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SUPPLY
DRAM INDUSTRY, 1996-98 ,[object Object],[object Object],[object Object],[object Object]
QUESTION ,[object Object],[object Object],[object Object],[object Object]
BUSINESS RESPONSE TO PRICE CHANGES  ,[object Object],[object Object],[object Object],[object Object]
ADJUSTMENT TIME ,[object Object],[object Object]
SHORT-RUN COST ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHORT-RUN WEEKLY EXPENSES
ANALYSIS OF SHORT-RUN COSTS
COMMON MISCONCEPTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
0 2 4 6 8 2 4 6 8
DIMINISHING MARGINAL PRODUCT ,[object Object],[object Object]
0 50 100 150 200 2 4 6 8 Cost (Cents per dozen) Production rate (Thousand dozens a week) 250 300
MARGINAL REVENUE ,[object Object],[object Object],[object Object],[object Object]
SHORT-RUN PROFIT, I
0 3.5 4.793 1 5 9
SHORT-RUN DECISIONS ,[object Object],[object Object],[object Object]
70 5 marginal cost average cost average variable cost marginal revenue = price Production rate (Thousand dozens a week) Cost/revenue (Cents per dozen) break-even price
SHORT RUN BREAKEVEN I ,[object Object],[object Object],[object Object]
SHORT RUN BREAKEVEN II ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHORT-RUN SUPPLY CURVE ,[object Object],[object Object]
SHORT-RUN INDIVIDUAL SUPPLY:  INPUT DEMAND ,[object Object],[object Object],[object Object]
LONG-RUN DECISIONS ,[object Object],[object Object],[object Object],[object Object]
LONG-RUN PRODUCTION
FUJITSU ,[object Object],[object Object]
WHY DID MICRON BUY TI PLANTS? ,[object Object],[object Object],[object Object],[object Object],[object Object]
INDIVIDUAL SUPPLY ,[object Object],[object Object],[object Object]
SUPPLY CURVE: TWO VIEWS  ,[object Object],[object Object]
MARKET SUPPLY, I ,[object Object],[object Object]
MARKET SUPPLY
MARKET SUPPLY, II ,[object Object],[object Object],[object Object]
LONG-RUN SUPPLY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LONG-RUN SUPPLY CURVE ,[object Object],[object Object],[object Object]
SELLER SURPLUS ,[object Object],[object Object]
0 43 70 1 5 b c a d marginal cost marginal revenue = price individual seller surplus Production rate (Thousand dozens a week) Cost/revenue (Cents per dozen)
BULK ORDER  ,[object Object],[object Object],[object Object],[object Object]
PROFIT/PRICE VARIATION:  LIHIR GOLD IPO, OCT. 1995 ,[object Object],[object Object],[object Object],[object Object]
LABOR SUPPLY ,[object Object],[object Object],[object Object],[object Object]
PRICE ELASTICITY OF SUPPLY ,[object Object],[object Object],[object Object]
PRICE ELASTICITIES
FORECASTING ,[object Object],[object Object]
DISCUSSION QUESTION ,[object Object]
DISCUSSION QUESTION: CONTINUED Service rate Northern Southern 1000 $5000 $8000 2000 $11000 $16000 3000 $18000 $24000 4000 $26000 $32000 5000 $35000 $40000
DISCUSSION QUESTION 2: CONTINUED ,[object Object],[object Object]

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Supply ppt @ bec doms mba

Editor's Notes

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  23. 24 Profit-maximizing rule: produce where price equals marginal cost same in the long run as for the short run -- but use long-run price and long-run marginal cost Same analysis for manufacturing and services manufacturing -- production rate, eg, for auto producer, no. of automobiles per year service -- operating rate, eg, for telecoms carriers, no. of minutes per month
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  30. 31 market supply begins with lowest-cost seller; each new seller comes into market supply according to for short run: its minimum average variable cost for long run: its minimum average cost
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