2. Forms of Gaze.
Extra diegetic gaze – Where the character looks at the spectator.
Camera’s gaze – The gaze of the camera and is often equated to the
director’s gaze.
Intra – Intra – diegetic gaze – TV within TV. For example characters
watching a television show (Simpsons watching Itchy and Scratchy).
3. Still Image
The still image I have used is an advert for suits made by Ralph Lauren. I will be
analysing it in detail in order to pick out key factors about it..
First of all, the stance and body language of the man suggests that he is
important and in a higher level of social class than others. The position he is
standing in makes him look empowered as his body his slightly angled to the
right. In addition, his facial expression is blunt which displays the seriousness
that people who wear these suits have. The body language and position of the
man emphasise the class and suggest how people who wear these suits have
to be higher in class than others who don’t – and should be worn by people
who have a serious and successful career.
The mise-en-scene of the advert displays even more class than originally
thought of. The painting in the background of the advert is one of men riding
horses. Ralph Lauren is based completely around Polo and lacrosse, which are
sports played by those who are in private education and who are
stereotypically wealthy and well spoken.
The clothing, location and even stance of the man suggest that this is clothing
for the wealthiest, classiest and most fortunate of people.
The colour of the suit contrasts against the colourful background of the scene.
This suggests how seriousness comes with wealth. The man does not look at
all happy in the picture – but why would he need to show his happiness? This
man is clearly wealthy.
The fact that his face is looking away from the camera suggests that he is
almost too good to even look at people who may be of a lower class, so there
is a real lack of Extra diegetic gaze.
