venture Capital • Crowd funding
• The bank • Angels • Bank Crowds
• Family and friends • Bored retirees • Less Formal
• Venture Capital • Quicker to market
• Creates want first
Finance

17. NOW NEAR FAR
• Big factories • Smaller & closer • 3D printing
• Long Prod. Runs to market • Nano-
• China – far from • CAD technology
market • Just-in-time • Very local
• Driven by cost • Very niche
Product Creation • Long time 2 • Personalised
market • Fast-to-market
• SME Clustering
• Thingiverse
The 3rd Industrial Revolution

21. The
Future “3D Printing will be as big as the
Of
Work steam engine, Henry Ford’s
production line, and the internet”
Ping Fu – Personal advisor to Pres. Obama
Co-founder, Netscape and Internet explorer
Moon Buildings Buildings Bio Printing

22. NOW NEAR FAR
• Internally Driven • Cloud based • Better BB and
• Flexible Wireless
• Legacy driven
• Scalable • Mobility
• Capital £
• Cash flow
• SOHO/Co-working
• Duplication • Reactive
• Virtual Presence
• Internally • Mobile
• Wearable
Infrastructure focused • BYOD/COPE
• Gesture/Voice/Min
• Physical • Integration
d
• Little Choice • Mobile • B2A, A2A
• Static/Slow to • No Email
change and
support

23. NOW NEAR FAR
Office based roles More flexibility via Further flexibility
with narrow focus – interim and short- through virtual
employers see fixed term contracts teams.
costs
Applications More jobs and
Employees and
Applications CV and supported by social careers
Employment
skill based. networking
Employers now
Demongraphic shift Team fit and search for
developing psychometrics on employees
the rise

24. The
Future For the employer and the employed, the world of
work is in flux…..
Of
Work
….and you ain‟t seen nothing yet!

25. The
Future Now……..
Of • From 5th Oct you can‟t compel over 65‟s to retire
Work
• There‟s a „disappearing middle‟ driven by technology. The savings are
split 3 ways:
• …yet unemployment for under 24‟s is rising…2008 it was 15%...now it‟s
23%
• Recruitment has gone online
• Social networking is taking over – your cv is almost dead
• Psychometrics increasingly adding objectivity to employment decisions
• Bullhorn Reach emails me weekly predicting who‟s thinking of changing
jobs

26. The
Future Bullhorn Reach…
Of
Work

27. The
Future In the last 2 years
Of
Work
• Contractors register themselves and their skills on an online
database
• Organisations contract those skills when and how long they
need them
• Unskilled jobs migrating to the developing world at 10% of the
cost
• JULY 2011: 250,000 US firms paid 1.3m contractors for over
1.8m hours of work – DOUBLE a year earlier

28. The
Future
Of
Less
Work
than
$5/Hr Total
Web Developers 102,000 19,000
Graphic Designers 65,000 17,000
Project Management 79,000 17,000
Recruiters 9,000 3,000
Bus Tech Specialists 36,000 10,000
Marketing 133,000 51,000

29. The
Future Opportunity
Of
Work
• The young are more flexible – and ahead of the commercial
world?
• Niche skills will be at a premium
• Production moves closer to customers
• Smaller businesses will cluster – social networking will extend to
social manufacture
• Easier Access & reach to markets

30. NOW NEAR FAR
• Offline and un- • Online and • Offline and
targeted targeted targeted
• Social Networks • Social Networks • Social networks
• Field Sales • Real-people • AI operators
• Telesales operators • Telesales
Customer • Online • Field sales • Fieldsales
Acquisition
• Word of mouth • Telesales • Reputation
• Reputation • Reputation
• Online

32. NOW NEAR FAR
• Offline and un- • Online and • Offline and
targeted targeted targeted
• Social Networks • Social Networks • Social networks
• Field Sales • Real-people • AI operators
• Telesales operators • Telesales
Customer • Online • Field sales • Fieldsales
Acquisition
• Word of mouth • Telesales • Reputation
• Reputation • Reputation
• Online

34. NOW NEAR FAR
• Service people • Proactive and • Social product
• Reactive and un- specific building
targeted • Online added • Customer closer
• Price-based value to the business
proposition • Higher • Social
Customer profile, but less relationships
Retention
intrusive
• Web-based
reviews
• More interfaces

35. NOW NEAR FAR
• Pricing • More targeted • By Individual
• Invoice chain • E-commerce • No currency?
• Stock and WIP • Just-in-time • 3D printing
• Creditors • Harder terms
• Assets • PAYG - Leasing • Virtual
Cash and • Overheads • Outsourced
Profit
Reporting will become ‘real time’

36. NOW NEAR FAR
…and back to
Inspiration

37. The
Future Inspiration for the future
Of
Work
• Read The Economist!
• Read wired.com
• Read thinkwithgoogle.co.uk
• See “TEDtalks” on YouTube
• Visit Quirky.com & kickstarter.com
• See “No Arms, No legs, No Worries”
• Think about the opportunities – not the problems

38. The
Future Martin:
Of Web: http://www.corporatehandyman.co.uk
Work Blog: http://www.corporatehandyman.co.uk/blog
Twitter: @CorpHandyman
Gordon:
Web: http://www.relativity.co.uk
Blog: http://www.relativity.co.uk/blog/
Twitter: @RelativityLtd