This document provides guidance on storytelling goals, audiences, subjects, and methods for health centers to use storybanking. It discusses identifying goals such as the audience and desired action, potential story subjects, and tips for collecting written, audio, visual, and video stories. Examples are given of other health centers' storybanking activities and the benefits of using various media like video and social media to share patient and staff stories.
Prepare a Synopsis and an Outline for Your Advocacy VideoWITNESS
http://videoplan.witness.org | This session will teach participants how to write a synopsis, or short description of their video, and outline that communicate their message through a compelling visual story. The synopsis is a very effective tool in preparing an advocacy video – highly recommended session.
WITNESS Training Curriculum - Part of module 5
Presentation and Brainstorm - Voice and Point of ViewWITNESS
http://videoplan.witness.org | This session reviews different style and point-of-view considerations in advocacy video making.
WITNESS Training Curriculum - Part of module 5
http://videoplan.witness.org | This session introduces and reviews key principles of using storytelling for advocacy video.
WITNESS Training Curriculum - Part of module 5
Are You Good Enough for Me? A Different Way to Find Your Ideal DonorBloomerang
Ellen Bristol and Linda Lysakowski, ACFRE show you how to figure out who’s “good enough” to justify investing your time and energy, and how to tell the difference between “worth it,” “so-so,” and “lose their phone number.” Guess where it starts – with your nonprofit’s values.
Cases for Support that Excite, Inspire and Ignite your DonorsBloomerang
https://bloomerang.co/resources/webinars/
Leah Eustace, ACFRE will outline the power of a strong case in building support, both internally and externally, and give you the tools to make it happen in your own organization.
Prepare a Synopsis and an Outline for Your Advocacy VideoWITNESS
http://videoplan.witness.org | This session will teach participants how to write a synopsis, or short description of their video, and outline that communicate their message through a compelling visual story. The synopsis is a very effective tool in preparing an advocacy video – highly recommended session.
WITNESS Training Curriculum - Part of module 5
Presentation and Brainstorm - Voice and Point of ViewWITNESS
http://videoplan.witness.org | This session reviews different style and point-of-view considerations in advocacy video making.
WITNESS Training Curriculum - Part of module 5
http://videoplan.witness.org | This session introduces and reviews key principles of using storytelling for advocacy video.
WITNESS Training Curriculum - Part of module 5
Are You Good Enough for Me? A Different Way to Find Your Ideal DonorBloomerang
Ellen Bristol and Linda Lysakowski, ACFRE show you how to figure out who’s “good enough” to justify investing your time and energy, and how to tell the difference between “worth it,” “so-so,” and “lose their phone number.” Guess where it starts – with your nonprofit’s values.
Cases for Support that Excite, Inspire and Ignite your DonorsBloomerang
https://bloomerang.co/resources/webinars/
Leah Eustace, ACFRE will outline the power of a strong case in building support, both internally and externally, and give you the tools to make it happen in your own organization.
Telling stories is an important part of digital marketing and fundraising. Digital storytelling is just the same as any other kind of storytelling - in some ways. But as digital marketers and people who write for the web, it would be remiss of us to not take full advantage of the interactivity afforded to us with online channels.
This is training on the elements of content marketing but specifically how to tell stories that raise money for non-profit organisations. And of course we have a bunch of case studies - both good and bad examples.
Digital Storytelling: Understanding Social Media and Visual Storytelling Tool...TechSoup Canada
This presentation will explore how digital storytelling, through visuals, videos, and live stories can amplify and better communicate your nonprofit story. This presentation will also show how some nonprofits are using social media platforms for digital storytelling, with examples of successful campaigns on Facebook, Twitter, Instagram, and Snapchat.
In this presentation you will learn:
- How to tailor content and visuals to your organization’s social media platforms;
- Tools you can use to create images, infographics, and fonts to build your visual storytelling elements;
- Tangible ways to employ ethical practices into sharing digital stories.
nonprofits to find effective and creative ways of sharing their stories.
Podcasting resources for educators: examples, tools and storytelling ideas, from a presentation given at VT Fest 2015 by Richmond Elementary School principal Mike Berry and Audrey Homan, digital producer for the Tarrant Institute for Innovative Education.
SECTION 2DirectionsImagine you are a self-help speaker. Wr.docxrtodd280
SECTION 2
Directions
Imagine you are a self-help speaker. Write an 800 WORD PERSUASIVE SPEECH on “How to eliminate negativity in your life.”
1. Think about a speech that you would like to present on a topic of your choice.
2. Complete the following template, including all parts. Fill out all cells using complete sentences, aiming for three complete sentences for each cell of the template (if acceptable)
3. In section 4 Reflection write 5 sentences.
4. Consider your audience, purpose, and thesis and complete Part 1 of the template.
5. Utilize your resources, the internet or a local library to find three credible sources that are relevant to your speech and complete Part 2 of the template.
6. Read through your sources to identify five pieces of evidence that support your thesis and complete Part 3 of the template. Be sure to use at least three different types of sources (example, statistic, analogy, definition, visual, story, testimony).
7. And then answer all the questions in the attached form.
PART 1: TOPIC
Purpose
What are you hoping to achieve with this speech?
Audience
Who will be in your audience? What do you know about them?
Thesis
What is the key message of your speech?
PART 2: SOURCES
SOURCE 1
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publication?
SOURCE 2
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publica.
This presentation was developed for a national conference of animal-based businesses, ranging from livestock producers and pet breeders to rodeos, circuses, biomedical researchers, horse and greyhound racing professionals, and others involved in various animal enterprises.
Being able to effectively communicate your organizations "story" is imperative in an increasingly complex world. There are trillions of messages circulating out there. It's not like the good 'ole days, when you could just ask the town crier to make an announcement. Today a good storyteller has to be a multi-disciplined communicator – always ready to engage and respond to a variety of audiences and in a variety of mediums! Learn more about them and gain practical storytelling techniques in this dynamic workshop.
Telling stories is an important part of digital marketing and fundraising. Digital storytelling is just the same as any other kind of storytelling - in some ways. But as digital marketers and people who write for the web, it would be remiss of us to not take full advantage of the interactivity afforded to us with online channels.
This is training on the elements of content marketing but specifically how to tell stories that raise money for non-profit organisations. And of course we have a bunch of case studies - both good and bad examples.
Digital Storytelling: Understanding Social Media and Visual Storytelling Tool...TechSoup Canada
This presentation will explore how digital storytelling, through visuals, videos, and live stories can amplify and better communicate your nonprofit story. This presentation will also show how some nonprofits are using social media platforms for digital storytelling, with examples of successful campaigns on Facebook, Twitter, Instagram, and Snapchat.
In this presentation you will learn:
- How to tailor content and visuals to your organization’s social media platforms;
- Tools you can use to create images, infographics, and fonts to build your visual storytelling elements;
- Tangible ways to employ ethical practices into sharing digital stories.
nonprofits to find effective and creative ways of sharing their stories.
Podcasting resources for educators: examples, tools and storytelling ideas, from a presentation given at VT Fest 2015 by Richmond Elementary School principal Mike Berry and Audrey Homan, digital producer for the Tarrant Institute for Innovative Education.
SECTION 2DirectionsImagine you are a self-help speaker. Wr.docxrtodd280
SECTION 2
Directions
Imagine you are a self-help speaker. Write an 800 WORD PERSUASIVE SPEECH on “How to eliminate negativity in your life.”
1. Think about a speech that you would like to present on a topic of your choice.
2. Complete the following template, including all parts. Fill out all cells using complete sentences, aiming for three complete sentences for each cell of the template (if acceptable)
3. In section 4 Reflection write 5 sentences.
4. Consider your audience, purpose, and thesis and complete Part 1 of the template.
5. Utilize your resources, the internet or a local library to find three credible sources that are relevant to your speech and complete Part 2 of the template.
6. Read through your sources to identify five pieces of evidence that support your thesis and complete Part 3 of the template. Be sure to use at least three different types of sources (example, statistic, analogy, definition, visual, story, testimony).
7. And then answer all the questions in the attached form.
PART 1: TOPIC
Purpose
What are you hoping to achieve with this speech?
Audience
Who will be in your audience? What do you know about them?
Thesis
What is the key message of your speech?
PART 2: SOURCES
SOURCE 1
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publication?
SOURCE 2
Source Title
Author(s) Name
Retrieved from
Where did you get this source? Include location, book, periodical, url, etc.
Age
How recent is the data or information presented in your source?
When was the source published? If the source is a website, when was the website last updated?
Depth
What does the source cover?
How well-researched and detailed is the source? How much depth is the topic covered in?
How is this content and level of detail relevant to your purpose, audience, and message?
Author
How is the author qualified to speak on the topic?
What is the author's purpose?
What biases might they have?
Is the information the author's opinion alone or is it supported by cited facts?
Money
Who funds the website or publication?
Are there items endorsed or for sale? If so, what items?
What is the reputation of the website or publica.
This presentation was developed for a national conference of animal-based businesses, ranging from livestock producers and pet breeders to rodeos, circuses, biomedical researchers, horse and greyhound racing professionals, and others involved in various animal enterprises.
Being able to effectively communicate your organizations "story" is imperative in an increasingly complex world. There are trillions of messages circulating out there. It's not like the good 'ole days, when you could just ask the town crier to make an announcement. Today a good storyteller has to be a multi-disciplined communicator – always ready to engage and respond to a variety of audiences and in a variety of mediums! Learn more about them and gain practical storytelling techniques in this dynamic workshop.
Similar to Telling your health center's story (20)
Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.
https://bit.ly/BabeSideDoll4u Babeside is a company that specializes in creating handcrafted reborn dolls. These dolls are designed to be incredibly lifelike, with realistic skin tones and hair, and they have become increasingly popular among collectors and those who use them for therapeutic purposes. At Babeside, we believe that our reborn dolls can provide comfort and healing to anyone who needs it.
The Healing Power of Babeside's Handcrafted Creations
Our reborn dolls are more than just beautiful pieces of art - they can also help alleviate stress, anxiety, depression, and other mental health conditions. Studies have shown that holding or cuddling a soft object like a stuffed animal or a reborn doll can release oxytocin, which is often referred to as the "love hormone." This hormone helps us feel calm and relaxed, reducing feelings of stress and anxiety.
In addition to their physical benefits, reborn dolls can also offer emotional support. For many people, having something to care for and nurture can bring a sense of purpose and fulfillment. Reborn dolls can also serve as a reminder of happy memories or loved ones who have passed away.
2. Learn in this presentation…
1) Identifying story telling goals, audiences, subjects
2) Methods and tips for storybanking, including written,
audio, picture, and video
3) Examples of storybanking health centers across the
nation are using
3. Story Telling Goals
• Audience : Who are you trying to reach?
• Action: What do you want your audience
to do?
4. Story Telling Goals
Who is your audience?
Patients Potential Staff
Donors Advocates/Supporters
Elected Officials Volunteers
Local Community Ot h e r
Or g a n i z a t i o n s
5. Story Telling Goals
What action or response do you want
your audience to take?
Sign up in the advocacy database
Call our elected officials
Send an email to elected officials, others
Write a letter
Sign up for an email list
Visit a website/Drive web traffic
How are you going to get your audience to take action?...
6. Storybanking
Who is your story subject?
Patients Your Staff
Donors Advocates/Supporters
Elected Officials Volunteers
Local Community Ot h e r
Or g a n i z a t i o n s
7. Storybanking
What questions will you ask your subject?
Patients
Board Members
Staff
How will you collect their story?
Written
Picture
Audio
Video
8. Storybanking: You vs. Others
“Others” You
o Video contests o Interviewing
o Elected officials on (written, video,
video audio)
o News clips o Photo taking
o Guest blog post o Blog posts
o Story submission form
9. Storybanking Tips
Include with every story the subject’s name, title if
applicable, name of their health center, and
health center location
>>Collect this information on the release form
NOTE: You may not include all of this information,
particularly full name, in the public story
10. Storybanking Tips
Let participants know how their
story will be used
Let participants know their story may be
edited and shared online, including on
websites such as YouTube or blogs
When interviewing, ask the participant to answer
questions in complete sentences, repeating the question
in their response
For example, Q: Where is your health center located?
A: My health center is located in Anchorage, Alaska
11. Storybanking Tips
Ask a participant the same question several
times but in different ways, especially if you are
only getting short responses
12. Storybanking Tips: Video
Hold the camera as close as
possible to capture the
participant’s voice; aim for a
shot that includes the
shoulders on up
Use a tripod or desk to keep
the camera steady during
interviews
13. Storybanking Tips: Video
Length: Less than 3 minutes (the shorter the better!)
Ask/Action: In the first minute,
then repeat at the end
Have the light source behind
the camera…otherwise it
looks like your participant is
in witness protection
14. It took 38 years for radio to reach 50 million users,
13 years for TV,
10 years for cable,
less than 5 years for Internet,
and less than 2 years for Internet Video.
Every minute, 24 hours of video is
uploaded to YouTube. There are
more than 2 billion video views on
YouTube every day.
15. Storybanking Ideas
• Picture day
• Guest log
• Photo & Video Contest
• Story submission form on your
website
• Written story collection in the waiting room
• Solicit guest blog posts from your audience
There could be a lot of answers to this question, and it really depends on your audience, so I want you to focus on advocacy. So if you are creating a video for your “audiences” that is advocacy specific, what actions may you want to ask your audience to take?
What questions will you ask them?
Example – analyze advocate version VERSUS legislator version