The document discusses a science and tech meetup at SXSW 2015 focused on bringing more people into science through engaging web technologies and community building. The meetup aims to address challenges in reducing technical difficulties, engaging more people in science, attracting and keeping developers involved in science, and ways for people to get involved without specialized scientific backgrounds. The organizer, Maytal Dahan, works on web and mobile applications to make scientific interfaces, APIs, and services easier to use, sustainable, and scalable.