SlideShare a Scribd company logo
synap.ac
james@synap.ac
Studying is boring
Students have to learn vast amounts of
information, but the study methods
available to them are time consuming,
socially isolating and ineffective.
The Problem
Study passively by reading
through textbook chapters
until they think they’ve
memorised it
Admit to ‘cramming’ in the last
few days before an exam, harming
their overall performance
80% 99%of students of students
The problem: in figures
http://www.tandfonline.com/doi/pdf/10.1080/09658210802647009#.VawccltsWkQ
https://thehawkeyeonlinenews.wordpress.
com/2014/06/04/cramming-for-exams-join-the-crowd/
More Information, and a Lower
Attention Span
As more and more content becomes
available online, grabbing people’s
interest is becoming increasingly
competitive
The Problem
“It’s time consuming.
It doesn’t result in durable memory.
And it often involves a kind of …
unwitting self-deception, as growing
familiarity with the text comes to feel like
mastery of the material. ”
Peter Brown, Make It Stick
on how students currently learn
The Solution
High quality educational
content that is:
• Relevant
• Short
• Engaging
MCQs
2
3
4
5
6
Active Elaboration
By creating their own quiz content,
students are actively engaging with their
course material, promoting deep learning
and better understanding
Spaced Repetition
We’re more likely to remember
something if it’s re-visited after a period
of time. Synap finds the optimum time to
practice a topic and sends a reminder.
Anywhere, Anytime
Synap is available on iOS, Android and
Web devices, meaning students don’t
have to be confined to the library study,
they’re free to practice in short bursts, on
the go
Personalised
Students can check their progress and
over time. Synap helps to identify areas
they need to focus on, creating a personal
study plan for each user
Social
Share and publish your tests online to
contribute to the Synap community, and
get valuable feedback from your peers
Gamification
Earn badges, rewards and points for
sticking to a good studying schedule and
beating your best scores over time!
1
Features & Benefits
Why Synap?
1) Field Tested & Evolved Over
Time
2) Student-First Experience
3) Students Love Us
How willing would you be to recommend
us to your friends?
Most common reasons for low rating:
People want an app, and more content!
beta Even in beta, our stats
hold up respectably
against Duolingo, by
far the market leader
with a reputation for
incredible user
experience.
4) Meaningful Engagement
Synap Web Beta, Feb-April 2016
5) Growing
Fast
Website use clusters, April 2016
James Gupta |
CEO
Omair Vaiyani | CTO
Our Team
A serial entrepreneur, passionate about using
technology to improve education and
healthcare.
Previously Founder & CTO of JumpIn, a mobile taxi sharing
platform for students, acquired by Addison-Lee in 2014 and
recipient of the Duke of York Young Entrepreneur Award.
An accomplished full-stack developer with years
of experience in developing educational products
Omair has consulted on and developed solutions for the United
Kingdom Medical Students’ Association, the Department of Health
and The Karolinska Institute in Stockholm
Oscar Price
Chief Brand Officer
Stuart Clarke MBA
Chief Partnerships
Officer
Jason Gaved
Chief Development Officer
Ben Marks
Chief Strategy Officer
Shaunna Gaved
Community Officer
Manisha Prabhakar MSc
Secondary School Ambassador
Jano Amigo
Developer
Oscar Price
Chief Brand Officer
Stuart Clarke MBA
Chief Partnerships
Officer
Jason Gaved
Chief Development Officer
Ben Marks
Chief Strategy Officer
Shaunna Gaved
Community Officer
Manisha Prabhakar MSc
Secondary School Ambassador
Revenue
November 2015
Completed funding round
Q1/2 2016
App & Website Beta
September 2016
National campaign
Q1/2 2017
Series A / Extension
2016
£206,000 seed round raised through Crowdcube
Release of beta App and Website, collecting feedback from students
and teachers, establishing preliminary partnerships with schools,
tutors and universities in the UK
When students return to university, we will run a national marketing
campaign to launch Synap into the public eye, using data and
testimonials gathered in our beta phase
Once we have established ourselves in the market, and achieved
Product/Market fit, we will seek a further investment round to
expedite our international growth
2016
2015
2017
Timeline
Future Plans
• Deeper integration with IBM Watson / Machine Learning technologies
• Synap API & App Ecosystem: Opening up to 3rd
party developers to see what new tools, games
and reports they can build with Synap
• Virtual Tutor network
• Apple Watch app
• Independent, peer-reviewed research
• Integration with complementary services:
• Evernote
• Excel
• Calendars
• Deep-linking to premium content
Professor Neil Morris
Director of Digital Learning,
Chair in Educational Technology, Innovation and
Change
University of Leeds
“Research in cognitive neuroscience and educational psychology is
showing us that effective learning requires active participation,
collaboration with peers and effective testing. Online learning
systems are beginning to realise these requirements, and advances
in technology are supporting more adaptive and personalised
systems. Synap uses these approaches effectively, and places
students at the centre of their learning in an engaging and
collaborative way ”
+ 44 7503 164 278
james.gupta
James Gupta | CEO
james@synap.ac
@gupta_james
Contact
uk.linkedin.com/in/jamesgupta

More Related Content

What's hot

Kaleidoscope Pittsburg State University
Kaleidoscope Pittsburg State UniversityKaleidoscope Pittsburg State University
Kaleidoscope Pittsburg State University
Ronda Dorsey
 
Parental engagement in practice 1
Parental engagement in practice 1Parental engagement in practice 1
Parental engagement in practice 1
guestcaa449a
 
Piota Mission Grove Launch Feb16
Piota Mission Grove Launch Feb16Piota Mission Grove Launch Feb16
Piota Mission Grove Launch Feb16
Chris Moss
 

What's hot (18)

Connect more with peers and practice: Pecha Kucha sessions - Nottingham Unive...
Connect more with peers and practice: Pecha Kucha sessions - Nottingham Unive...Connect more with peers and practice: Pecha Kucha sessions - Nottingham Unive...
Connect more with peers and practice: Pecha Kucha sessions - Nottingham Unive...
 
5050 by 2020 ebook trends
5050 by 2020 ebook trends5050 by 2020 ebook trends
5050 by 2020 ebook trends
 
Student Innovators: innovating digital technology change in FE
Student Innovators: innovating digital technology change in FEStudent Innovators: innovating digital technology change in FE
Student Innovators: innovating digital technology change in FE
 
Kaleidoscope Pittsburg State University
Kaleidoscope Pittsburg State UniversityKaleidoscope Pittsburg State University
Kaleidoscope Pittsburg State University
 
Making a difference with technology-enhanced learning - Chris Thomson, Esam B...
Making a difference with technology-enhanced learning - Chris Thomson, Esam B...Making a difference with technology-enhanced learning - Chris Thomson, Esam B...
Making a difference with technology-enhanced learning - Chris Thomson, Esam B...
 
Parental engagement in practice 1
Parental engagement in practice 1Parental engagement in practice 1
Parental engagement in practice 1
 
eLearning Roadmap ICT4D Conference 2017
eLearning Roadmap ICT4D Conference 2017eLearning Roadmap ICT4D Conference 2017
eLearning Roadmap ICT4D Conference 2017
 
E-Learning Baseline, UCL
E-Learning Baseline, UCLE-Learning Baseline, UCL
E-Learning Baseline, UCL
 
Implementing analytics, part 2 - Moriamo Oduyemi
Implementing analytics, part 2 - Moriamo OduyemiImplementing analytics, part 2 - Moriamo Oduyemi
Implementing analytics, part 2 - Moriamo Oduyemi
 
70:20:10 - Journey to Informal and Social Learning for Enterprise
70:20:10 - Journey to Informal and Social Learning for Enterprise70:20:10 - Journey to Informal and Social Learning for Enterprise
70:20:10 - Journey to Informal and Social Learning for Enterprise
 
Building a Learning Platform fit for 2017
Building a Learning Platform fit for 2017Building a Learning Platform fit for 2017
Building a Learning Platform fit for 2017
 
Digverve's LMS Presentation.
Digverve's LMS Presentation.Digverve's LMS Presentation.
Digverve's LMS Presentation.
 
Learning analytics for FE colleges
Learning analytics for FE collegesLearning analytics for FE colleges
Learning analytics for FE colleges
 
Blended learning
Blended learningBlended learning
Blended learning
 
Learning and teaching experts meeting
Learning and teaching experts meetingLearning and teaching experts meeting
Learning and teaching experts meeting
 
Piota Mission Grove Launch Feb16
Piota Mission Grove Launch Feb16Piota Mission Grove Launch Feb16
Piota Mission Grove Launch Feb16
 
Big Data, Small Data, Trendy Data (Moodle)
Big Data, Small Data, Trendy Data (Moodle)Big Data, Small Data, Trendy Data (Moodle)
Big Data, Small Data, Trendy Data (Moodle)
 
Welcome plenary - John Potter and Rachel Challen
Welcome plenary - John Potter and Rachel ChallenWelcome plenary - John Potter and Rachel Challen
Welcome plenary - John Potter and Rachel Challen
 

Similar to Synap Bullhound Pitch (1)

Storyboard e pd edit 8
Storyboard e pd edit 8Storyboard e pd edit 8
Storyboard e pd edit 8
Gini Crisanti
 
Web 2.0 For Administrators
Web 2.0 For AdministratorsWeb 2.0 For Administrators
Web 2.0 For Administrators
Richard Voltz
 
Web 2.0 For Administrators
Web 2.0 For AdministratorsWeb 2.0 For Administrators
Web 2.0 For Administrators
Richard Voltz
 
Case Study #3: Teachers College - Writing Sample
Case Study #3: Teachers College - Writing SampleCase Study #3: Teachers College - Writing Sample
Case Study #3: Teachers College - Writing Sample
Chris Klem
 

Similar to Synap Bullhound Pitch (1) (20)

Lessons From The Explosive Growth of Online Learning During Covid-19
Lessons From The Explosive Growth of Online Learning During Covid-19Lessons From The Explosive Growth of Online Learning During Covid-19
Lessons From The Explosive Growth of Online Learning During Covid-19
 
#Citylearning4.0 #digcompedu
#Citylearning4.0  #digcompedu#Citylearning4.0  #digcompedu
#Citylearning4.0 #digcompedu
 
ESD Project 2022.pptx
ESD Project 2022.pptxESD Project 2022.pptx
ESD Project 2022.pptx
 
Storyboard e pd edit 8
Storyboard e pd edit 8Storyboard e pd edit 8
Storyboard e pd edit 8
 
Trends in Digital Education.pptx
Trends in Digital Education.pptxTrends in Digital Education.pptx
Trends in Digital Education.pptx
 
The Modern Digital Learning Landscape: 5 Tips To Engage Gen Z and Millennial ...
The Modern Digital Learning Landscape: 5 Tips To Engage Gen Z and Millennial ...The Modern Digital Learning Landscape: 5 Tips To Engage Gen Z and Millennial ...
The Modern Digital Learning Landscape: 5 Tips To Engage Gen Z and Millennial ...
 
Future Digital Learning - FTHarrogate Conference
Future Digital Learning - FTHarrogate ConferenceFuture Digital Learning - FTHarrogate Conference
Future Digital Learning - FTHarrogate Conference
 
Digital Transformation in Higher Education M Nagarajan IAS
Digital Transformation in Higher Education   M Nagarajan IASDigital Transformation in Higher Education   M Nagarajan IAS
Digital Transformation in Higher Education M Nagarajan IAS
 
#ForOurFuture18 UL System Conference Presentation: Online Learning - Current ...
#ForOurFuture18 UL System Conference Presentation: Online Learning - Current ...#ForOurFuture18 UL System Conference Presentation: Online Learning - Current ...
#ForOurFuture18 UL System Conference Presentation: Online Learning - Current ...
 
A TOUR OF THE STUDENT’S E-LEARNING PUDDLE
A TOUR OF THE STUDENT’S E-LEARNING PUDDLEA TOUR OF THE STUDENT’S E-LEARNING PUDDLE
A TOUR OF THE STUDENT’S E-LEARNING PUDDLE
 
Sevenstar digital_learningwebinar_speakup_jevans_021716
Sevenstar  digital_learningwebinar_speakup_jevans_021716Sevenstar  digital_learningwebinar_speakup_jevans_021716
Sevenstar digital_learningwebinar_speakup_jevans_021716
 
Salesforce Foundation HESUMMIT 2014 7Summits Social Strategies for Successf...
Salesforce Foundation HESUMMIT 2014   7Summits Social Strategies for Successf...Salesforce Foundation HESUMMIT 2014   7Summits Social Strategies for Successf...
Salesforce Foundation HESUMMIT 2014 7Summits Social Strategies for Successf...
 
State of the Industry - Education
State of the Industry - EducationState of the Industry - Education
State of the Industry - Education
 
Web 2.0 For Administrators
Web 2.0 For AdministratorsWeb 2.0 For Administrators
Web 2.0 For Administrators
 
Want to know the future of Social Media in learning?
Want to know the future of Social Media in learning?Want to know the future of Social Media in learning?
Want to know the future of Social Media in learning?
 
Web 2.0 For Administrators
Web 2.0 For AdministratorsWeb 2.0 For Administrators
Web 2.0 For Administrators
 
Overview of Effective Learning Analytics Using data and analytics to support ...
Overview of Effective Learning Analytics Using data and analytics to support ...Overview of Effective Learning Analytics Using data and analytics to support ...
Overview of Effective Learning Analytics Using data and analytics to support ...
 
Web 2.0 for Educators
Web 2.0 for EducatorsWeb 2.0 for Educators
Web 2.0 for Educators
 
Social Networking in Education
Social Networking in EducationSocial Networking in Education
Social Networking in Education
 
Case Study #3: Teachers College - Writing Sample
Case Study #3: Teachers College - Writing SampleCase Study #3: Teachers College - Writing Sample
Case Study #3: Teachers College - Writing Sample
 

Synap Bullhound Pitch (1)

  • 2. Studying is boring Students have to learn vast amounts of information, but the study methods available to them are time consuming, socially isolating and ineffective. The Problem
  • 3. Study passively by reading through textbook chapters until they think they’ve memorised it Admit to ‘cramming’ in the last few days before an exam, harming their overall performance 80% 99%of students of students The problem: in figures http://www.tandfonline.com/doi/pdf/10.1080/09658210802647009#.VawccltsWkQ https://thehawkeyeonlinenews.wordpress. com/2014/06/04/cramming-for-exams-join-the-crowd/
  • 4. More Information, and a Lower Attention Span As more and more content becomes available online, grabbing people’s interest is becoming increasingly competitive The Problem
  • 5. “It’s time consuming. It doesn’t result in durable memory. And it often involves a kind of … unwitting self-deception, as growing familiarity with the text comes to feel like mastery of the material. ” Peter Brown, Make It Stick on how students currently learn
  • 6. The Solution High quality educational content that is: • Relevant • Short • Engaging MCQs
  • 7. 2 3 4 5 6 Active Elaboration By creating their own quiz content, students are actively engaging with their course material, promoting deep learning and better understanding Spaced Repetition We’re more likely to remember something if it’s re-visited after a period of time. Synap finds the optimum time to practice a topic and sends a reminder. Anywhere, Anytime Synap is available on iOS, Android and Web devices, meaning students don’t have to be confined to the library study, they’re free to practice in short bursts, on the go Personalised Students can check their progress and over time. Synap helps to identify areas they need to focus on, creating a personal study plan for each user Social Share and publish your tests online to contribute to the Synap community, and get valuable feedback from your peers Gamification Earn badges, rewards and points for sticking to a good studying schedule and beating your best scores over time! 1 Features & Benefits
  • 9. 1) Field Tested & Evolved Over Time
  • 12. How willing would you be to recommend us to your friends? Most common reasons for low rating: People want an app, and more content! beta Even in beta, our stats hold up respectably against Duolingo, by far the market leader with a reputation for incredible user experience.
  • 13. 4) Meaningful Engagement Synap Web Beta, Feb-April 2016
  • 14. 5) Growing Fast Website use clusters, April 2016
  • 15. James Gupta | CEO Omair Vaiyani | CTO Our Team A serial entrepreneur, passionate about using technology to improve education and healthcare. Previously Founder & CTO of JumpIn, a mobile taxi sharing platform for students, acquired by Addison-Lee in 2014 and recipient of the Duke of York Young Entrepreneur Award. An accomplished full-stack developer with years of experience in developing educational products Omair has consulted on and developed solutions for the United Kingdom Medical Students’ Association, the Department of Health and The Karolinska Institute in Stockholm
  • 16. Oscar Price Chief Brand Officer Stuart Clarke MBA Chief Partnerships Officer Jason Gaved Chief Development Officer Ben Marks Chief Strategy Officer Shaunna Gaved Community Officer Manisha Prabhakar MSc Secondary School Ambassador Jano Amigo Developer
  • 17. Oscar Price Chief Brand Officer Stuart Clarke MBA Chief Partnerships Officer Jason Gaved Chief Development Officer Ben Marks Chief Strategy Officer Shaunna Gaved Community Officer Manisha Prabhakar MSc Secondary School Ambassador
  • 19. November 2015 Completed funding round Q1/2 2016 App & Website Beta September 2016 National campaign Q1/2 2017 Series A / Extension 2016 £206,000 seed round raised through Crowdcube Release of beta App and Website, collecting feedback from students and teachers, establishing preliminary partnerships with schools, tutors and universities in the UK When students return to university, we will run a national marketing campaign to launch Synap into the public eye, using data and testimonials gathered in our beta phase Once we have established ourselves in the market, and achieved Product/Market fit, we will seek a further investment round to expedite our international growth 2016 2015 2017 Timeline
  • 20. Future Plans • Deeper integration with IBM Watson / Machine Learning technologies • Synap API & App Ecosystem: Opening up to 3rd party developers to see what new tools, games and reports they can build with Synap • Virtual Tutor network • Apple Watch app • Independent, peer-reviewed research • Integration with complementary services: • Evernote • Excel • Calendars • Deep-linking to premium content
  • 21. Professor Neil Morris Director of Digital Learning, Chair in Educational Technology, Innovation and Change University of Leeds “Research in cognitive neuroscience and educational psychology is showing us that effective learning requires active participation, collaboration with peers and effective testing. Online learning systems are beginning to realise these requirements, and advances in technology are supporting more adaptive and personalised systems. Synap uses these approaches effectively, and places students at the centre of their learning in an engaging and collaborative way ”
  • 22. + 44 7503 164 278 james.gupta James Gupta | CEO james@synap.ac @gupta_james Contact uk.linkedin.com/in/jamesgupta