TAFE Tractors are known for their dependability and superior technology. Built to the taste of the land, a TAFE tractor is synonymous to toughness and stands for high standards of precision build quality, housing the expertise of TAFE acquired over decades of its being

1. TAFE
Tractors and farm equipment limited
https://tafe.com/

2. Corporate Profile
TAFE – Tractors and Farm Equipment Limited, is an
Indian tractor major incorporated in 1960 at
Chennai, with an annual turnover of INR 93 billion.
The third-largest tractor manufacturer in the world
and the second largest in India by volumes, TAFE
wields about 25% market share of the Indian tractor
industry with a sale of over 150,000 tractors
annually.
TAFE's partnership with AGCO Corporation and the
Massey Ferguson brand for over 58 years is a stellar
example of its commitment to building long-term
relationships with its stakeholders, through fair and
ethical business practices.

3. Our Vision
• The philosophy that drives TAFE was first
enunciated by its CMD in 1992. "To us in
TAFE, Excellence is not something that we
engineer, inspect and input into our
tractors. It is an innate desire to attain the
best that comes from within each of us. It
defines our lives at work and at home and
ripples out into the world around us"
This inspired TAFE to evolve its Vision &
Values in 1999, through a company-wide
participative exercise with external
facilitation from IIM, Bangalore. The Vision
& Values statement captures key elements
of TAFE's culture, strengths and
aspirations.

4. Core Values
• Customer - We may not be able to wipe the sweat
from the customer's brow, but we can certainly put
a smile on their face
• ethics - Our strong foundation has been ethical
practices, open and transparent operations.
• Environment- While serving our company, we are
mindful of our commitment to preserve the
environment and contribute positively to society
• People- We are not just individuals doing our
respective jobs. We are partners in progress. Our
people matter
• Change - We create value by anticipating,
preparing and facing changes in a world where the
only thing that is permanent, is change itself
• trust -We value trust and long-term relationships
with stakeholders, we live by it

5. Financials
• TAFE's financial track record is one of consistent profit making,
prudent fund management and sound corporate governance. TAFE
sets industry standards for various performance parameters like
inventory turns and Returns on Capital Employed (ROCE). Among
the least leveraged companies in this industry, most of TAFE's
expansion plans are financed through internal accruals leading to
exceptional ratings by acclaimed credit rating agencies

6. Awards And Milestones
• February 16, 2019
TAFE Wins 12 Awards at the Public
Relations Council of India’s
9th Annual Excellence Awards For
TAFE Corporate Communications
PRCI Crystal Award for Excellence in
Corporate Communications
• For TAFE – Be a #FarmDost
Gold Award for Public Service
Advertisement & Silver for
Advertisement Campaign
(Television)

7. List Of Awards
• Chanakya Award for Social Leadership For
Outstanding Contribution to the Profession,
Industry & Society
• 2019Agriculture Initiative of the Year Awards
&
Innovative Ideas for Rural Development
Award TAFE – JFarm Services
• February 14, 2019Organization with Best
CSR Practices for Rural Development
• 2018Frost & Sullivan Global Manufacturing
Leadership Awards- Enterprise Integration
and Technology Leadership Award

8. Thank you