Telenor is one of the world's largest mobile operators with 120 million mobile subscriptions across 12 countries. It began as the main telecommunications provider in Norway in the mid-19th century and was fully privatized in the late 1990s. Telenor has won numerous awards for its innovations and sustainability efforts in Pakistan, where it is the largest European investor. The company operates under a leadership structure headed by CEO Jon Fredrik Baksaas and has organizational functions including sales, technology, finance, and digital services.