Standing O is a marketing and branding firm founded in 2009 based in Wake Forest, NC. They specialize in brand strategy, event marketing, product sampling, and sponsorship management. Notable past projects include extensive branding and activations for Pepsi at SXSW 2010 and sampling campaigns for Pepsi Max and Tecate beer. The company prides itself on deep experience in brand marketing, ownership of client brands, and fiscal responsibility.
2. what we’re about services case studies why us? bios check us out 0 CONTENTS
3. making things happen intellectual flexibility exercising our creative instincts enjoying the process 0 WHAT WE’RE ABOUT Founded in 2009 Based in Wake Forest, NC Standing O is privately owned and independent
6. 0 SXSW 2010 Client: Pepsi When: March 2010 The Goal: OWN Austin via brand activation and brand presence at every venue The Job: Product management, installation and tear down of various brand environments, branding of venues 1,400+ cases/30+ venues
7. 0 PEPSI MAX Client: Pepsi Bottling Ventures When: Fall 2010 The Goal: Awareness of trial of Pepsi Max throughout the Carolinas The Job: Sampling at events of all shapes and sizes 18 events/28,000+ samples
8. 0 TECATE 2010 Client: Tecate (Heineken) When: Summer 2010 The Goal: Leverage Tecate’s sponsorship of boxing and of Golden Boy Promotions across the Charlotte and Raleigh markets The Job: Promote Tecate in-store and on-premise via “round buys” and premium give-aways awareness/orders
9. we’re good. we take ownership of the brands that we work with we’re fiscally responsible. we spend your money like it’s ours. we’ve done it. award-winning concept to execution programs deep agency-side brand marketing experience sponsorship valuation, strategy & management expertise 0 WHY US? O
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11. has worked with a who’s who of blue-chip brands including Pepsi, Frito-Lay, Coca-Cola, Nokia, MillerCoors, Eastman-Kodak, and Nationwide Insurance