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Discover The House of Marketing
as your future employer!
21/02/2017
Welcome brochure
2
3
4
The House of Marketing is a proud member of the Quanteus Group
We offer a unique combination of strategic excellence and operational
pragmatism
Bridging the knowing-doing gap
Focus will be on 6 key marketing competence areas
Our team projects combine a mix of competences with varying
involvement depending on the stage of the project
Strategic Marketing
Project Management
Domain expertise
Analytical support
Our individual assignments are supported by a strong organizational
structure
A THoMer never walks alone
No two assignments are the same
A THoMer never walks alone
Lucas is working as a
Junior Project Manager
for a retail bank
Lise is working as a
Junior Project Manager
for a FMCG brand
Laetitia is working as a
Brand Manager
for a beverage company
Inge is working as a
Consultant on
Marketing Automation
for a large retail bank
Maxime is working as a
Social Media Manager
for a utilities company
Niels is working as a
Social Media Expert
for a retail bank
Chloé is working as a
Project Manager travel retail
for a luxury brand
Karel is working as a
Retail Marketer
for a telco company
We have clients from many different sectors
ICT & Media
Utilities & Resources
Health Care & Public
Sector
Consumer Goods & Retail
Finance, insurance &
other services
Transport & Logistics
Our sense statement
REALIZE YOUR FULL POTENTIAL THROUGH
PASSION AND EXCELLENCE
FOR MARKETING
13
Your career path at
The House of Marketing
DIRECTOR
SENIOR CONSULTANT
CONSULTANT
JUNIOR CONSULTANT
BUSINESS
MANAGER
CONSULTING
MANAGER
SENIOR
BUSINESS MANAGER
SENIOR CONSULTING
MANAGER
Counselor
Mentor
Client
Manager
Trainings
• Guides you through your career
• Min 3x/year: Evaluation/coaching session
• Helps you manage your
professional/private balance
• Coaches you in your
relationship with the client
THoM
meetings
• Information about The House of
Marketing, interesting speakers,
sandwiches with colleagues…
• Once a month
• Internal / external
• Mandatory / own interest
What does a counselor do?
Pieter Lievyns explains:
“As a counselor I am helping my counselees to discover their own personal
career path. And then I guide and stimulate them to progress on this
path, sometimes step by step, sometimes with a giant leap.”
Pieter Lievyns
SENIOR BUSINESS MANAGER
Joined THoM in January 2006
At The House of Marketing we provide you always with the best support
possible
Internal trainings
What does it look like, working at The House of Marketing?
Jeroen Beckstedde
JUNIOR CONSULTANT
Joined THoM in September 2016
“As a final-year student, there was one thing I knew for sure about my professional career: I wanted to be
a Marketer. However, without having any previous business experience, I had a hard time choosing a
specific marketing sector and domain I would love to work in. As The House of Marketing gives you the
opportunity to work in various sectors and domains, there was no better place for me to start my career.
From the first day, The House of Marketing assigned me a personal counselor to guide me through my
career path, customized to my interests and skills. On top, I was able to attend multiple internal and
external trainings to enrich my marketing skills in different areas .
The responsibility and challenging tasks you get from the beginning, combined with working in an
environment where all employees share the same passion for marketing is very inspiring and encourages to
do your best every day.
If you are interested in strategic marketing and operational consulting, I wouldn’t doubt and join THoM!”
Testimonial of a Junior Consultant
Generalist Curiosity about digital trends
Creative
Discipline
Hard skills
Down-to-earth
Passionate about Marketing
Analytical
The guts
Soft skills
Conviction
Business driven
Master
degree
Trilingual
(FR/NL/EN)
Driving
license
Computer
literate
(MS Office)
In line with
the THoM
values
We are looking for equilibrists (M/F)
 Nurturing environment
 Continuous development program (trainings and coaching)
Challenging internal and external projects in a consulting firm with an outstanding reputation in
the marketing community
 Engaging and reliable colleagues
 Competitive salary
 Company car, fuel card
 Laptop, comprehensive phone plan
 Group & hospitalization insurance
 20+6 holidays
What can you expect from The House of Marketing?
Guidelines:
 1-pager
 In English
 Feel free to make hypotheses and be sure to integrate your personal perspective
 KPIs: Structure – Creativity – To the point – Marketing savvy
 Show us how passionate you are about marketing!
Subject you should be writing on:
“A famous brewing company is trying to retain its market share in a highly
competitive and saturated market. Due to these challenging market
conditions, the CEO hired you as a marketing consultant from The House of
Marketing to come up with a new LT-marketing strategy to retain (and
preferably increase) market share.”
We are looking forward to reading your Point Of View!
Frederik Sunaert
Consultant
& Team leader Campus Recruitment
For questions about your POV or on
how to apply:
frederik.sunaert@thom.eu

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Discover The House of Marketing as your future employer

  • 1. Discover The House of Marketing as your future employer! 21/02/2017 Welcome brochure
  • 2. 2
  • 3. 3
  • 4. 4
  • 5. The House of Marketing is a proud member of the Quanteus Group
  • 6. We offer a unique combination of strategic excellence and operational pragmatism Bridging the knowing-doing gap
  • 7. Focus will be on 6 key marketing competence areas
  • 8. Our team projects combine a mix of competences with varying involvement depending on the stage of the project Strategic Marketing Project Management Domain expertise Analytical support
  • 9. Our individual assignments are supported by a strong organizational structure A THoMer never walks alone
  • 10. No two assignments are the same A THoMer never walks alone Lucas is working as a Junior Project Manager for a retail bank Lise is working as a Junior Project Manager for a FMCG brand Laetitia is working as a Brand Manager for a beverage company Inge is working as a Consultant on Marketing Automation for a large retail bank Maxime is working as a Social Media Manager for a utilities company Niels is working as a Social Media Expert for a retail bank Chloé is working as a Project Manager travel retail for a luxury brand Karel is working as a Retail Marketer for a telco company
  • 11. We have clients from many different sectors ICT & Media Utilities & Resources Health Care & Public Sector Consumer Goods & Retail Finance, insurance & other services Transport & Logistics
  • 12. Our sense statement REALIZE YOUR FULL POTENTIAL THROUGH PASSION AND EXCELLENCE FOR MARKETING
  • 13. 13 Your career path at The House of Marketing DIRECTOR SENIOR CONSULTANT CONSULTANT JUNIOR CONSULTANT BUSINESS MANAGER CONSULTING MANAGER SENIOR BUSINESS MANAGER SENIOR CONSULTING MANAGER
  • 14. Counselor Mentor Client Manager Trainings • Guides you through your career • Min 3x/year: Evaluation/coaching session • Helps you manage your professional/private balance • Coaches you in your relationship with the client THoM meetings • Information about The House of Marketing, interesting speakers, sandwiches with colleagues… • Once a month • Internal / external • Mandatory / own interest What does a counselor do? Pieter Lievyns explains: “As a counselor I am helping my counselees to discover their own personal career path. And then I guide and stimulate them to progress on this path, sometimes step by step, sometimes with a giant leap.” Pieter Lievyns SENIOR BUSINESS MANAGER Joined THoM in January 2006 At The House of Marketing we provide you always with the best support possible
  • 15. Internal trainings What does it look like, working at The House of Marketing?
  • 16. Jeroen Beckstedde JUNIOR CONSULTANT Joined THoM in September 2016 “As a final-year student, there was one thing I knew for sure about my professional career: I wanted to be a Marketer. However, without having any previous business experience, I had a hard time choosing a specific marketing sector and domain I would love to work in. As The House of Marketing gives you the opportunity to work in various sectors and domains, there was no better place for me to start my career. From the first day, The House of Marketing assigned me a personal counselor to guide me through my career path, customized to my interests and skills. On top, I was able to attend multiple internal and external trainings to enrich my marketing skills in different areas . The responsibility and challenging tasks you get from the beginning, combined with working in an environment where all employees share the same passion for marketing is very inspiring and encourages to do your best every day. If you are interested in strategic marketing and operational consulting, I wouldn’t doubt and join THoM!” Testimonial of a Junior Consultant
  • 17. Generalist Curiosity about digital trends Creative Discipline Hard skills Down-to-earth Passionate about Marketing Analytical The guts Soft skills Conviction Business driven Master degree Trilingual (FR/NL/EN) Driving license Computer literate (MS Office) In line with the THoM values We are looking for equilibrists (M/F)
  • 18.  Nurturing environment  Continuous development program (trainings and coaching) Challenging internal and external projects in a consulting firm with an outstanding reputation in the marketing community  Engaging and reliable colleagues  Competitive salary  Company car, fuel card  Laptop, comprehensive phone plan  Group & hospitalization insurance  20+6 holidays What can you expect from The House of Marketing?
  • 19. Guidelines:  1-pager  In English  Feel free to make hypotheses and be sure to integrate your personal perspective  KPIs: Structure – Creativity – To the point – Marketing savvy  Show us how passionate you are about marketing! Subject you should be writing on: “A famous brewing company is trying to retain its market share in a highly competitive and saturated market. Due to these challenging market conditions, the CEO hired you as a marketing consultant from The House of Marketing to come up with a new LT-marketing strategy to retain (and preferably increase) market share.” We are looking forward to reading your Point Of View!
  • 20. Frederik Sunaert Consultant & Team leader Campus Recruitment For questions about your POV or on how to apply: frederik.sunaert@thom.eu

Editor's Notes

  1. The House of Marketing was founded 20 years ago by Marc De Reu and Nicole Berx, who are still active in the company today. Since its founding, the core business of The House of Marketing has not changed: Marketing. Within this core business, there have always been two service offerings: Strategic Marketing Consulting, which implies strategic consultancy in marketing matters – and Marketing Implementation, which implies the project management and go to market of strategic plans.
  2. Manager en senior manager opsplitsen in business en consulting
  3. Foto of ski
  4. Marketing became complex, for a while now The profile of the marketers has to change to be able to coop with the challenging times We need marketers to balance between sometimes very contradicting skills He has to be a Generalist and have an overview on the whole marketing scene. At the same time, as marketing has to be very curious about specialized marketing domains …. He has to be creative, we want him to look at thing s in a different way, makes links, use past experience in other situations …. At the same time he has to love numbers and understand the importance of in depth quantitative analysis. Marketing is a tough discipline, strict timings and processes are required. But it might be necessary to have guts, … so if you have an idea, convince the board and get it done, realize in a short term because the opportunity is there and now. Marketers need hard skills (f.i. MPM; CRM; Nielsen, GFK, …) but has to be good communicators, good intuition, build bridges internally….. Humility is important: listen to experienced marketers, but certainly to the consumer. At the same time: have a own vision and clear conviction, be able to make choices. Last but not least: we need passioned marketers that understand what the business is about. One that knows where the business is going …. End with : Agility & creativity might be more important than knowledge