I’ve selected 16 categories of popular promotional products that are easy to imprint or engrave with your brand.

1. Take Advantage of the Wealth of
Promotional Products Available—
And AOK Can Be Your Source.
I’ve selected 16 categories of popular promotional
products that are easy to imprint or engrave with your
brand. Then I grouped this broad catalog of
possibilities alphabetically to simplify the process of
perusing it. Take a look. And there’s more at AOK.
An Opportunity Knocks:
Sourcing and Product Ideas
Dave Burnett / db@aokmg.com

2. Awards, Badges, Bags,
and Business Cases—
Four Great Categories:
Awards: Desk awards and plaques are used
for so many things—great sales, longevity of
service, following safety procedures, and meeting goals.
Badges: There are a lot of possibilities, from the personal
badges like you see on tellers to badge holders and lanyards.
Bags: The most popular style of bags are the tote bags, but
duffel bags are very popular as well, as are the inexpensive
plastic bags.
Business cases: Laptop bags and messenger bags are the
most popular. The laptop bags have padded compartments
for either 15-inch or 17-inch laptops, while messenger bags
tend to be over the shoulder, one strap bags.‑ ‑ ‑
Dave Burnett www.AnOpportunityKnocks.com

3. Caps, Coast, Drinkware,
and Eco-friendly Products:
Caps: Baseball caps, golf caps, and wool hats
are three very popular styles, summer or winter.
Coats: This category gives you a lot of brand exposure
by limiting your body exposure during cold weather.
You have a variety of 3-in-1 coats, which have a fleece and
an outer shell. It’s very popular to use name brands with these.
Drinkware: Mugs, tumblers, glassware, and bottles give you a
product that a customer is happy to use on a daily basis, and
at the same time be comfortable displaying your brand.
Eco friendly:‑ In this category, the most popular things are
notebooks and seed paper. They’re great options and can
be adapted to so many purposes.
Dave Burnett www.AnOpportunityKnocks.com

4. Fitness, Hats,
Health and Beauty,
and Kitchen Items:
Fitness: Yoga mats have become popular, and so have
moisture-wicking T shirts. They’re more expensive than‑
your regular, everyday cotton T shirt or cotton/poly blend,‑
but they keep you cool and dry while you’re exercising.
Hats: We see a big call for baseball hats and visors, and even
golf hats. They’re very popular items that can be embroidered
and made to suit any brand—and we do tons of them.
Health and beauty: This category has been growing rapidly.
Hand sanitizers and mirrors tend to be the most popular options.
Kitchen items: With the popularity of the cooking channel, things
like oil and vinegar cruets and cheese boards are in great demand.
But don’t stop there. Go to AOK and check out the entire category.
Dave Burnett www.AnOpportunityKnocks.com

5. Laser Engraving,
Mouse Pads, and Pencils:
Engraving: This is the most recommended service
we have. When you laser engrave your logo onto
particular metal products, like a clock, or a metal ballpoint
pen set, or USB drives, your logo is there for good.
Mouse pads: Basically, there are two types of mouse pads
due to the laser technology that they use. They have either
a hard surface or a fabric surface; but we don’t see a call for
many of the glass or stone ones anymore.
Pencils: They may not be state-of-the-art writing instruments
for the professional business person, but they have an in
exhaustible variety of applications. There’s literally no brand
that can’t be imprinted on the shaft of a pencil.
Dave Burnett www.AnOpportunityKnocks.com

6. Safety Items and Tools:
The Last on Today’s List
of Great Giveaways:
Safety items: Reflective jackets and gloves, hardhats
are vests, are all very popular for a wide variety of safety
programs. They can be used not only as an internal
incentive, but also for a very practical and cost-cutting
reason: to keep your people safe.
Tools: Everyone relates to tools. What we see requested
on a regular basis are measuring tapes and multi-tools,
those complex little fix-it tools made up of six or more
tools in one. Really great for the Mr. Fixit mentality. You’ll
also find key chain tools in this category, which ties into
the automotive industry really well.
Dave Burnett www.AnOpportunityKnocks.com

7. Sixty-four categories and almost 200 subcategories of industry-leading
products, including (but not limited to): Apparel, Awards, Business Cases,
Calendars, Desk Items, Executive, Eco-Friendly, Golf, Health and Wellness ,
Key Chains, Luggage and Cases, Mugs and Tumblers, Pens, Pencils, and
Highlighters, Post-It Notes, Safety, Tools, Travel, USB Drives, and Watches.
Get your name out there with
amazing promotional products
from AnOpportunityKnocks.com,
the number one promotional products
resource on the Internet.
An Opportunity Knocks:
Sourcing and Product Ideas
Dave Burnett / db@aokmg.com