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NOTES ON DECONSTRUCTING 
‘THE POPULAR’ 
Stuat Hall (1932-2014) 
Course: Cultural Studies 
October 12, 2014 
farijulbari@yahoo.com
Stuat Hall : Popular culture 
Popular culture in many ways represents the horizon of 
Hall’s thought. 
Hall first came to popular culture, not through 
academic research, but through the New Left. 
His sense there, that popular culture played a formative, 
rather than secondary or reflective role in social and 
political change has remained at the centre of his 
thinking ever since. 
Gramsci’s concept of hegemony underpins all Hall’s 
writings on popular culture since the 1980s. 
The popular is the point at which power relations are 
negotiated and contested rather than predetermined in 
advance. 
Hall argues that popular culture is a ‘contradictory 
space’, a site of continuous negotiation. 
farijulbari@yahoo.com
Stuat Hall : Popular culture (continued) 
Hall is attempting to deconstruct stereotypical connections 
between popular culture and the working class. 
According to Hall, popular culture does not have a fixed, 
intrinsic value or content inscribed into it. 
For Hall, popular culture is, as he demonstrates with reference 
to the Russian Marxist linguist Valentin Volosˇinov, 
‘multi-accentual’ rather than ‘uni-accentual’. 
Volosˇinov’s theory allowed Hall to challenge essentialist ideas 
of class relating to popular culture, notably, the notion that the 
popular is an authentic, pure expression of the working class. 
Hall’s interventions on the popular shift in conjunction with 
the particular historical moment he is engaging. 
farijulbari@yahoo.com
NOTES ON DECONSTRUCTIN ‘THE POPULAR’ 
The first part of Stuart Hall's "Notes on Deconstructing 
'The Popular'" is an historical account of the development 
of British popular culture in late 19th and early 20th 
centuries. 
In the main part, Hall is discussing the problematic 
meaning of the word "popular" in "popular culture“ 
Hall is offering three different definitions of "popular" in 
relation to culture, and his main point in "Notes on 
Deconstructing 'The Popular'" is to try and point to the 
complexity of the relation between cultural products and 
content associated with "the common people" and the 
products and content of the culture industry. 
farijulbari@yahoo.com
Three different definitions 
The first one, which according to Hall is the most common is: things are 
said to be popular because large amounts of people consume them. This 
is a definition which focuses around commercialism and consumption. 
However this definition has problems as it assumes that all audiences are 
passive and accept what they are fed by the media. 
Ex. 'Daily Mirror' is written for the working class, imitates their style of speech, 
however is written by the ruling class. 
The second definition, Hall feels is more useful, this explains the popular 
as all those things that people do or have done in their lives. 
Ex. Coronation Street(a British soap opera) imitates the lives of working class 
culture. Although inaccurate, people are still able to connect and identify with it. 
Hall's final definition of popular culture is that it involves class struggle, 
each part of popular culture has its’ roots in a certain class. 
Ex. Hall offers the example of the swastika, that potent emblem of Nazi Germany 
which was subsequently re-appropriated(and thereby re-accented) within the 
street styles of youth cultures in the 1970s and early 1980s, as a multi-accentual 
sign. farijulbari@yahoo.com
Few more extracts from 
NOTES ON DECONSTRUCTIN ‘THE POPULAR’ 
Periodisation: Hall addresses out desire to categorize everything. 
Multi-accentuality: The idea of multi-accentuality suggests there 
are no popular cultural forms or signs that ‘belong’ to a particular 
class and whose meaning can be guaranteed forever. 
Tradition: Everything changes. There is then, no single 
transhistorical ‘theory’ of the popular in Hall’s work. 
Binary Oppositions: Hall expands upon some of binaristic ways of 
thinking about popular culture. It is what allows him to move 
beyond the kind of common-sense binary oppositions (soap opera 
vs. opera) with which this chapter began and which have tended 
to dominate postwar debate on the subject. 
the struggle depends upon the success or failure in giving popular 
culture ‘a socialist accent’, not as class vs. class but the power bloc 
vs. the people. 
By exposing the power relations, the tensions between opposition 
and resistance that at any given moment govern the popular, 
Hall’s hope is to ‘shift the dispositions of power’ . 
farijulbari@yahoo.com
John Akomfrah’s film The Stuart Hall Project (2013) 
farijulbari@yahoo.com
Thank You

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Stuat Hall by Farij

  • 1. NOTES ON DECONSTRUCTING ‘THE POPULAR’ Stuat Hall (1932-2014) Course: Cultural Studies October 12, 2014 farijulbari@yahoo.com
  • 2. Stuat Hall : Popular culture Popular culture in many ways represents the horizon of Hall’s thought. Hall first came to popular culture, not through academic research, but through the New Left. His sense there, that popular culture played a formative, rather than secondary or reflective role in social and political change has remained at the centre of his thinking ever since. Gramsci’s concept of hegemony underpins all Hall’s writings on popular culture since the 1980s. The popular is the point at which power relations are negotiated and contested rather than predetermined in advance. Hall argues that popular culture is a ‘contradictory space’, a site of continuous negotiation. farijulbari@yahoo.com
  • 3. Stuat Hall : Popular culture (continued) Hall is attempting to deconstruct stereotypical connections between popular culture and the working class. According to Hall, popular culture does not have a fixed, intrinsic value or content inscribed into it. For Hall, popular culture is, as he demonstrates with reference to the Russian Marxist linguist Valentin Volosˇinov, ‘multi-accentual’ rather than ‘uni-accentual’. Volosˇinov’s theory allowed Hall to challenge essentialist ideas of class relating to popular culture, notably, the notion that the popular is an authentic, pure expression of the working class. Hall’s interventions on the popular shift in conjunction with the particular historical moment he is engaging. farijulbari@yahoo.com
  • 4. NOTES ON DECONSTRUCTIN ‘THE POPULAR’ The first part of Stuart Hall's "Notes on Deconstructing 'The Popular'" is an historical account of the development of British popular culture in late 19th and early 20th centuries. In the main part, Hall is discussing the problematic meaning of the word "popular" in "popular culture“ Hall is offering three different definitions of "popular" in relation to culture, and his main point in "Notes on Deconstructing 'The Popular'" is to try and point to the complexity of the relation between cultural products and content associated with "the common people" and the products and content of the culture industry. farijulbari@yahoo.com
  • 5. Three different definitions The first one, which according to Hall is the most common is: things are said to be popular because large amounts of people consume them. This is a definition which focuses around commercialism and consumption. However this definition has problems as it assumes that all audiences are passive and accept what they are fed by the media. Ex. 'Daily Mirror' is written for the working class, imitates their style of speech, however is written by the ruling class. The second definition, Hall feels is more useful, this explains the popular as all those things that people do or have done in their lives. Ex. Coronation Street(a British soap opera) imitates the lives of working class culture. Although inaccurate, people are still able to connect and identify with it. Hall's final definition of popular culture is that it involves class struggle, each part of popular culture has its’ roots in a certain class. Ex. Hall offers the example of the swastika, that potent emblem of Nazi Germany which was subsequently re-appropriated(and thereby re-accented) within the street styles of youth cultures in the 1970s and early 1980s, as a multi-accentual sign. farijulbari@yahoo.com
  • 6. Few more extracts from NOTES ON DECONSTRUCTIN ‘THE POPULAR’ Periodisation: Hall addresses out desire to categorize everything. Multi-accentuality: The idea of multi-accentuality suggests there are no popular cultural forms or signs that ‘belong’ to a particular class and whose meaning can be guaranteed forever. Tradition: Everything changes. There is then, no single transhistorical ‘theory’ of the popular in Hall’s work. Binary Oppositions: Hall expands upon some of binaristic ways of thinking about popular culture. It is what allows him to move beyond the kind of common-sense binary oppositions (soap opera vs. opera) with which this chapter began and which have tended to dominate postwar debate on the subject. the struggle depends upon the success or failure in giving popular culture ‘a socialist accent’, not as class vs. class but the power bloc vs. the people. By exposing the power relations, the tensions between opposition and resistance that at any given moment govern the popular, Hall’s hope is to ‘shift the dispositions of power’ . farijulbari@yahoo.com
  • 7. John Akomfrah’s film The Stuart Hall Project (2013) farijulbari@yahoo.com