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Strategy & Plan Point of View
1.
2. • IT’S THE BIGGEST CREATIVE DIRECTION OF THE
PROCESS.
• TRUST SHOULD BE THE LUXURY YOU CAN
AFFORD.
• IT SHOULD BE TRUSTED THROUGHOUT THE
PROCESS INTO THE DIRECTION OF SUCCESS.
• FAMILIARITY CAN RAISE THE RATE, ATTITUDE
AND ENTERTAINMENT FOR THE MARKET.
• IT CAN MEAN THE STATUS FOR THE STATUR
FOR THE STATS FOR THE STATISTICS IN THE
GOODWILL AND PROFILE OF A COMPANY,
ORGANIZATION, OR INDIVIDUAL.
We should love the essentials because
of the many contents that get created
through a great marketing strategy and
marketing plan by its mission statement.
A mission statement is the seed to the
pile of cluster that goes through the
form for the image involved in a less
difficult imaginable definition. However
the meaning of a mission statement is
defined as the summary of the aims
and vaules of a company,
organization, or individual.
3. • IDENTIFY THE COMPANY’S TARGET
MARKET, A RELATED MARKETING MIX
AND THE BASES FOR WHAT IT IS FOR.
• CUSTOMER SERVICE FOCUS
RETAINING LOYAL CUSTOMERS AND
EXCELLENT CUSTOMER SERVICE.
• OPERATIONAL EXCELLENCE FOR
INCREASING SUPPLY AND
MANAGEMENT.
• PRODUCT EXCELLENCE WITH HIGH
PERCEIVED VALUE AND EFFECTIVE
BRANDING AND POSITIONING.
• LOCATIONAL EXCELLENCE TO HAVE
GOOD LOCATION AND A PRESENCE
THAT EXISTS AMONGST YOUR
CHOICE TO BE.
4. • COMPOSE THE CURRENT MARKETING
SITUATION, OPPORTUNITIES AND
THREATS FOR THE FIRM, MARKETING
OBJECTIVES AND STRATEGY TO THE
PLAN.
• OUTPUT A GOOD BELIEF WITH A
THREE PHASE PROCESS: PLANNING,
IMPLEMENTATION AND CONTROL.
• CONTINUE TO DEFINE THE
COMPANY’S MISSION, VISION AND
ASSESS THE COMPANY’S CURRENT
SITUATION.
• PLAN TO IMPLEMENT THE MISSION
AND VISION.
• HAVE A CONTROL PHASE TO
PROCESS EVALUATION FOR
PERFORMANCE USING APPROPRIATE
METRICS TO DETERMINE WHAT
WORKED, WHAT DIDN’T AND HOW
PERFORMANCE CAN BE IMPROVED
IN THE FUTURE.
5.
6.
7.
8. • MARKET PENETRATION
- it attempts to get current customers to buy
more.
• MARKET DEVELOPMENT
- uses its current marketing mix to appeal to
new market segments.
• PRODUCT DEVELOPMENT
- involves offering a new product or service to
the current target market.
• DIVERSIFICATION
- introduces a new product or service to a
new customer segment.
Description is a detailed meaning of a
concept or a content, whereas
definition is a short meaning of a
concept or a content.
The four basic growth strategies each
have a meaning that’s a similar version
to it’s statement but is what works
about the buisness and what describes
the buisness after the definition into
seeing your results.