The document discusses plans for a new magazine called "For Real?" that will tackle key issues in the modern world and represent people of all backgrounds equally. The target audience is 16-25 year olds, mainly female, so the magazine will use an exciting style with bright colors, large images and text to appeal to them. Common conventions from real-life magazines like placing the masthead at the top and featuring a female in the main image will be followed. Research on real-life magazines helped inform the magazine's recognizable house style using consistent colors throughout the print magazine and accompanying website.