fundamentals of visualizing data and presenting powerfully, plus guide readers through hands-on practice Stories are one of the most effective way in which we communicate our view of reality( Facts , Vision, Plans) To others . Facts are meaningless Without a contextual Story . Stories can make the complex simple Preparing & Presenting your Story Data & Visuals Simplify to Focus

1. Storytelling
with
1
Data

2. 2
Whats up
How are you
Whats new in life
How was your journey
How is your work going in project
What’s new idea you have
What the work status in your project
They ask to
Tell them a Story .”

3. Stories are one of the most
effective way in which
we communicate
our view of reality( Facts , Vision, Plans)
To others .

4. Facts are meaningless
Without a contextual
Story .

5. Storytelling is one human
trait that transcends time & culture

6. message –
presentation article report or a request
Tell them a Story
6

7. Stories are one of the most
Effective way in which
We communicate
Our view of reality
To others .
How Storytelling
works

8. Flow
8
• Current Situation
• Problems
• Solution
• What you Propose
• Issue
• Refinement
• Action Points
• Improvement ( if any)

9. Complexity Repetition Focus on action words
PREPARE Build your story first,
then define layouts & graphics
to visualize each slide’s message
9

10. Context
10
Data & Visuals Clear the Clutter
GetStalt
Attention Visualize the
change
Preparing & Presenting your Story
1 2 3 4 5
Reference : The basics you can find anywhere 5 Steps To Successful Storytelling Published on April 5, 2014 Featured in: Marketing & Advertising

11. 11 11
1
• To whom are you communicating.
• Different Audience  Different Need
• Management wants summary
• Team wants detail
• Planning need efforts

12. 12 12
1
• What do you want your audience to know
• Focus on the message which
you want to deliver

13. 13 13
1
What
• What do you want your audience to do.
• Clearly Define what action you want from your
audience

14. 14 14
1
• How will you communicate to your audience
• How will you communicate
• Written
• Live Presentation

15. • What data is available that will help make my point
• Does Your Audience Know What to Do with All Its Data?
2
15

16. Explanatory
• Author-chosen comparisons
• Guided
• Clear Conclusion , Information ( not data )
2
16
Exploratory
• Audience is expected to extract information from it
• Unguided
• No Clear conclusion

17. 2.1
17
• People do not need data
• They want
• Clear Insight from Data (& What to do)

18. 2
18
Visualize key messages
A picture is worth a thousand words…
Make a statement
Using graphics, charts, and infographics
Show, don’t tell
10% 20% 80%

19. 19
3
Simplify to Focus
every single element you add to that presentation or screen
takes up cognitive load on the part of your audience—
in other words, it takes them brain power to process

20. 20
3
Simplify to Focus
Remove Visual elements that add no value

21. 21
3.1
Gestalt principles
of
visual perception
Perceptions are the way people
organize and interpret their sensory input, or what they see
and hear, and call it reality

22. 22
3.1
Gestalt principles
of
visual perception
Different people have different perception
for same input

23. 23
3.1
Gestalt principles
Proximity
We tend to think of objects that are physically close together
as belonging to part of a group
dots as three distinct groups because of
their relative proximity to each other

24. 24
3.1
Gestalt principles
Proximity
We tend to think of objects that are physically close together
as belonging to part of a group
see columns and rows, simply due to dot spacing

25. 25
3.1
Gestalt principles
Proximity
We tend to think of objects that are physically close together
as belonging to part of a group
Table in presentation

26. 26
3.1
Gestalt principles
Similarity
Objects that are of similar color, shape, size, or orientation are
perceived as related or belonging to part of a group
Similarity due to color , shape and size

27. 27
3.1
Gestalt principles
Similarity
Objects that are of similar color, shape, size, or orientation are
perceived as related or belonging to part of a group
Similarity due to color , shape and size

28. 28
3.1
Gestalt principles
Enclosure
Objects that are physically enclosed together as belonging to
part of a group.
Grouping due to Enclosure

29. 29
3.1
Gestalt principles
Enclosure
Objects that are physically enclosed together as belonging to
part of a group.
Distinction due to Enclosure
ACTUAL FORECAST

30. 30
3.1
Gestalt principles
Closure
People like things to be simple and to fit in the constructs that
are already in our heads
Principle of Closure

31. 31
3.1
Gestalt principles
Closure
In Excel chart & ppt , Border & other detail are unncessary
Graph appear same , with or without Border

32. 32
3.1
Gestalt principles
Continuity
Eyes seek the smoothest path and naturally create continuity
in what we see even where it may not explicitly exist
Our

33. 33
3.1
Gestalt principles
Connection
Strongest Focus on connection
Connective property typically has a stronger
associative value than similar color, size, or shape

34. 34
3.1
Gestalt principles
Connection
Strongest Focus on connection
Same Graph : Connection has stronger flow

35. 35
4
Attention
Pre-attentive Attribute
Where to Focus : Color , Orientation , Shape , Length
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Line length
Shape
Orientation
Color is most important pre-attentive attribute

36. 36
4
Attention
Pre-attentive Attribute
What you want to Focus
Color is most important pre-attentive attribute

37. 37
4
Attention
Preattentive Attribute
Where to Focus
People Focus on 3
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846589107830

38. 38
5
Example
We want to request for new Hire to management
Problem : Team is not able to handle VOC due to employee transfer
Data : Count of VOC
Action : Request for new employee in team
Please approve new Hire , As we need support for
unresolved VOC
160
184
241
149
180
161
132
202
160
139
149
177
160
184
237
148
181
150
123
156
126
104
124
140
0.00
50.00
100.00
150.00
200.00
250.00
300.00
Ticket Volume Received Ticket Volume Processed
VOC Trend

39. 39
5
Example
We want to request for new Hire to management
Problem : Team is not able to handle VOC due to employee transfer
Data : Count of VOC
Action : Request for new employee in team
Please approve new Hire , As we need support for
unresolved VOC
Please approve new employee in team
to backfill those who quit in the past year
Processed
202
160
139
149
177
156
126
104
124
140
0
50
100
150
200
250
300
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan
2021
2 employees quit in May. We nearly kept up with incoming
volume in the following two months, but fell behind with the
increase in Aug and haven't been able to catch up since.

40. 40
5
Example
Display Sales performance data
Chart : Display Sales performance data
Isuse : No Clear Heading , Extra Color , Background , Border

41. 41
5
Example
Display Sales performance data
Chart : Display Sales performance data
Isuse : Rainbow Color in chat , Background

42. 42
5
Example
Display Sales performance data
Chart : Display Sales performance data
Isuse : Incorrect Scale value

43. 43
5
Example
Display Sales performance data
Chart : Display Sales performance data
Isuse : Incorrect Scale value

44. What do you want audience to remember?
Show them what you want , with your Data
Define your action points .
44

45. Neal Creative ©
THANK YOU
Amit Kumar Shahi