This document provides a SWOT analysis worksheet to help users analyze their strengths, weaknesses, opportunities, and threats. The worksheet guides users to consider what they do well and their unique resources as strengths, as well as areas for improvement and potential weaknesses. It also prompts reflection on available opportunities and favorable trends, alongside threats from competition or that exploit weaknesses. Additional resources are provided for using SWOT analysis and developing career strategies.

1. SWOT Analysis Worksheet
• For instructions on using SWOT Analysis, visit www.mindtools.com/rs/SWOT.
• For personal career or life strategy, visit www.mindtools.com/rs/LifePlanWorkbook.
Strengths Weaknesses
What do you do well? What could you improve?
What unique resources can you draw on? Where do you have fewer resources than
What do others see as your strengths? others?
What are others likely to see as weaknesses?
Opportunities Threats
What opportunities are open to you? What threats could harm you?
What trends could you take advantage of? What is your competition doing?
How can you turn your strengths into What threats do your weaknesses expose you
opportunities? to?
To learn more skills like this, subscribe to the free Mind Tools newsletter: http://www.mindtools.com/subscribe.htm.
© Copyright Mind Tools Ltd, 2007-2011. Please feel free to copy this sheet for your own use and to share with friends,
co-workers or team members, just as long as you do not change it in any way.