1. 1
Susan
Kuang
Mobile:
+
86
138
116
33230
Skype:
kuangzi0806
Wechat:
kuangjinsu
Email:
susan_kuang8@hotmail.com
2014.12-­‐Now
Self-­‐employed
Working
for
different
projects
I’ve
met
some
great
people
and
been
enlightened
with
inspiring
ideas.
In
the
past
year
2015
I’ve
been
self-­‐employed
and
lead
some
of
the
great
projects.
!
Setting
up
a
Beijing
rep
office
for
a
food
company
(Beijing
Wei
Tao
Catering
and
Technology
Co.)
as
the
project
manager.
!!
Alibaba
Tmall
Chinese
New
year
video
as
field
producer.
http://v.youku.com/v_show/id_XMTQ2NDY1NjA3Ng==.html?from=s1.8-­‐1-­‐1.2
!!!
Worked
with
Mark
Ostrick
production
from
Hollywood
as
local
producer
for
its
pilot
reality
show
“
Famous
in”
featuring
Jonathan
Kos-­‐Read
and
Stephon
Marbury.
!!!!
BBC
documentary
“
Secrets
of
China-­‐How
China
fooled
the
world.”
and
“
The
Xi
Factor
“
China
producer.
!!!!!
Working
with
Bloomberg
correspondent
Steve
Engle
on
China
economic
story.
!!!!
Working
with
ABNS
(Asia
Business
News
Service)
for
it’s
news
release
via
Chinese
Medias.

2. 2
~
The
earlier
commercial
projects
I
participated
is
with
Ten
Eighty
Production
for
Apple
new
store
openings
in
CQ
and
HZ.
We
conducted
a
doco
style
commercial
for
the
artists
involved
in
the
project.
My
role
for
this
project
is
field
producer
and
casting
director.
Video
link: http://v.youku.com/v_show/id_XODg4NTExMDA0.html
http://v.youku.com/v_show/id_XODg4NDM3MzAw.html
~
And
also
here
is
a
web
video
I
directed
and
produced
for
fun.
http://my.tv.sohu.com/us/254538018/79776995.shtml
Prior
to
that
I’ve
been
working
in
social@Ogilvy,
the
most
creative
and
spontaneous
team
in
Ogilvy
PR.
Digital
and
buzz
marketing
are
the
key
words.
My
client
is
British
Council.
Creative
branding
solution,
social
media
plan
and
ATL
marketing
campaign
are
the
main
support
I
provided
to
the
client.
Along
with
that
I
also
come
up
social
media
plans
to
Singapore
tourism
bureau
and
Dubai
Falcon
marketing
firm.
2014/4-­‐Dec
Ogilvy
and
Mother
Consultant
Social@Ogilvy
Being
the
consultant
at
social
team
in
Ogilvy
i
support
my
client
with
strategy
and
planning
from
social
to
traditional
media.

3. 3
Key
milestones:
• British
Council
25th
anniversary
and
go
further
campaign
strategy
and
planning;
Content
marketing
• Singapore
tourism
bureau
rebranding
social
media
listening
and
strategy
• Dubai
vision
social
media
plan
and
strategy
2012/8-­‐
2014/4
Double
Eagle
China
(hk)
ltd
BD
and
Marketing
Director
(1
year
and
8
months)
Double
Eagle
China
is
a
start-­‐up
WOFE
company
in
internet
and
e-­‐commerce
business.
It
has
formed
a
strategic
partnership
with
China
Merchants
Bank.
Its
products
include
online
payment,
curated
e-­‐
commerce
platform
and
loyalty
program
mobile
app.
Its
financial
products
include
products
from
CMB
as
well
as
other
fund
partnership
companies.
Key
Milestones:
• Creating
and
implementing
PR/marketing
program
with
NBA
through
its
social
media
and
traditional
media
channels.
• Prior
to
that
I
was
a
team
member
of
BD
department
supporting
the
lead
with
market
research
and
negotiation
assistance
for
6
months
• When
I
firstly
joined
the
company
I
did
market
research
and
e-­‐commerce
product
design
for
8
months
2010,7-­‐2012,7
Self-­‐employed
Producer
Producer
for
:
Apple
Corporate
promo
video
for
Ipad
2
Siemens
Green
Energy
PR
program
with
Ogilvy
One
Hublot
Watch
Taimiao
Marketing
Event
with
NBA
star
Dwayne
Wade
Al
Gore
24
hours
live
webcast
Event
for
global
warming
Nokia
Lumia
920
New
Product
release
photography
shooting
Visa
corporate
video
for
new
services
Tiffany
Beijing
new
store
opening
event
Topgear
Episode
18

4. 4
Key
Milestones:
• Field
Producer
for
all
videos
and
photography
• Storyboard
writing
• Project
management
including
budgeting,
scheduling,
marketing
plan
and
execution
• Media
relations
• Copywriting
2007.7-­‐2010.7
Asiaworks
Television
Beijing
Producer
Asiaworks
Media
Consulting
is
a
one-­‐stop
video
production
provider.
Marketing
video,
Documentaries
and
brand
emplacement
micro
movie
are
the
areas
that
they
cover.
Key
Milestones:
• Bloomberg
30
major
news
stories
including
live
broadcasts
-­‐-­‐-­‐
As
producer
(Research
stories
for
the
journalist
Stephen
Eagle;Contacting
interviewees;Getting
shooting
permission,
Setting
up
the
shoot,
Field
Producing
and
FCP
Rough
editing)
• Sci-­‐tech
group
new
shopping
mall
opening
events
-­‐-­‐-­‐
As
producer
(
Budgeting;
Writing
Proposal;
Organizing
Crew
;
Shooting;
Postproduction
)
• National
Geographic
promo
video
for
the
renowned
photographer
Michael
Yamashita
-­‐-­‐-­‐
As
producer
(
Location
scout;
Getting
Shooting
permit;
Organize
Crew;
Field
producing
)
• British
Council
exchange
program
promo
video
-­‐-­‐-­‐
As
field
producer
• UNAIDS
goodwill
campaign
in
Tsinghua
University
with
CCTV
anchor
James
Chau
-­‐-­‐-­‐
As
producer
(
Shooting
and
editing)
2006.7-­‐2007.7
Skynews
Beijing
Assistant
Producer
Key
Milestones:
• China
News
research
and
translation
• Internal
and
External
Communication
• News
story
proposal
• Setting
up
interviews;
Shooting
Coordination

5. 5
Education
Background:
Others:
Fluent
in
both
Chinese
and
English
Entrepreneurial
spirits
with
a
sense
of
humor
Chinese
Copywriting
Translation/Interpretation
Inter-­‐personal
skill
Media
Relations
2000,9-­‐2004,7
Shan
Xi
University
Bachelor
of
Arts,
English
and
Literature
2004,9-­‐2007,7
Communication
University
of
China
Master
Degree
in
Journalism
and
Communication
2008,5-­‐2008,8
Television
and
Film
Production
Course