This is a presentation for Central Michigan University college students looking to go into public relations. Presented by Franco Public Relations Group of Detroit.
Guest Lecture at Auburn U: Using Social Media to Build Your BrandMark Story
A quest lecture at Auburn University, given on February 11 and 12, offering students advice on how to use social media to build a personal "brand" and find employment.
This document discusses how social media can be used to help or hinder one's career. It provides tips on using platforms like LinkedIn and Twitter to establish an online presence, search for jobs, and network with potential employers. Key recommendations include maintaining active social media profiles, engaging with others in your industry, and using sites to showcase your experience and qualifications to prospective hiring managers. Caution is also advised, especially regarding sharing personal details on Facebook.
The document discusses how to use LinkedIn effectively for business purposes. It recommends building a professional profile, connecting with business contacts, asking and answering questions, and staying regularly connected through LinkedIn and other integration tools. The document also provides tips on joining groups, recommending colleagues, keeping profiles updated, and getting started slowly with a LinkedIn business presence.
Networking Tips for the Young Professional Kine Camara
The document provides networking tips for young professionals, emphasizing the importance of building relationships through reciprocity. It offers advice on preparing for networking by knowing one's goals and skills, and provides examples of icebreakers, invitations to connect on LinkedIn, and questions for informational interviews. The tips encourage professionals to treat networking as an ongoing process of connecting with others through meetings, events, and follow-ups.
Know the Why & Who of personal branding for work / business. - Why someone should think about doing this & to whom it is relevant. Also know the How - Channels, techniques and strategies with examples.
**All images are property of their owners and used only to illustrate a point.
Guest Lecture at Auburn U: Using Social Media to Build Your BrandMark Story
A quest lecture at Auburn University, given on February 11 and 12, offering students advice on how to use social media to build a personal "brand" and find employment.
This document discusses how social media can be used to help or hinder one's career. It provides tips on using platforms like LinkedIn and Twitter to establish an online presence, search for jobs, and network with potential employers. Key recommendations include maintaining active social media profiles, engaging with others in your industry, and using sites to showcase your experience and qualifications to prospective hiring managers. Caution is also advised, especially regarding sharing personal details on Facebook.
The document discusses how to use LinkedIn effectively for business purposes. It recommends building a professional profile, connecting with business contacts, asking and answering questions, and staying regularly connected through LinkedIn and other integration tools. The document also provides tips on joining groups, recommending colleagues, keeping profiles updated, and getting started slowly with a LinkedIn business presence.
Networking Tips for the Young Professional Kine Camara
The document provides networking tips for young professionals, emphasizing the importance of building relationships through reciprocity. It offers advice on preparing for networking by knowing one's goals and skills, and provides examples of icebreakers, invitations to connect on LinkedIn, and questions for informational interviews. The tips encourage professionals to treat networking as an ongoing process of connecting with others through meetings, events, and follow-ups.
Know the Why & Who of personal branding for work / business. - Why someone should think about doing this & to whom it is relevant. Also know the How - Channels, techniques and strategies with examples.
**All images are property of their owners and used only to illustrate a point.
This document discusses personal branding and how to build a strong personal brand. It defines personal branding as a combination of a person's attitude, personality, skills, experience, and online presence through social media profiles and networking sites. The document provides tips for developing a strong personal brand such as researching target audiences, networking appropriately, creating a 30-second introduction, tracking contacts, and using social media respectfully. It stresses taking control of one's personal brand and understanding how others perceive you.
The document provides information about a professor of practice position in public relations. The position involves teaching digital and social media courses, part-time marketing and branding work for the college, and serving as a faculty advisor for a social media lab. The document also provides tips on using LinkedIn, including building a professional online presence, connecting with alumni and other contacts, researching companies and industries, and getting recruited for opportunities.
Marketing Yourself: Using your Resume to Unlock your CareerStephen Watt
Finding work and getting your career rebooted in a new country (like Canada) is hard work. You need to know the job market - and also how to best position yourself - your unique skills and value - to succeed in that market. While writing a resume may seem like a boring chore, it can actually be a great way to discover your focus, and remind yourself of the skills and strengths you have to bring to your next great job opportunity.
Here are slides from a workshop that Northern Lights hosted with JIAS, the Jewish Immigrant Aid Services for Newcomers.
A professional development training program presented by the Winston-Salem Jaycees. This event was held to help empower people to find jobs in a slumping economy.
The document discusses personal branding and provides guidance on how to develop and promote a personal brand. It defines personal branding as people's perception of you and your value. It recommends determining your vision, values, skills, and differentiators. It also suggests managing your online and offline profiles for consistency and using the "4 C's" of clarity, consistency, constancy, and commitment when developing your brand. Finally, it provides examples of ways to promote your brand through networking, volunteering, and maintaining an online presence.
This document provides guidance on setting up and leveraging Facebook for business purposes. It recommends developing a clear strategy and brand identity before creating a Facebook profile. The key aspects discussed are setting up a private profile to build connections, and a public fan page to engage customers and promote your business. Tips include using your profiles to drive traffic to your website and other digital assets, regularly posting engaging content, and integrating Facebook across your online presence.
Chuck Franks, president of the Heartland Coach Association, gave a career coaching seminar about job hunting resources. He discussed topics like what coaching is, how to hire a coach, traditional and non-traditional job hunting skills, using social media like LinkedIn and Facebook to promote yourself, managing stress during job searches, and provided resources in a handout for participants. He encouraged participants to think about their core values and make a list of their own values.
A presentation by Freddy Tran Nager, Entrepreneurial Communication Expert in Residence at the University of Southern California, on how to use LinkedIn to enhance one's brand, network, and career (or business!).
The document outlines 7 common mistakes people make during job searches and provides solutions to avoid them. The mistakes include lack of structure, overreliance on internet searches, spamming resumes, avoiding online networking, tunnel vision with resumes, isolation without support, and shyness about networking. The solutions emphasize creating targeted plans, using a variety of search methods, tailoring materials, seeking feedback, and proactively networking both online and offline.
The document provides tips for successful interviewing including how to get interviews, making a positive impression, preparing for the interview, what to do on interview day, common questions that may be asked, and following up after the interview. Key steps are researching the company beforehand, dressing professionally, being prepared with examples and questions, maintaining eye contact, asking relevant questions, and following up with a thank you note after the interview.
This document provides tips for improving your LinkedIn profile in an increasingly competitive job market. It discusses using LinkedIn as a tool rather than just a resume by creating a strong personal brand and positioning yourself as a respected leader. The document offers advice on writing an effective summary, sharing experiences through media, gaining recommendations, incorporating volunteer work, and maximizing keywords. Tips are also provided for engagement, privacy settings, and communicating profile changes.
1) The document discusses how traditional job searching methods are no longer effective and advocates for personal branding as the new prerequisite for career and entrepreneurial success.
2) It provides examples of how students can build their personal brand through social media platforms and developing a consistent brand across online profiles.
3) The benefits of personal branding for students include standing out from others, gaining career opportunities and experience, and promoting themselves and their university.
Career Workshop: Building a LinkedIn Profile that Gets ResultsStephen Watt
CAREER WORKSHOP | Create your LinkedIn profile
Canadian Connections: Welcoming Refugees Home and Northern Lights Canada are pleased to co-host this FREE online workshop, with Stephen Watt and Marcella Tomas.
**Register: **
https://www.eventbrite.ca/e/career-workshop-building-a-linkedin-profile-that-gets-results-tickets-294448702997
Showcase your expertise with a professional LinkedIn profile. Open doors to opportunities and networks!
The document discusses a survey conducted on medical device manufacturers regarding their experiences implementing Unique Device Identification (UDI) regulations. The survey found that the majority of companies found the UDI implementation process to be challenging, with labeling and packaging operations most significantly impacted. Specifically, many companies struggled with building appropriate labeling systems, including UDI information on labels and packaging, and ensuring their quality systems met regulatory requirements. The challenges indicate medical device companies should invest in label lifecycle management systems to help validate their labeling processes and data management and ensure compliance.
Este documento presenta una serie de fotografías de la ciudad de Badajoz, España, con el objetivo de promover el turismo en la ciudad y contrarrestar la falta de conocimiento sobre ella. A lo largo de más de 30 fotografías se muestran diversos lugares emblemáticos como la muralla, la Alcazaba, la catedral, plazas y parques para invitar a las personas a visitarla y conocer su cultura e historia.
This document lists and describes the 100 greatest military photographs as selected by Military Times Publishing Company. It provides the photographer, location, date, and brief description for each photo, with the #1 photo being Joe Rosenthal's iconic photo of U.S. Marines raising the American flag at Iwo Jima during World War II. Many of the other top photos depict important moments from WWII, the Vietnam War, and other major military events.
This document discusses personal branding and how to build a strong personal brand. It defines personal branding as a combination of a person's attitude, personality, skills, experience, and online presence through social media profiles and networking sites. The document provides tips for developing a strong personal brand such as researching target audiences, networking appropriately, creating a 30-second introduction, tracking contacts, and using social media respectfully. It stresses taking control of one's personal brand and understanding how others perceive you.
The document provides information about a professor of practice position in public relations. The position involves teaching digital and social media courses, part-time marketing and branding work for the college, and serving as a faculty advisor for a social media lab. The document also provides tips on using LinkedIn, including building a professional online presence, connecting with alumni and other contacts, researching companies and industries, and getting recruited for opportunities.
Marketing Yourself: Using your Resume to Unlock your CareerStephen Watt
Finding work and getting your career rebooted in a new country (like Canada) is hard work. You need to know the job market - and also how to best position yourself - your unique skills and value - to succeed in that market. While writing a resume may seem like a boring chore, it can actually be a great way to discover your focus, and remind yourself of the skills and strengths you have to bring to your next great job opportunity.
Here are slides from a workshop that Northern Lights hosted with JIAS, the Jewish Immigrant Aid Services for Newcomers.
A professional development training program presented by the Winston-Salem Jaycees. This event was held to help empower people to find jobs in a slumping economy.
The document discusses personal branding and provides guidance on how to develop and promote a personal brand. It defines personal branding as people's perception of you and your value. It recommends determining your vision, values, skills, and differentiators. It also suggests managing your online and offline profiles for consistency and using the "4 C's" of clarity, consistency, constancy, and commitment when developing your brand. Finally, it provides examples of ways to promote your brand through networking, volunteering, and maintaining an online presence.
This document provides guidance on setting up and leveraging Facebook for business purposes. It recommends developing a clear strategy and brand identity before creating a Facebook profile. The key aspects discussed are setting up a private profile to build connections, and a public fan page to engage customers and promote your business. Tips include using your profiles to drive traffic to your website and other digital assets, regularly posting engaging content, and integrating Facebook across your online presence.
Chuck Franks, president of the Heartland Coach Association, gave a career coaching seminar about job hunting resources. He discussed topics like what coaching is, how to hire a coach, traditional and non-traditional job hunting skills, using social media like LinkedIn and Facebook to promote yourself, managing stress during job searches, and provided resources in a handout for participants. He encouraged participants to think about their core values and make a list of their own values.
A presentation by Freddy Tran Nager, Entrepreneurial Communication Expert in Residence at the University of Southern California, on how to use LinkedIn to enhance one's brand, network, and career (or business!).
The document outlines 7 common mistakes people make during job searches and provides solutions to avoid them. The mistakes include lack of structure, overreliance on internet searches, spamming resumes, avoiding online networking, tunnel vision with resumes, isolation without support, and shyness about networking. The solutions emphasize creating targeted plans, using a variety of search methods, tailoring materials, seeking feedback, and proactively networking both online and offline.
The document provides tips for successful interviewing including how to get interviews, making a positive impression, preparing for the interview, what to do on interview day, common questions that may be asked, and following up after the interview. Key steps are researching the company beforehand, dressing professionally, being prepared with examples and questions, maintaining eye contact, asking relevant questions, and following up with a thank you note after the interview.
This document provides tips for improving your LinkedIn profile in an increasingly competitive job market. It discusses using LinkedIn as a tool rather than just a resume by creating a strong personal brand and positioning yourself as a respected leader. The document offers advice on writing an effective summary, sharing experiences through media, gaining recommendations, incorporating volunteer work, and maximizing keywords. Tips are also provided for engagement, privacy settings, and communicating profile changes.
1) The document discusses how traditional job searching methods are no longer effective and advocates for personal branding as the new prerequisite for career and entrepreneurial success.
2) It provides examples of how students can build their personal brand through social media platforms and developing a consistent brand across online profiles.
3) The benefits of personal branding for students include standing out from others, gaining career opportunities and experience, and promoting themselves and their university.
Career Workshop: Building a LinkedIn Profile that Gets ResultsStephen Watt
CAREER WORKSHOP | Create your LinkedIn profile
Canadian Connections: Welcoming Refugees Home and Northern Lights Canada are pleased to co-host this FREE online workshop, with Stephen Watt and Marcella Tomas.
**Register: **
https://www.eventbrite.ca/e/career-workshop-building-a-linkedin-profile-that-gets-results-tickets-294448702997
Showcase your expertise with a professional LinkedIn profile. Open doors to opportunities and networks!
The document discusses a survey conducted on medical device manufacturers regarding their experiences implementing Unique Device Identification (UDI) regulations. The survey found that the majority of companies found the UDI implementation process to be challenging, with labeling and packaging operations most significantly impacted. Specifically, many companies struggled with building appropriate labeling systems, including UDI information on labels and packaging, and ensuring their quality systems met regulatory requirements. The challenges indicate medical device companies should invest in label lifecycle management systems to help validate their labeling processes and data management and ensure compliance.
Este documento presenta una serie de fotografías de la ciudad de Badajoz, España, con el objetivo de promover el turismo en la ciudad y contrarrestar la falta de conocimiento sobre ella. A lo largo de más de 30 fotografías se muestran diversos lugares emblemáticos como la muralla, la Alcazaba, la catedral, plazas y parques para invitar a las personas a visitarla y conocer su cultura e historia.
This document lists and describes the 100 greatest military photographs as selected by Military Times Publishing Company. It provides the photographer, location, date, and brief description for each photo, with the #1 photo being Joe Rosenthal's iconic photo of U.S. Marines raising the American flag at Iwo Jima during World War II. Many of the other top photos depict important moments from WWII, the Vietnam War, and other major military events.
Shel Israel's book "Twitterville" argues that social media, such as Twitter, is a more effective marketing tool than traditional advertising. It describes Twitter as a global neighborhood made up of smaller communities defined by common interests. The book tells stories of individuals and organizations that have successfully incorporated Twitter and other social media platforms into their social media strategies.
When white light passes through a prism, it refracts and separates into the visible color spectrum of red, orange, yellow, green, blue, indigo, and violet. This document discusses the refraction of light through prisms and how rainbows are formed by the reflection and refraction of sunlight within water droplets in the sky. It aims to correct the misconception that rainbows are produced by only one droplet and provides links to videos explaining how to make rainbows and why the observer must be positioned with the light source behind them.
The document describes variations in mass extension patterns observed during different activities. It notes mass extension in an upright position as well as variations involving bilateral elbow flexion, shoulder flexion and abduction with wrist flexion on one side, and protective arm extension and bilateral knee flexion due to muscle insufficiency. Alignment of muscle activation is described passing from one shoulder to the opposite hip when catching a ball.
The document describes proper arm positioning and muscle engagement for running while holding a rugby ball. It outlines that the shoulder should be abducted and internally rotated, the elbow flexed, the forearm in a mid-prone position, and the wrist, fingers, and thumb flexed and abducted to securely grip the ball. It notes the protective reflex of slightly flexing the non-ball holding elbow to cushion impact if falling.
The document discusses the Roma people in Europe and the European Union's efforts to promote their inclusion and participation. It notes that Roma make up an estimated 10-12 million people across Europe and face discrimination, poverty, unemployment and social exclusion. The EU and its member states are working to combat discrimination through legal frameworks and use of structural funds. They have also established a network of member state representatives called EURoma to promote Roma inclusion and sharing of best practices.
Smart Manufacturing and Industry 4.0 - Tibco PoVNicola Sandoli
The document discusses Industry 4.0 and smart manufacturing, outlining 4 design principles: interoperability, information transparency, technical assistance, and decentralized decisions. It then provides examples of how Tibco software solutions like Spotfire and Streambase can be used to integrate data from machines and sensors, perform real-time analytics on streaming data, and close the loop with automated actions.
The document provides guidance on using social media for career management and online personal branding, including developing profiles on LinkedIn, Facebook, Twitter, YouTube, and a personal website. It emphasizes managing your online reputation and image, participating in professional networking, and using social media to support qualifications and highlight skills and experience. Metrics like search engine results, profile views, and network growth can help evaluate your online presence. Security and appropriate content are important across all platforms.
This document summarizes a presentation about social media marketing success. It outlines the value of social media as a marketing channel and provides tips for integrating social media into communications strategies. These include developing clear objectives, allocating responsibilities, creating relevant content, and measuring results. The presentation also discusses best practices for platforms like Twitter and LinkedIn, as well as managing brands and handling negative comments across social media.
The document discusses using social media as part of a communications strategy for businesses. It provides tips on developing social media objectives, identifying target audiences, integrating social media tools into existing marketing processes, and managing brands across social media platforms. Examples of content types and a sample social media strategy are outlined. Managing multiple social media accounts and handling negative comments are also addressed.
Many understand that to grow their business, they need have to a solid marketing plan. However, business owners wear a lot of hats and often push marketing to the bottom of the ‘to-do list.’ Many also know they need to get serious about adding social media into the marketing mix, but are not sure where to start and become overwhelmed by the process.
Making it Happen will show you how to market your business by:
Understanding the marketing pie and incorporating the social media slice
Targeting the ideal client and creating powerful content
Establishing the mechanics of branding and consistency
Engaging in best practices
Managing an online presence to minimize time and maximize results
This is an example of a presentation I created for my boss at my internship. I didn't do any speaking but I helped put together this entire presentation with my boss. This shows that I understand how to use Microsoft PowerPoint. I also understand how to set up and clearly organize a PowerPoint for a speaking engagement. I'm also knowledgable in recruiting and searching and therefore I can help assist people in making the transition from college to career.
The document discusses Layla Caballero's presentation on digital marketing and sales careers. The presentation covers the transition from print to digital media, using various social media platforms like Facebook, LinkedIn, and YouTube for business purposes. It emphasizes relationship building online and positioning yourself as an expert in your field through social media. The presentation provides tips on engaging audiences and clients by posting regularly and responding to questions in a timely manner.
Maya Payne Smart presents the free business journalism Webinar, "Sales Strategies for Freelance Business Journalists: Day Two," hosted by the Donald W. Reynolds National Center for Business Journalists.
For more information about free training for business journalists, please visit BusinessJournalism.org.
Creating a personal brand is no longer an option in today's career market. Learn why it matters, how to do it, and why LinkedIn is the best starting place.
Personal branding (for lawyers) in 2020Sascha Funk
Slides for my talk on personal branding for lawyers in 2020 at the Tilleke & Gibbins forum in Bangkok, Thailand. Thanks for having me! More on www.kiteconsult.com
Platt College- Transitioning from student life to the online worldMelodie Tao
This presentation was created to educate students on using social media and online tools to market themselves during their job search. It includes job search resources, techniques on getting your foot in the door, and interview techniques that are all accelerated with technology.
This document provides tips for managing your online brand and using LinkedIn effectively. It recommends setting up a professional LinkedIn profile with a photo, headline, and keyword-rich summary. The document also suggests connecting with contacts from business encounters, joining groups relevant to your industry, and using your network to research companies and people for job opportunities. Additionally, it advises linking your LinkedIn profile to other online profiles and resources to maintain a consistent professional online presence.
The document provides tips for managing one's career and personal brand through networking and developing an online presence. The key points are:
1) Managing your career involves maintaining your reputation ("brand") and network ("delivery") through relationships built over time.
2) Effective networking involves building connections through both formal and informal interactions, maintaining contacts even after job changes, and creating online profiles.
3) Developing an online personal brand and professional resume allows one to showcase skills and qualifications to potential employers.
The document provides tips on effective job searching techniques, including networking extensively through both online and offline connections, researching target companies thoroughly, and treating the process like a full-time job with activities tracked in a journal. It also emphasizes self-assessment to determine ideal roles, practicing an elevator pitch, and considering contract work to maintain experience and connections. Proper preparation is key to overcoming common mistakes in interviews and follow-ups.
The document provides guidance on using online profiles to benefit one's career. It emphasizes that employers now use online profiles to screen candidates and verify resume claims. It recommends building an online presence, managing profiles to highlight skills and achievements, and promoting one's personal brand online. Specific platforms like LinkedIn and tips on monitoring profiles, privacy settings, engagement, and establishing expertise are discussed to help readers optimize their online profile.
This document discusses the benefits of using social media for business purposes. It provides an overview of popular social media networks like LinkedIn and Facebook and how they can be used to grow a business, find jobs, advertise, and build connections. Specific tips are provided on using LinkedIn to find work, build expertise, connect with potential customers and more. The document emphasizes that social media requires an ongoing time investment but can help create buzz and measure results at relatively low cost.
Social media tools offer unprecendented marketing and reputational development opportunities for professionals who depend on building their business through trust and referrals. This presentation offers background on social media and practical tactics for using SM tools.