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SPortfolio_LMillerJr_Presentation
This document provides details for a senior portfolio project for a digital and exhibit design student. It includes summaries of two projects - a banner and t-shirt design for an Alt-J concert tour and branding materials for a land clearing business. For each project there is information on the objective, message, elements, inspiration, sketches, colors, and final designs.
SPortfolio_LMillerJr_Presentation
- 1. Senior Portfolio Bemidji StateUniversity Larry Miller Jr Digital and Exhibit Design Phone: (214) 850-7560 Email: larry_millerjr@yahoo.com
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- 3. Primary Audience: EnglishIndie Rock listeners ages 18 - 25 Objective: Bring awareness upon more fans about Alt J. Message: Be there for the second british invasion. Elements: 39in x 45in Large Format Banner, T-Shirts Creative Brief
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- 7. Font & Color RGBCMYK 176 210 187 31.89 4.07 30.73 0 255 255 255 0 0 0 0 0 0 0 75.02 67.97 67.02 90.16 108 199 179 55.83 0 36.55 0 66 155 161 72.99 22.14 36.38 0.67 76 95 94 70.85 49.54 54.49 25.8 75 57 59 58.34 67.52 59.47 49.43 Faded Green White Black Aqua Blue Dark Blue Shaded Blue Brown Color:
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- 9. T-shirts December 5 Jacksonville,FL December 6 St. Petersburg, FL December 8 New Orleans, LA December 12 San Diego, CA December 13 Oakland, CA December 14 Inglewood, CA January 24 Bemidji, MN March 30 New York, NY April 1 Cleveland, OH December 5 Jacksonville, FL December 6 St. Petersburg, FL December 8 New Orleans, LA December 12 San Diego, CA December 13 Oakland, CA December 14 Inglewood, CA January 24 Bemidji, MN March 30 New York, NY April 1 Cleveland, OH
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- 11. BRUSH BUSTERSLand Clearing PrimaryAudience: Land owners between the ages 30-45. Objective: Attract land owners to the company’s enviromental safe way of land clearing. Message: We are envirometally sound. Elements: Logo, 2in x 3.5in Business Cards, 4.13in x 9.5in Envelope, 8.5in x 11in Letterhead & Privacy.Screen. Creative Brief
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- 13. BRUSH BUSTERSLand Clearing LogoSketches
- 14. BRUSH BUSTERSLand Clearing LandClearing
- 15. BRUSH BUSTERSLand Clearing LogoVariations Brown Grayscale Green Land Clearing Land Clearing Land Clearing
- 16. BRUSH BUSTERSLand Clearing Color& Font Brush Busters Color and Font RGB CMYK 53 125 87 80.01 29.47 77.05 14.25 158 89 23 28.81 67.56 100 18.8 35 31 32 Green Brown Black 69.76 67.52 63.96 73.96 Font Usage: Logo Century Gothic Bold Helvetica Presentation Helvetica Color:
- 17. BRUSH BUSTERSLand Clearing BusinessCards Front Back Land Clearing Land Clearing Don Schroeder Phone: (210-287-7917) Fax: (155-765-3987) Email: don@brushbusters.net Address: 1506 O’brien Dr New Braunfels, Tx, 75249 Don Schroeder Phone: (210-287-7917) Fax: (155-765-3987) Email: don@brushbusters.net Address: 1506 O’brien Dr New Braunfels, Tx, 75249
- 18. BRUSH BUSTERSLand Clearing Packaging Envelope PrivacyScreen Cover Letter Land Clearing Don Schroeder 1506 O’brien Dr New Braunfels, Tx, 75249 Jane Doe 1211 Woodslope Dr Austin, Tx, 76556 Land Clearing Hello As the Director of the Brush Busters Land Clearing, I work closely with many of the community volunteers. I consider Michael Thomas to be one of the most studious and responsible members of our organization. After three years time, I have come to know him well and would like to recommend him as a candidate for your undergraduate business program. Michael is a dedicated member of the Bay Area community and has donated countless hours of his time to the Center. He has not only worked with members of the communi- ty, he has also helped to implement plans and programs that will enrich the lives of those around him. Michael's leadership and organizational skills have been invaluable to these programs, most of which have been started from the ground up. For example, the children of the Bay Area are now able to benefit from a multitude of new after-school and tutoring programs, while the elderly members of our community can now apply for grocery deliveries that did not exist previously. In my opinion, Michael's unwavering devotion to his community exemplifies strong moral fiber and character. He is a trustworthy individual and would be an excellent candidate for your business school. Sincerely, Don Schroeder Director of Operations BRUSH BUSTERSLand Clearing
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- 20. NIKE Creative Brief Primary Audience:Residents of the Minneapolis/St. Paul area. Ages 18-25. Objective: Aim to inspire and build confidence in runners. Message: Be inspired to run and stay fit. Elements: Poster, T-Shirts, Brochure, Nike Fuel Band
- 21. NIKE Creative Brief Budget: $30,000 T-shirts:Printed t-shirts given out at registration Estimated Amount: $5.90/per t-shirt Cost: 3,000=$17,700 Posters: 10.5in x 16in, posted two months before around Nike outlets, Footlocker, Champs, etc. Estimated Amount: $2.51/per poster Cost: 500=$1,256.84 Brochure: 9in x 15.5in, sent out two months before 10k along with posters. Estimated Amount: $1.32/ per brochure Cost: 3,000=$3,965.56 Nike Fuel Band: Promotion on band, first 250 registered participants will receive a nike fuel band. Estimated Amount: $26.20/ per band Cost: 250=$6,550 Estimated Overall Cost: Campaign: $29, 472.40 Designer: $1,446 Total: $30,918.40
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- 26. NIKE Font & Color RGBCMYK 109 171 228 54.41 21.7 0 0 255 255 255 0 0 0 0 0 0 0 75.02 67.97 67.02 90.16 245 189 71 3.45 26.63 83.27 0 Sky Blue White Black Yellow Font Usage: Nike Campaign Impact Presentation Helvetica Neue Helvetica Neue (Condensed Bold) Color:
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- 31. NIKE T-Shirts WE RUNTwin Cities WERUNTwin Cities
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