The Future of the Cloud is
           Open
November 2011
10.20.2005
What do these have 
  in common?

         2
3
Any guesses?


     4
5
I’ll take “Things being used
   by my employees,” Alex


             6
Technology adoption today is bottom up


                  CIO




              DEVELOPERS


                   7
What IT Decision Makers Think is Being Used


                                    CIO




What Developers Want to Use
                       What is Actually Being Used


                               DEVELOPERS


                                      8
It’s the end of
procurement as we’ve
       known it

         9
…and I feel fine


       10
Why?


 11
Because Shadow IT 
 are the Good Guys




        12
But also because their
    tools are open


          13
Which is more open?
IAAS
         PAAS

        OR




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PAAS Generations
GEN 1
    GEN 2
   GEN 3




            15
The Future is Open
 GEN 1
      GEN 2
      GEN 3

Closed
     Open
       Multiple
Runtimes
   Runtimes
   Open
                        Runtimes
               16
Open is great, 
but what do I do?


        17
Step 1: Learn from King Cnut




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Cnut set his throne by the sea
shore and commanded the tide
to halt and not wet his feet and
robes. Yet "continuing to rise as
usual [the tide] dashed over his
feet and legs without respect to
his royal person.” 
                           Source: Wikipedia



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Step 2: Learn Jujitsu




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"Jutsu" can be translated to
mean "art" or "technique" and
represents manipulating the
opponent's force against himself
rather than confronting it with
one's own force.
                          Source: Wikipedia




               21
Why does Shadow IT embrace
        the cloud?


            22
Because it’s available and
    because it works


            23
To jujitsu Shadow IT, make
available a platform that is
 available and just works


             24
Then monitor and manage that



             25
QUESTIONS

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The Future of the Cloud is Open