The document discusses key trends in global tourism over the past 60 years and into the future. Some of the main points covered include:
- International tourist arrivals grew from 25 million in 1950 to over 898 million in 2007 and are forecasted to reach 1.6 billion by 2020.
- Tourism makes up around 35% of the world's exports of services and over 70% in Least Developed Countries.
- Emerging trends include growth in medical tourism, wine tourism, volunteer tourism, and niche areas like astrological or shark tourism.
- The tourism industry is shifting from an industrial to a knowledge and creative economy that leverages local culture and assets.
3. 898 million international tourist arrivals in 2007 (6.5% growth
per year between 1950-2007)
International Tourism Receipts totalled US$ 733 billion, or 2
US$ billion a day, in 2006
Tourism represents around 35% of the world’s exports of
services and over 70% in Least Developed Countries (LDCs)
1.6 billion forecast international tourist arrivals worldwide by
2020
WTO (2008)
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15. Online
CGM Consumer Generated Media
Social Networking
User CGM
Social media, Blog, Answer engine,
Authoritative Information Portals
Wikipedia
Mobile web 15
16. Localization
Tourist Bubble
American Breakfast Service-
mind
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