Startupday Facebook
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PlanningTV is a free service that notifies users when their favorite TV programs are on. It aims to build a comprehensive database of user interests and favorite shows to enable targeted advertising to its segmented user base, creating value for advertisers. The founders' goals are to grow membership from 250,000 to over 3 million by their second year and leverage the power of Facebook connections to do so.
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This initiative is financed by the Competitiveness and Innovation Framework Programme (CIP) which aims to encourage competitiveness among European enterprises. Cluster 2020 is testing new ideas to help creative businesses in the UK, France and Germany grow in smart and sustainable ways through increased access to finance, voucher schemes, cluster excellence initiatives, and a policy platform. The document discusses using smart data to help small and medium enterprises gain competitive advantages, with case studies of data projects underway in Birmingham and Manchester.
Convergent Advertising
The document proposes a convergent advertising platform that leverages an operator's assets to provide targeted, cross-channel advertising services. It describes current advertising silos, then outlines a future scenario with a control layer and commercial suite to manage cross-channel campaigns. Key features include a user portal, targeting based on location/profiling, and tools for advertisers, publishers and professional/amateur creators.
Tim meeting with investors - june 2018
- TIM reported results for 1Q18 with continued growth in key metrics
- Net service revenues grew 3.5% YoY to R$3.7 billion driven by expansion in mobile and fixed broadband services
- EBITDA - Capex increased 38.9% YoY to R$0.8 billion as a result of improved profitability and operating leverage
- Mobile postpaid customer base grew with 3 million net adds over the last 12 months, while fixed broadband added 88k customers
Digital Marketing Solution - Case Study
Kinetic provides social media marketing solutions through three main services - Strategic Service, Managed Service, and SaaS. Their social media management platform streamlines campaign creation and optimization on Facebook and Twitter. Kinetic helps brands develop engaging content through their Creative Studio and provides tools like multivariate testing to help optimize campaigns and maximize performance. Recent enhancements to Kinetic's platform include expanded Twitter advertising capabilities and a new testing suite to facilitate A/B testing across networks.
FIWARE Accelerate Next Steps
FIWARE Accelerate Next Steps presentation, by Roi Rodríguez de Bernardo (IMPACT Growth).
FIWARE Acceleration Programme. Conference track. 1st FIWARE Summit, Málaga, Dec. 13-15, 2016.
Telecom Tv Guide 2010 V4 (Nx Power Lite)
TelecomTV is an online TV network that delivers daily insight on the telecom, media, and entertainment industries to over 65,000 decision makers in 200 countries. It provides concise summaries of news and analysis on its programs and platforms to inform its global user base, which is 64% in management roles. TelecomTV partners with major industry associations to promote relevant events and discussions and offers advertising, sponsorship, and communication services to help companies engage with its influential audience.
Selling Display to Your SMB Clients
This document provides information about display advertising strategies for small and medium-sized businesses. It discusses when to use retargeting versus prospecting campaigns and describes various retargeting and prospecting tactics that can be used. It also summarizes the capabilities of the Acquisio Trading Desk, including its access to exchanges, ad sizes and formats, and integration with platforms like Facebook, YouTube, and mobile apps. Case studies demonstrate how combining retargeting and prospecting can improve campaign performance.
Selling display display to your smb clients final
Display isn’t just for large brands. Without display in an SMB’s media offering, they are missing out on a huge potential revenue stream. Maria Coletta, Director of ATD, runs through the reasons to run display campaigns alongside PPC for small local businesses.
httpwww.investegate.co.ukArticlePrint
* Media Square PLC proposes to acquire e-plan Limited, a digital marketing company, for £4.1 million through issuing shares, loan notes, and cash.
* E-plan provides business marketing solutions like design, web development, printing, and advertising. It has 41 employees and reported £2.3 million in revenue for 2000.
* The acquisition would provide Media Square a platform for growth in the marketing services sector through both expanding e-plan's business and acquiring other companies.
Publigroupe Vontobel Medientag 27 Januar 2014
PubliGroupe is focusing on becoming a portfolio of technology-oriented media and advertising companies. It aims to balance its operating result for 2013 and achieve a net result similar to the first half of the year through positive development of its Search & Find and Digital & Marketing Services segments. Key measures to realign capacities at the holding level and implement a new automated media sales strategy at Publicitas are progressing as planned.
Operations review july 10
- Digital media operations saw 21% revenue growth while reducing expenses from prior year and beating plan. Key priorities are profitability, growth, audience growth, platform stability, and developing expertise in new platforms.
- Traffic and video streams grew significantly year-over-year. Ad sales revenue also grew 38% over prior year and is expected to exceed budget by 9%. The company is focusing on growing platforms beyond the web like long-form video and emerging platforms.
Look and Feel Issues and Usability at Imagenio Telefonica´s IPTV Platform
The document discusses Telefonica's IPTV platform in Spain called Imagenio. It describes the user interface structure, navigation tree, purchasing trees, remote control, electronic program guide, and advertising formats. It also discusses improvements to the user interface like personalization, recommendations, notifications and channel changing. The conclusion emphasizes making the user interface intuitive with good aesthetics and functionality while maintaining the TV viewing experience.
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Startupday Facebook
- 1. The first free service that alerts you when your favorite programs are on TV!
- 6. PlanningTV: Status and Next Steps
- 7. Business Model Precise targeted marketing to PlanningTV’s users based on a comprehensive database of users’ interests and favorite TV programs . The possibility to target such a specific segmentation creates an incredible value to advertisers. GOALS From 250 000 members commercialization N + 1: 3 394 000 € N + 2 : 6 383 300 €
- 8. A Smart Facebook Connect Leveraging the power of Facebook
- 9. Leveraging the power of Facebook
- 10. Leveraging the power of Facebook
- 11. Leveraging the power of Facebook
- 12. Summary
- 13. www.planningtv.com Thank You Directeurs associés Jimmy BITTON [email_address] Tel : +33(6) 89 99 33 27 Bastien GUIOT-BOURG [email_address] Tel : +33(6) 03 29 38 86