Swiggy's email marketing campaign
•Download as PPTX, PDF•
1 like•213 views
The document outlines Swiggy's email marketing campaign for the 2019 Cricket World Cup, which sent emails on the dates and times of 8 of India's matches. Each email contained contextual information about the upcoming match, consistent branding, and an offer of 50% off, with the goal of increasing engagement during matches and driving sales.
Report
Share
Report
Share
Recommended
Kutrubes Travel Agency in Boston, MA
Kutrubes Travel is a family-owned travel agency that has been operating for over 100 years. They offer a variety of guided tour packages in locations like Brazil and the Balkans. Testimonials from past customers praise their guides and drivers for providing enjoyable experiences. The agency also customizes individual and small group tours focused on different themes.
Display Marketing and Video marketing
Display Marketing including Google Display Network, Direct Media Planning and Media Buying is covered in this presentation. Video marketing utilizing various forms of YouTube Advertising is detailed here.
Twitter Advertising
Twitter advertising is very popular amongst both B2B and B2C brands. It helps to increase engagement around a brand. This presentation covers both key types of Twitter advertising - Promoted Trend, Promoted Tweets. It also shows how a campaign setup needs to be done. Lastly, it covers the conversion event tracking details too.
YouTube Advertising
YouTube is one of the largest video platforms where brands are creating presence and sharing videos about the product, demos, testimonials etc. However, the organic reach of YouTube videos is pretty low and it takes lot of time for the videos to rank on the platforms. Hence, many brands resort to paid media campaign on YouTube to popularize the brand through effective video communications.
LinkedIn Advertising
LinkedIn Advertising is one of the best social media advertising strategy for B2B marketing context. LinkedIn can be helpful for B2B organizations, SMB organizations and technology oriented organizations to reach out audience for lead generation or for brand building exercise.
This presentation details out all LinkedIn advertising principles and paid media strategies that one can apply on LinkedIn.
Facebook Advertising
Facebook is one of the key social media platforms for brands to create presence and build a strong community around the brand. Facebook is also one of the largest social media platforms in the world. It has combined strength of Instagram and WhatsApp. This presentation will help anyone who is interested to create new Facebook Advertisement or a paid media campaign on Facebook channel.
Social Media Marketing
Social Media Marketing helps in building a strong community around a brand. The community could be built on Facebook, Twitter, Instagram, LinkedIn, YouTube etc. based on the nature of the brand, type of customers and the content strategy.
Search Engine Marketing
Search Engine Marketing or earlier widely known as Pay Per Click (PPC), is one the key pillars of the digital marketing. This can be executed through Google Ads platform, or Apple Ads platform or Binge Ads. The fundamentals of SEM are pretty similar across the platforms. This presentation helps in detail about the Search Engine Marketing principles, and how to execute the same.
Recommended
Kutrubes Travel Agency in Boston, MA
Kutrubes Travel is a family-owned travel agency that has been operating for over 100 years. They offer a variety of guided tour packages in locations like Brazil and the Balkans. Testimonials from past customers praise their guides and drivers for providing enjoyable experiences. The agency also customizes individual and small group tours focused on different themes.
Display Marketing and Video marketing
Display Marketing including Google Display Network, Direct Media Planning and Media Buying is covered in this presentation. Video marketing utilizing various forms of YouTube Advertising is detailed here.
Twitter Advertising
Twitter advertising is very popular amongst both B2B and B2C brands. It helps to increase engagement around a brand. This presentation covers both key types of Twitter advertising - Promoted Trend, Promoted Tweets. It also shows how a campaign setup needs to be done. Lastly, it covers the conversion event tracking details too.
YouTube Advertising
YouTube is one of the largest video platforms where brands are creating presence and sharing videos about the product, demos, testimonials etc. However, the organic reach of YouTube videos is pretty low and it takes lot of time for the videos to rank on the platforms. Hence, many brands resort to paid media campaign on YouTube to popularize the brand through effective video communications.
LinkedIn Advertising
LinkedIn Advertising is one of the best social media advertising strategy for B2B marketing context. LinkedIn can be helpful for B2B organizations, SMB organizations and technology oriented organizations to reach out audience for lead generation or for brand building exercise.
This presentation details out all LinkedIn advertising principles and paid media strategies that one can apply on LinkedIn.
Facebook Advertising
Facebook is one of the key social media platforms for brands to create presence and build a strong community around the brand. Facebook is also one of the largest social media platforms in the world. It has combined strength of Instagram and WhatsApp. This presentation will help anyone who is interested to create new Facebook Advertisement or a paid media campaign on Facebook channel.
Social Media Marketing
Social Media Marketing helps in building a strong community around a brand. The community could be built on Facebook, Twitter, Instagram, LinkedIn, YouTube etc. based on the nature of the brand, type of customers and the content strategy.
Search Engine Marketing
Search Engine Marketing or earlier widely known as Pay Per Click (PPC), is one the key pillars of the digital marketing. This can be executed through Google Ads platform, or Apple Ads platform or Binge Ads. The fundamentals of SEM are pretty similar across the platforms. This presentation helps in detail about the Search Engine Marketing principles, and how to execute the same.
Fundamentals of Paid Media
Digital Marketing is usually divided into Paid Media, Owned Media and Earned Media. This presentation talks about how one should go about Paid Media. It is a brief overview of how auction method of advertising is possible on Google, Facebook, Twitter, LinkedIn etc.
Check out other informative digital marketing presentations on my channel and share it with your friends.
Keyword Research
Keyword Research is one of the basic activities that any digital marketing person should conduct religiously. Keyword research is helpful in SEO, Social Media, SEM, Blog writing, Content writing, PR article writing, YouTube SEO, App Marketing etc.
Keyword Research helps marketers to know the trend of keywords that are mostly searched by the end users. These keywords should then be tactically included in the title, description, ad copies or in the long form content to increase the discoverability of the particular content piece.
Google My Business - Local Marketing
Google My Business is a very helpful hyperlocal marketing strategy for small scale brands and large brands with wide network of distribution channel across the country. This presentation details out all steps that you need to follow while creating Google My Business presence for your brand.
Ford #DiscoverMoreInYou Campaign
Ford ran a superb campaign around societal issues and encouraged everyone to relook at those issues with a fresh perspective. Read about this campaign here - https://www.anandanpillai.com/ford-discovermoreinyou-campaign/
Introduction to Digital Marketing and Media Planning
Anyone willing to have an introductory note on Digital Marketing, will get most of the knowledge in this presentation.
Nuances of Media Planning in New Media Age
This chapter aims to highlight the premises of traditional media planning process, create cognizance about the challenges that media planner today faces. A brief overview of extant literature on media planning, new media, is discussed. The author discusses media planning approach needs to consider marketing funnel and communication plan in consideration while building media plans.
Nuances of Digital Media Planning
Digital Media Planning is no different from traditional media planning. This presentation details out the steps that one needs to follow to build a digital media plan and also indicates steps to measure effectiveness of the media plan.
Media Planning Approach in Employer Branding Context
Media Planning in the context of Recruitment is very typical, given the context of niche demand and supply. This presentation helps one to think about leveraging various digital channels to solve Employer Branding / Recruitment Marketing problem.
Digital Marketing for Healthcare Industry
Presentation on Digital Marketing for Healthcare Industry, that I delivered at Goa Institute of Management.
New Directions for Digital Branding and Marketing
The document discusses the history and evolution of digital branding and marketing. It outlines how digital media has grown significantly, with countries like the US and India having hundreds of millions of internet users. It also discusses challenges in the digital era like clutter and low attention spans. The document then provides examples of digital branding innovations from companies like Truecaller. It includes case studies of corporate, product, employer and personal branding campaigns on social media. Finally, it discusses how to measure the success of digital campaigns and considerations for the future of digital branding.
Reflections on & Lessons from: My Research Journey
This document reflects on the author's research journey, including changing topics and facing methodological challenges. It describes how the author initially planned to study corporate rebranding but realized the phenomenon did not match his interests. He then chose to study content generation for customer engagement on social media, focusing on brand communities. However, data collection from brand managers was difficult until a Facebook feature change helped. Key lessons included choosing topics you are interested in for the long run, educating others about new topics, and prioritizing quality over quantity in publications.
Introduction to Digital Marketing Session at Banasthali University
This document outlines the agenda for a digital marketing training session. It covers various topics related to digital marketing including the digital marketing landscape, search engine marketing (SEM), search engine optimization (SEO), social media, display advertising, email marketing, mobile marketing, blogging, and analytics tools. It also includes quizzes and discusses different career paths in digital marketing including strategic, creative, functional, account management, and analytics roles.
Facebook Carousel Ads - 33 Case Studies
Facebook Carousel Ads case studies from Ecommerce, Automobiles, Technology, Education, CSR, Food etc. brands. Facebook Marketing has become an inherent part of digital marketing strategy.
10 Tips for Managing Teams
The 10 tips for managing teams are: lead by example, ensure cohesion within the team, manage conflicts between teams, be prepared to handle crises, take responsibility for mistakes and share credit for successes, address underperforming team members, be willing to discipline team members when needed, balance work with opportunities for fun, have more faith in the team than yourself, and support the team unconditionally.
Social media: A Stakeholder View
A comprehensive presentation that emphasizes the importance of stakeholder view in social media. It includes examples of Dell, Starbucks, Suzlon Energy etc.
Social CRM: A Function or a Business Strategy
Social CRM is a key business aspect these days in the social media domain. This presentation highlights key frameworks of Social CRM with relevant examples.
Demystifying qualitative research
This document discusses qualitative research methods and how they differ from quantitative research methods. It defines qualitative research as exploring phenomena that are abstract, complex or novel through techniques like observation, in-depth interviews, focus groups, and narratives to understand perspectives in participants' own words. The researcher is highly involved and samples are typically smaller. It contrasts this with quantitative research which tests hypotheses objectively with larger sample sizes and statistical analysis. The document also outlines various qualitative research methods and considerations for reliability, validity and analyzing qualitative data.
Demystifying Social Media
This document discusses demystifying social media. It begins with an agenda that covers media evolution, social media facts in India, the consumer buying process in the social media era, and common myths about social media. It then addresses 10 common myths about social media, such as the ideas that social media is free, customers will only complain on social media, and social media will replace traditional media. The document concludes by emphasizing that platforms may change but attitudes won't, and that engagement and qualitative metrics are more important than mere numbers for measuring social media return on investment. It also acknowledges contributions from two Twitter contacts.
PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
PickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
THE STORY COMMUNICATION Credential 2024.pptx
The Story Communication là công ty quảng cáo truyền thông tích hợp (IMC) được xây dựng trên thế mạnh về Digital & Performance.
#Assemble #Integrity #Transformation #Initiative
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
More Related Content
More from Anandan Pillai
Fundamentals of Paid Media
Digital Marketing is usually divided into Paid Media, Owned Media and Earned Media. This presentation talks about how one should go about Paid Media. It is a brief overview of how auction method of advertising is possible on Google, Facebook, Twitter, LinkedIn etc.
Check out other informative digital marketing presentations on my channel and share it with your friends.
Keyword Research
Keyword Research is one of the basic activities that any digital marketing person should conduct religiously. Keyword research is helpful in SEO, Social Media, SEM, Blog writing, Content writing, PR article writing, YouTube SEO, App Marketing etc.
Keyword Research helps marketers to know the trend of keywords that are mostly searched by the end users. These keywords should then be tactically included in the title, description, ad copies or in the long form content to increase the discoverability of the particular content piece.
Google My Business - Local Marketing
Google My Business is a very helpful hyperlocal marketing strategy for small scale brands and large brands with wide network of distribution channel across the country. This presentation details out all steps that you need to follow while creating Google My Business presence for your brand.
Ford #DiscoverMoreInYou Campaign
Ford ran a superb campaign around societal issues and encouraged everyone to relook at those issues with a fresh perspective. Read about this campaign here - https://www.anandanpillai.com/ford-discovermoreinyou-campaign/
Introduction to Digital Marketing and Media Planning
Anyone willing to have an introductory note on Digital Marketing, will get most of the knowledge in this presentation.
Nuances of Media Planning in New Media Age
This chapter aims to highlight the premises of traditional media planning process, create cognizance about the challenges that media planner today faces. A brief overview of extant literature on media planning, new media, is discussed. The author discusses media planning approach needs to consider marketing funnel and communication plan in consideration while building media plans.
Nuances of Digital Media Planning
Digital Media Planning is no different from traditional media planning. This presentation details out the steps that one needs to follow to build a digital media plan and also indicates steps to measure effectiveness of the media plan.
Media Planning Approach in Employer Branding Context
Media Planning in the context of Recruitment is very typical, given the context of niche demand and supply. This presentation helps one to think about leveraging various digital channels to solve Employer Branding / Recruitment Marketing problem.
Digital Marketing for Healthcare Industry
Presentation on Digital Marketing for Healthcare Industry, that I delivered at Goa Institute of Management.
New Directions for Digital Branding and Marketing
The document discusses the history and evolution of digital branding and marketing. It outlines how digital media has grown significantly, with countries like the US and India having hundreds of millions of internet users. It also discusses challenges in the digital era like clutter and low attention spans. The document then provides examples of digital branding innovations from companies like Truecaller. It includes case studies of corporate, product, employer and personal branding campaigns on social media. Finally, it discusses how to measure the success of digital campaigns and considerations for the future of digital branding.
Reflections on & Lessons from: My Research Journey
This document reflects on the author's research journey, including changing topics and facing methodological challenges. It describes how the author initially planned to study corporate rebranding but realized the phenomenon did not match his interests. He then chose to study content generation for customer engagement on social media, focusing on brand communities. However, data collection from brand managers was difficult until a Facebook feature change helped. Key lessons included choosing topics you are interested in for the long run, educating others about new topics, and prioritizing quality over quantity in publications.
Introduction to Digital Marketing Session at Banasthali University
This document outlines the agenda for a digital marketing training session. It covers various topics related to digital marketing including the digital marketing landscape, search engine marketing (SEM), search engine optimization (SEO), social media, display advertising, email marketing, mobile marketing, blogging, and analytics tools. It also includes quizzes and discusses different career paths in digital marketing including strategic, creative, functional, account management, and analytics roles.
Facebook Carousel Ads - 33 Case Studies
Facebook Carousel Ads case studies from Ecommerce, Automobiles, Technology, Education, CSR, Food etc. brands. Facebook Marketing has become an inherent part of digital marketing strategy.
10 Tips for Managing Teams
The 10 tips for managing teams are: lead by example, ensure cohesion within the team, manage conflicts between teams, be prepared to handle crises, take responsibility for mistakes and share credit for successes, address underperforming team members, be willing to discipline team members when needed, balance work with opportunities for fun, have more faith in the team than yourself, and support the team unconditionally.
Social media: A Stakeholder View
A comprehensive presentation that emphasizes the importance of stakeholder view in social media. It includes examples of Dell, Starbucks, Suzlon Energy etc.
Social CRM: A Function or a Business Strategy
Social CRM is a key business aspect these days in the social media domain. This presentation highlights key frameworks of Social CRM with relevant examples.
Demystifying qualitative research
This document discusses qualitative research methods and how they differ from quantitative research methods. It defines qualitative research as exploring phenomena that are abstract, complex or novel through techniques like observation, in-depth interviews, focus groups, and narratives to understand perspectives in participants' own words. The researcher is highly involved and samples are typically smaller. It contrasts this with quantitative research which tests hypotheses objectively with larger sample sizes and statistical analysis. The document also outlines various qualitative research methods and considerations for reliability, validity and analyzing qualitative data.
Demystifying Social Media
This document discusses demystifying social media. It begins with an agenda that covers media evolution, social media facts in India, the consumer buying process in the social media era, and common myths about social media. It then addresses 10 common myths about social media, such as the ideas that social media is free, customers will only complain on social media, and social media will replace traditional media. The document concludes by emphasizing that platforms may change but attitudes won't, and that engagement and qualitative metrics are more important than mere numbers for measuring social media return on investment. It also acknowledges contributions from two Twitter contacts.
More from Anandan Pillai (18)
Introduction to Digital Marketing and Media Planning
Introduction to Digital Marketing and Media Planning
Media Planning Approach in Employer Branding Context
Media Planning Approach in Employer Branding Context
Reflections on & Lessons from: My Research Journey
Reflections on & Lessons from: My Research Journey
Introduction to Digital Marketing Session at Banasthali University
Introduction to Digital Marketing Session at Banasthali University
Recently uploaded
PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
PickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
THE STORY COMMUNICATION Credential 2024.pptx
The Story Communication là công ty quảng cáo truyền thông tích hợp (IMC) được xây dựng trên thế mạnh về Digital & Performance.
#Assemble #Integrity #Transformation #Initiative
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Data-Driven Personalization: Build a Competitive Advantage by Knowing Your Customers Better Than Your Competition01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
descripcion detallada de la metodologia HCD
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis ShiaoDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assetsMindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
AI Best Practices for Marketing HUG June 2024
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Advanced Storytelling Concepts for Marketers
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
How to Make Your Trade Show Booth Stand Out
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found OnlineDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"Story Telling Master Class - Jennifer Morilla
Story Telling Master Class - Jennifer MorillaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Mastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
Embark on style journeys Indian clothing store denver guide.pptx
Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
Get admission in various courses and boost your employment opportunities.
Learn various courses and get employment opportunities.
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your businessAmazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Recently uploaded (20)
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found Online
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Embark on style journeys Indian clothing store denver guide.pptx
Embark on style journeys Indian clothing store denver guide.pptx
Get admission in various courses and boost your employment opportunities.
Get admission in various courses and boost your employment opportunities.
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Swiggy's email marketing campaign
- 1. SWIGGY’S EMAIL MARKETING CAMPAIGN: CRICKET WORLD CUP ‘19 ANANDAN PILLAI WWW.ANANDANPILLAI.COM
- 2. DATE: 9TH JUNE OCCASION: INDIA VS AUSTRALIA TIMING: 15:41 IST
- 3. DATE: 13TH JUNE OCCASION: INDIA VS NEW ZEALAND TIMING: 13:41 IST
- 4. DATE: 16TH JUNE OCCASION: INDIA VS PAKISTAN TIMING: 14:22 IST
- 5. DATE: 22ND JUNE OCCASION: INDIA VS AFGHANISTAN TIMING: 15:02 IST
- 6. DATE: 30TH JUNE OCCASION: INDIA VS ENGLAND TIMING: 09:58 IST
- 7. DATE: 2ND JULY OCCASION: INDIA VS BANGLADESH TIMING: 16:04 IST
- 8. DATE: 6TH JULY OCCASION: INDIA VS SRI LANKA TIMING: 13:30 IST
- 9. DATE: 9TH JULY OCCASION: INDIA VS NEW ZEALAND TIMING: 13:18 IST
- 10. KEY HIGHLIGHTS • Contextual messaging around each match • Emailer timing – just before the match start time • Consistent emailer template throughout the campaign – Good Recall or a Blindspot? • Key visual focused on cricket related elements – Ground, Players, Ball, Stumps, Floodlight • Attractive offer – 50% OFF • Why campaign ended with India’s exit from world cup?
- 11. THANK YOU